This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17. Crafting newsletters that people want to read. Association AI. More info/register (ASAE members only).
Start with the end in mind: who are the different types of people you’re communicating with, and what specific actions do you want them to take? Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course.
We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Integrating this tool with your AMS allows for easy recording of course completion in your most comprehensive database.
Pathways that lead directly to good first jobs rather than the current dense tangle of courses and programs faculty want to teach (or have always taught).”. Communicate. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. Communicate.
We started with our social media tips page ,and now want to let you know the email newsletter tips page is up. The email newsletter page allows you to sign up for our popular 15 Days to More Engaging, Inspiring E-Newsletters email course. E-Newsletters Nonprofit Communications' E-Newsletters Nonprofit Communications'
Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.
I’m friends with many nonprofit program and research directors who confide in me about their various scuffles with communications or fundraising staff in their organizations. Our communications director is a complete idiot.” ” “It’s her job to update the website and write the newsletter. Nothing strange there.
More than 1200 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 1200, as we’ll close the survey down on Tuesday). Send Your Email Newsletter at Least Monthly. Send Your Print Newsletter at Least Quarterly — Or Not at All.
The email newsletter is a centerpiece of digital strategy for many organizations. Email communications touch on many different parts of the org chart at once. And this can make executing your email newsletter tricky business. And, of course, volunteers might want a say in what goes inside your email newsletter.
. “Many nonprofit leaders, especially those who come to their organizations because of a passionate commitment to a specific cause, mistakenly believe that nonprofit marketing is about nothing more than creating newsletters and social media updates about the good work the nonprofit is doing. Those people are, of course, wrong.).
During a crisis situation, timely communication and reacting in the present are essential for associations. Forward-thinking is critical for making important decisions that will influence the course of events. WHEN BUILDING A CRISIS COMMUNICATIONS WEB PAGE: Focus on the User Experience. Newsletter or RSS Subscription Option.
Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599. January 21: Communications Planning for 2021 Master Class with Kivi Leroux Miller. Three-Hour Workshop] Join us for this Master Class and create an effective communications plan for your organization.
For instance, TopClass LMS tracks purchases, time of purchases, learner progress through courses and certification programs, credit hours, test results, training history, and so much more. The final reason is marketing and communication with members. Can your LMS Simplify Management of Training Requirements and Certification?
Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. Associations have a tendency to use language and abbreviations that are only meaningful to them internally without realizing the public won’t understand their system of communication. A course or a workshop?
Think long and hard about the tactics you use to communicate to them—as well as how they can respond. Here are a few internal communications strategies to try. A lot of thought is often put into external communications, such as marketing materials and member engagement. Gallagher & Co.
Although she doesn’t have a community manager title any more, Alexandra’s career began in community management - and she’s taken those lessons with her.She’s also part of the We Support NYC team, who curates a weekly community management and support newsletter (one of our favorites!).
Lars Lofgren compiled a list of the Best Leadership Courses. Social Media, Blog, and Newsletter Ideas for July 2021. July 8: Communications Planning That Works Master Class with Kivi Leroux Miller. Three-Hour Workshop] Get both the concepts and the tools you need to lead meaningful and effective communications planning.
The insider newsletter is a way for an executive director to keep their relationship with their board warmed up. And this can happen more easily than you might think: If your board meets for two hours a month, that’s only 24 hours over the course of a whole year — which is not much time for them to get to know you. Here’s how it works.
According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship. The Creating an Email Welcome Series Online Course. Welcome Email.
“Not only does our virtual audience grow from year to year, having hybrid access has motivated more people to come to the physical version of the same event the next year,” said Carolyn Clark, PCMA’s vice president of marketing and communications. Recorded sessions can become part of a digital badge or online course curriculum.
If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Provide community members options. (PS: That is not always the case.
These courses are great for those of you who don’t have an hour available to train since they are broken down into smaller chunks of time! You do have to be an All-Access Pass Holder to enroll in these courses, but if you get your Pass today, you can save $200 !
Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase. I will share some newsletter article ideas toward the end of the month.
And give you full credit for the find, of course. Nonprofit Training: August 5: Email Newsletters for Nonprofits Part II: Writing and Designing Great E-Newsletters (Presented at CharityHowTo and free with an All-Access Pass ). Mixed Links Nonprofit Communications' Let me know! I hope everyone had a great week.
Has your nonprofit communications plan come together in an ad hoc, on the fly, piece-by-piece kind of way? Most nonprofits have added new communications channels one by one. Maybe you added an email newsletter to your print newsletter, and started paying more attention to your website. If so, you aren’t alone.
For example: AI-powered systems can suggest relevant events, courses, or articles to members based on their interests and previous activity. Personalizing content delivery : AI can analyze member preferences to deliver highly relevant content, ensuring that your communications hit the mark every time.
You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like? Does your newsletter have a reason to live? Can you stop?
Most nonprofit communicators consider themselves to be good writers. Donor-Centered Copywriting Donor-centered copywriting includes newsletters , appeals, and thank-you copy that delivers repeated emotional gratification and gratitude to donors. And, of course, keep reading this blog. What’s Most Important?
A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. More info/register. 1 CAE credit.
Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Tom Whatley, Content Marketing Institute ). Wed 4/17 at 2 p.m. 1 CAE credit. More info/register.
Fashion essentials change from person to person, but as a nonprofit communicator, you must have these 6 essentials to do your best work in 2017: How to schedule your communication s with editorial calendars and other planning tools. How to motivate your community to act , including fundraising and advocacy campaigns.
Big Brains are interesting, leading thinkers in any area of study that connects in some way to the work of nonprofit communications professionals. Of course, they are the same folks that bring us the fabulous annual benchmarks report. Sign up for their newsletter on their website. Challenging urgency in your communications.
The weekly list of free educational events and resources for the association community…. If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. Leverage Your Communication Style for Success in the Hybrid Work World.
Join me for some Mixed Links… Please take our 2015 Nonprofit Communications Trends Report Survey ! The more nonprofit professionals who take the survey, the more robust our 2015 Nonprofit Communications Trends Report will be. And give you full credit for the find, of course.). Happy Friday! Nonprofit Training.
Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications.
Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. Every association is different, of course, and one way of communicating might work well for one association but not another.
If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Decline of trust. 1 CAE credit.
Let’s wrap up the week with some warm Mixed Links… Thanks to the almost 800 nonprofit professionals who have already taken our 2015 Nonprofit Communications Trends Report Survey ! She lists the books you’ll want on your bookshelf as a nonprofit communicator. And give you full credit for the find, of course.).
[Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter. In the weeks leading up to the event (and following it) you can use your online community and mobile event app platforms to share knowledge.
Do you think your email newsletter stinks? Stop treating your newsletter this way! Your organization’s email newsletter has the potential to be a communications powerhouse! You just need to know the strategies, tactics, and design options that make awesome email newsletters. Eastern (10 a.m.
The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.
GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. – Leadership Skills for Today’s Associations Hear about the leadership skills needed for today’s association executives such as communication, decision-making, strategic thinking, team building, and change management.
Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.
Join us next week for Writing Short: How to Write Better Subject Lines, Tweets, Headlines, Facebook Updates, and More and learn how to write short, “sticky” content that grabs people and keeps them there long enough for them to open your email, read your newsletter article, or comment on your social media update. Eastern (10:00 a.m.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content