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The 2024 A100 CommImpact Awards honor associations raising the bar in communications and engagement. This years winners achieved excellence across categories like Advocacy, Media Relations, Content Strategy, Thought Leadership, Member Engagement, Event Promotion, Internal Communications and Public Awareness.
On The Association Insights Podcast , our March Leadership Series kicks off with a deep dive into association leadership, strategy and innovation. Strong leadership starts with clear vision. This episode shares actionable insights for association professionals at every level.
When was the last time your association evaluated its pricing strategy? Continue reading to discover how to conduct routine pricing reviews at your association, create a pricing committee, and successfully leverage a pricing strategy at your organization. If youre unsure, or if the answer isnt recently, nows the time to reevaluate.
Only a few have integrated AI into their operations, primarily in marketing and communications. Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors.
Did you know that video-based practice and coaching strategies are becoming essential components of L&D programs? From sales enablement and soft skills to onboarding and leadership training, demonstrating skills with video helps learners conquer communication challenges and validate knowledge.
Instead, it is about engaging with the community to meet a common purpose.” Chazin & Company describes what association CEOs should expect of their financial and accounting teams , so staff and volunteer leadership have the necessary financial information to answer questions, make data-driven decisions and fulfill their fiduciary duty.
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Content marketing.
At.orgSource, we believe the key lies in mastering three essential building blocks: strategy, culture, and technology. Strategy: Charting the Course to Thrive A well-crafted strategy isnt just a planits the compass that guides your association toward sustainable success. Agility is the backbone of a future-ready strategy.
Please take 10 minutes to contribute to our communitys understanding of what associations face in a complex and dynamic world. The resulting data will help you prioritize resources and guide conversations with your leadership. Workforce development. More info/register. Host: re:Members Tue 3/4 at 12 p.m. More info/register.
Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
Its not a product or a transaction When you join an association, you are making the decision to be a part of a community You are making a statement to the world about who you are and whats important to you. How well does your membership strategy and marketing align with her assertion? AIs impact. More info/register. 1 CAE credit.
Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. Staff committee liaison.
Dive into a world where leadership meets strategic communication in the latest A100 podcast episode featuring Anita Brikman, president and CEO of the Plasma Protein Therapeutics Association.
These arent just leadership buzzwords. They are essential strategies for creating organizations that are resilient, agile, and purpose-led. Even the best strategy will fall flat if it isnt communicated effectively and embraced across the organization. Thats where intentional change leadership becomes critical.
This isn’t wrong, but there’s nuance to be added, and tools to enhance how leaders plan and execute strategies. Ensure leadership bases decisions on clear metrics rather than anecdotal evidence. The goal isn’t to find data that confirms your beliefs but to test assumptions systematically.
To that end, it’s important not just for the listening tour to surface sources of frustration for the organization, but also to establish a tone from the top about how communication is handled. Johnson, Wipfli “When we are in a leadership role, we tend to create patterns of behavior in terms of how we interact with one another,” says Julia A.
It covers strategy, tactics, technology, AI and more in a post, not a download. New online communities offer fresh perspectives about member meetups for associations to consider. Content strategy. A marketers life is so much easier when you have a content strategy, which is why Im always harping on this point.
This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. Here’s everything we’ll cover in this guide. Performance.
Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. Hear about several strategies for gauging a customer’s (i.e., Quick hits. Fri 2/5 at 12 p.m. –
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support.
They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Communicate. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Virtual volunteer fatigue. Sponsorships.
The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Marketing virtual/online education.
Multi-Platform Communication Segota recommends associations take a holistic approach to communication and use multiple tools to listen and collect feedback. “We For example, an online community can be a great space to initiate communication between the board and members.
Navigating the intricate terrain of association leadership requires a skillful blend of vision, communication, and strategic prowess. We will explore key tips for achieving success in association leadership, providing a roadmap for leaders to inspire, engage, and steer their organizations toward prosperity.
We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Delegate tasks across leadership. Communicate digitally to disseminate information. Make the most of integrations.
Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.
Association member communications. Interested in grading your association communications? The possibilities for hybrid events are literally endless, and our resident event experts are ready to share their top 30 ideas rapid-fire style for how you can think differently about your strategy in 2021 and beyond. 1 CMP credit.
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Host: UST Education Speaker: Leona Dalavai Scott, President, JEP Marketing Communications LLC Tue 4/30 at 11 a.m. Association trends. s 2024 Association Economic Outlook Report , is optimistic.
Fíonta shares eleven effective marketing strategies for boosting event attendance. In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. AI for associations. AI acceleration.
Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. Member app. to 5 p.m. –
Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man. Leadership & Learning: The Best Leaders Ask the Best Questions: Because Who Needs All the Answers Anyway? Host: ASAE Technology Professionals Community Tue 8/29 at 1 p.m. This is so sad.
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.
This blog will guide you through six essential steps to create your 2025 roadmap to excellence, equipping your association with the tools and strategies needed for resilience, innovation, and long-term success. Steps to Define Your Vision and Goals: Engage Stakeholders: Involve leadership, staff, and members in developing your vision.
Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge). – Quiet Leadership: Discovering the New Strategic Advantage and the Hidden Talent in Your Organization. Shrinking network.
The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold? Virtual conference success stories. to 5:30 p.m.
It’s essential to align our communications with news cycles and industry events, leveraging these opportunities to enhance media engagement and impact. I share strategies for educating stakeholders about using timely relevance, like connecting pitches with current trends and seasonal hooks to maximize media attention.
We'll look at stats in each of these categories: Online Community Costs and Return on Investment (ROI). Online Community Outcomes and Use Cases. Online CommunityStrategy. External Communities. Online Community Teams. Online Community Engagement Stats. Want to level up your communitystrategy?
They serve as catalysts for strengthening your community, enhancing brand recognition, facilitating networking opportunities, establishing thought leadership, and generating revenue.
Thats where Engagement Mindsets come ina research-backed framework created by Nonprofit Marketing Guide (NPMG) that helps nonprofits move beyond surface-level demographics and into values-driven communication. Captains Motivated by leadership, influence, and achievement. They respond to emotionally driven, story-based messaging.
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and member engagement. Regularly update your strategy to reflect new trends and maintain relevance.
Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Mark Lowry at Association Analytics shares helpful member retention strategies. Member app. Member retention. Zoom fatigue.
This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. April Doty, Communications and Events Management, Minds@Work.
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