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He suggests guidelines for this person to follow during board meetings. 2025 Association Tech Trends (Data Analytics Network) Reggie has surveyed the community each January for many years now to identify technology trends for the upcoming year. Devils advocate. More info/register. Host: re:Members Tue 3/4 at 12 p.m. More info/register.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.
Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Ok, and then what?
Getting Attentions guide to nonprofit communications outlines three key aspects of a value proposition: audience needs, benefits received, and brand differentiators. Use your data to get as specific as possible regarding your ideal audiences demographic information, location, values, buying habits, and communication preferences.
The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.
Building a successful online community starts with a solid plan. . Read on for what to include in your association’s online communitystrategy. Offering an online community to your members is a powerful way to provide member value. And an online community provides an ideal way to deliver these member benefits. .
Remember when you only needed your phone, email, and sparkling personality to communicate at work? You need the support of management if you want to improve the state of communication and collaboration in your office. Establish CommunicationGuidelines. This strategy helps to prevent silos and redundancies.
To help you maximize in-kind donations for your nonprofit, this guide will cover the top strategies for streamlining your in-kind gift process. Establish appreciation strategies to specifically recognize donors for their in-kind gifts. Establish clear guidelines for in-kind donations. What are in-kind donations?
But the increase in engagement isn’t the only sign we’re seeing that communities are a key communication tool for associations, their members, and their industries. Welcoming the Whole Industry to the Community. Note: We see associations go both ways with keeping communities open or making them private.
It’s time for Mixed Links… Find out Why Your Nonprofit Needs Both Branding And Marketing Strategies. The 60-Second Marketer Reviewed These 9 Facebook Marketing Strategies: What Ranks Where? Twitter opens account verification applications to the public under new guidelines. Communications Director Mentoring Program.
They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Steele, FASAE, CAE, ODCP, Chief of Staff and VP of Strategy & Governance for The School Nutrition Association *All events are online at Eastern Standard Time unless otherwise noted.
Provide courses with relevant guidelines and real case studies for learners to reference anytime. Make it easy for board members to participate in fundraising by offering courses on identifying prospects within their network, building donor relationships, and communicating compelling stories. Engage board members in fundraising.
They identify opportunities to expand the community, reach new audiences, and enhance the overall community experience. By analyzing engagement metrics and gathering feedback, community managers gain insights into what works and what doesn’t, which allows them to adapt strategies accordingly.
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.
Kristin Jones, social media manager at the Project Management Institute, is always looking for new ways to evolve the association’s social media strategy to compliment the needs of the community both throughout the year and during events. “We Embracing staff creativity and maintaining good communication is how the magic happens.”
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.
After all, members join your association for benefits, and if youre experiencing slowed growth, chances are that either your offerings arent up to par or youre not communicating them well. You might promote your unbeatable member engagement activities , cutting-edge course offerings, or vibrant community full of networking opportunities.
In a remote or distributed workforce, arguably, the most important rules are around communication etiquette. It is vital to establish a communication etiquette that is accessible and universally applied across your organization. However, it also presents the challenge of delaying communication and a lacking personal boundaries.
Dr. Michael Tatonetti of Pricing for Associations suggests guidelines and questions for focus groups that will help you determine the real value of your association’s product. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) More info/register. More info/register.
However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. For instance, a nonprofit focused on equality in the workforce likely values diversity, equality, and inclusion of the communities it serves. Issue areas.
I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Chapter leader communication. This week, Billhighway writes about communicating with chapter leaders —the most amazing volunteers of all. Presenters: Lowell Aplebaum, CAE, CPF, CEO and Strategy Catalyst, Vista Cova LLC.
They also touch on assisting chapters with their digital strategy. He suggests some essentials for your home office gear and virtual meeting strategy. orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. The remote work IT bag.
Led by Community Manager, Simona Ciampi, the American Association for Clinical Chemistry’s community, AACC Artery, encourages interactions among members with diverse scientific backgrounds, which fosters consistent new collaborations and fruitful discussions. Ensuring that Link is woven into the marketing calendar and strategy.
But, fear not, Event Farm crunched the numbers and came up with guidelines on how much your 2021 event budget might increase for each line item. Loyalty strategies. Ana Andjelic says people develop brand affinity only when it gives them a sense of community. Are there any new things to communicate in your contract?
Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man. How to Create an AI Usage Policy AMA Join this discussion on approaches to consider as you develop your AI guidelines and policies. This is so sad. Just keep it real, people. More info/register.
Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. marketing and communication professional. Topics include strategy, requirements, proposals, demos and selection, implementation, and buying in a pandemic.
A recent Harvard Business School study compared two groups of consultants—one using AI tools and the other not—performing the same workplace tasks such as writing, analysis, and strategy. One area with a potential high risk of over-reliance on AI tools is internal collaboration and communication. Investing in “soft skills.”
Due to COVID-19, your nonprofit staff members are probably now working from home, you’ve had to pivot fundraising strategies, and your organization’s programming has likely had to adapt to social distancing guidelines. . In this guide, we’ll dive deeper into the appreciation strategies that your organization can implement into.
10 Online Communication & Fundraising Best Practices for Small NGOs. Presenters: Ed Barks, president of Barks Communications. Transform the Way Your Organization Engages & Communicates 365 Days a Year. Presenter: Jake Fisher, co-founder of Bridges Strategies. Tue 10/15 at 1 p.m. – More info/register. 1 CAE credit.
The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.
Whether you are brand new to social media or are already the ‘go to’ online resource for your profession or industry online, a social media strategy is a must in making sure your efforts are achieving the desired results in a way that fits with your organization’s vision, mission and organizational goals. All of the above?
Learn seven proven communicationstrategies that prevent conflict in the first place, the reframing technique that turns interpersonal tension into creative solutions, and the best way to rebuild relationships after a conflict. Emma Bica, Marketing Communications Specialist, PeopleNet. 1 CAE credit. Wed 9/27 at 1 p.m.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Find out how to avoid common misconceptions and pitfalls of implementing AI, and stay ahead of the competition by utilizing emerging AI strategies to improve your business operations. Print magazines. 1 CAE credit.
Follow these steps to help your members get connected on your association’s online community platform: . Keep guidelines relevant. To ensure your online community is a safe, inclusive, and engaging place, you’ll want to routinely update your guidelines, making them easily accesible. Involve staff.
Rules and Guidelines : Set clear expectations for behavior to keep the space welcoming and productive. This can include rules about respectful communication, posting etiquette, and how to handle disagreements. Develop a Rollout Strategy A thoughtful launch plan can make all the difference in how your community is received.
For more on social media, see these 5 Underrated Social Media Strategies You Should Start Using Today. How to Write CommunityGuidelines — And What We Ended Up With. November 18: Jump Start Your Simple Rules for Communications Workflows with Kivi Leroux Miller. and Instagram Finally Lets You Post From Your Desktop.
What are some guidelines for navigating affinity programs and partnerships? Hear about strategies you can incorporate into your marketing immediately to increase revenue, boost membership, and get record attendance at your events. Ben Martin, CAE, of Online Community Results. Participate live or view the recording. 1 CAE credit.
Just as there are thousands of unique communities in the world, there are an equal number of unique community professionals making sure they work. Are there some qualities that all community managers -- no matter the industry, audience or strategy -- have in common? The guidelines serve several purposes.
Before formulating your member acquisition strategies, it’s always a good idea to do some research. Once you figure out where your prospective members are most active and apply that to your outreach strategy, you still need to make an impactful first impression. Guidelines and requirements for those who are thinking of joining.
” – Josh Spradling, CAE, TSAE Marketing & Communications Director. However, ad sales were down, member involvement in articles had declined and the association lacked an overall brand strategy to establish a consistent link between the publication and the association. The Challenge. The Solution. The Results.
A professional association for educators could invite an influential member to discuss innovative classroom strategies and answer members questions live. At SBI Association Management , we help associations navigate the complexities of social media and develop strategies and content. Contact us to learn how we can partner.
An expired offer is cousin to inaccurate data, and you should double check to make sure you’re timing your communications accurately to match up with any promos. Instead, think of t hese points as guidelines as you’re crafting your member experience , so you can do personalization well. You need to have a strategy for personalization.
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