Reid All About it

OCTOBER 4, 2024

This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. . Workplace challenges. More info/register.

NJ 258

NJ Email Marketing System Education 258

Smooth The Path

JUNE 18, 2019

My first-year member experience lines up with many other new member’s experiences according to member research. Associations tend to have very robust renewal programs, but meager new member onboarding programs. Three Ways to Make Your New Member Onboarding Program the Best It Can Be. How do you do this?

Organization 108

Organization Member Engagement Member Experience Video 108

Guilt by Association

AUGUST 17, 2010

Early adopters followed their example, and soon, the growth from seed concept to mainstream was amazingly rapid – three or four years, depending on how you count. These days, we’ve seeing another branch of the conversation emerge and begin to dominate: How does everything fit together in a single, cohesive marketing communications ecosystem?

Strategy 40

Strategy Communications Marketing Chicago 40

GrowthZone

JUNE 28, 2017

Test your message externally with member research (via a survey or focus groups): Have trends shifted? Have your member’s biggest worries or needs changed? How satisfied are members with the services that you say you do well – that your VP is based on? Technology is still an area that the association wants to build.

Survey 60

Survey Tools Examples Member Research 60

Membership Marketing

JULY 11, 2024

So, the issue for associations is how to find ways to better understand and communicate their value. Our data suggest that many associations turn to market research to address this challenge. Our data show that 38% of associations conduct member research annually, and 29% conduct member research at an even greater frequency.

Report 40

Report Marketing Member Research Innovation 40

Association 20/20

JULY 28, 2014

The future of associations will be assured not merely by our highly credible body of knowledge, but most importantly by our ability to be a visible constant in effectively communicating and connecting our knowledge to our crucial audiences. Yet most associations are ignoring it’s powerful importance and long-term potential.

Video 40

Video Cost Content Communications 40

Association 20/20

JANUARY 11, 2015

The future of associations will be assured not merely by our highly credible body of knowledge, but most importantly by our ability to be a visible constant in effectively communicating and connecting our knowledge to our crucial audiences. Yet most associations are ignoring it’s powerful importance and long-term potential.

Video 40

Video Cost Content Communications 40

Association 20/20

JANUARY 11, 2015

The future of associations will be assured not merely by our highly credible body of knowledge, but most importantly by our ability to be a visible constant in effectively communicating and connecting our knowledge to our crucial audiences. Yet most associations are ignoring it’s powerful importance and long-term potential.

Video 40

Video Cost Content Communications 40

Associations Now

JANUARY 22, 2016

So, you and your team put a lot of time and effort into creating a meeting that you were sure would drive high attendance numbers given past experiences or even member research. For example, do your events tend to attract federal employees ? Also, be sure to communicate to them on multiple channels.

Boston 40

Boston Project Social Media Member Research 40

Sequence Consulting

JANUARY 14, 2025

Reading Time: 4 minutes By: Karin Tracy Simple member engagement strategies such as sending monthly email newsletters and promoting an annual conference still have their place in association management practices. Members will feel understood, and their perceived value of your offerings will grow. Work with experts.

Member Engagement 72

Member Engagement Tips Recruitment Recruiting 72