Association Analytics

APRIL 1, 2024

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Reid All About it

JANUARY 29, 2021

Communicate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Presenter: Randall Rollinson, President, LBL Strategies.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. If it’s the latter, it’s time to reshape your strategy. Effective communication is all about managing expectations. Use member data to strengthen communication.

Communications 184

Communications millennials Tips Software 184

Higher Logic

OCTOBER 12, 2017

Between donation tools, donor or member management software, online community platforms, and other technological tools, it’s easy to become overwhelmed with all the capabilities and forget to make the most of these amazing solutions. Online community and marketing tools open up communications with your supporters.

Technology 179

Technology Strategy Software Tools 179

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

Strategy 157

Strategy Social Media Discount Newsletter 157

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Communicate digitally to disseminate information. Multi-channel communications are truly the future of member engagement.

Organization 270

Organization LMS Software Social Media 270

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Associations Now

MAY 10, 2019

Think long and hard about the tactics you use to communicate to them—as well as how they can respond. Here are a few internal communications strategies to try. A lot of thought is often put into external communications, such as marketing materials and member engagement. So why bother with an elaborate strategy?

Communications 98

Communications Strategy Software Course 98

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

Certificate 275

Certificate Case Study Denver Newsletter 275

Achurch

APRIL 8, 2025

How does it fit into our strategy? Leverage Artificial Intelligence for Data-Driven Insights AI-powered analytics can uncover member behavior trends, helping associations tailor their communications and offerings more effectively. This ensures that communications are relevant and valuable to each audience segment.

Social Media 83

Social Media Tools Analysis Newsletter 83

Association Analytics

FEBRUARY 20, 2024

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169

Strategy Social Media Discount Resources 169

Higher Logic

MARCH 8, 2018

Start with the end in mind: who are the different types of people you’re communicating with, and what specific actions do you want them to take? Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course.

Texas 214

Texas Florida Email Marketing Newsletter 214

Blue Sky eLearn

MARCH 27, 2018

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Foster a strong online member community.

Association Software 144

Association Software Recruitment Recruiting Software 144

Nimble AMS

MARCH 31, 2023

Boost member communications. Spread the word about your association’s advocacy efforts by leveraging various member communications. Use email newsletters, social media, mailers, and phone calls to spread the word about upcoming advocacy initiatives and request volunteers to participate. Download now

Strategy 137

Strategy Social Media Tips Newsletter 137

.orgSource

DECEMBER 23, 2024

The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment. Build Transparency : Reassure members by openly communicating the measures youre taking to protect their information, building trust and confidence.

How To 88

How To Survey Video Tools 88

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. Association strategies. What deer hunting taught me about strategy. Quick hits.

San Diego 370

San Diego Strategy Education Price 370

Nonprofit Marketing Guide

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

Communications 135

Communications Team Course Marketing 135

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Maximizing Revenue through Smart Pricing Strategies. Join us for a weekly breakfast series of strategy, planning and engaging peer discussions on common challenges faced by Associations, along with best practices to overcome them.

Certificate 370

Certificate System Dallas Recruiting 370

Nonprofit Marketing Guide

AUGUST 11, 2021

When this essential content strategy is done well, you hardly notice. When you register for this webinar, you will also receive our weekly e- newsletter with nonprofit marketing tips and insights. Which communications channels are best for repurposed content. You only see amazing results. with LESS work for you! Register Now.

Newsletter 112

Newsletter Content How To Tips 112

Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

Communications 100

Communications Survey Revenue Social Media 100

NXUnite

JANUARY 23, 2024

Consider when your audience is most receptive to communications. Explain the challenges faced, the strategies employed, and the dedication of your team or volunteers. These can be shared on your website, social media platforms, in email newsletters, and during fundraising events.

Content 130

Content Strategy Social Media Newsletter 130

.orgSource

OCTOBER 29, 2024

From drafting reports and newsletters to generating social media posts, AI can assist in the content creation process by: Automating writing tasks : Tools like ChatGPT can help craft first drafts of articles, newsletters, or even marketing materials, which can then be fine-tuned by your team.

Tools 88

Tools Member Engagement Strategy Innovation 88

GrowthZone

APRIL 3, 2020

During a crisis situation, timely communication and reacting in the present are essential for associations. WHEN BUILDING A CRISIS COMMUNICATIONS WEB PAGE: Focus on the User Experience. Either commit to a long-term update strategy or unpublish the page. Newsletter or RSS Subscription Option. There’s time for that later.

Communications 127

Communications FAQ Press Release Directory 127

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Association trends. The outlook for associations, as described in Marketing General Inc.’s

Survey 275

Survey Content Education Strategy 275

Membersuite

JUNE 30, 2021

Poor communication from leadership, for example, not providing insight into the progress your association is making towards its goals and the volunteer’s role in that accomplishment. 1: Offer purposeful work: align volunteering with organizational strategy and goals. Perceived lack of appreciation for the time and effort they put in.

Leadership 133

Leadership Strategy Committee Recruitment 133

Reid All About it

AUGUST 30, 2024

The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales.

Video 213

Video Content Revenue Strategy 213

EventMobi: Association Events

SEPTEMBER 21, 2023

That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members. Implement feedback.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JULY 10, 2020

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Timely stuff. Event experience. Their approach? 1 CMP credit.

Montana 365

Montana Content Price Strategy 365

Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. By supporting these pairings, associations can foster a learning culture and community. Consultant/founder wisdom.

Education 258

Education Social Media Content Strategy 258

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. In this post, he focuses on data management and digital strategy. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. More info/register.

LMS 276

LMS Education Pennsylvania Innovation 276

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Did you know…. Did you know….

Newsletter 189

Newsletter Examples Maine Content 189

Candid

OCTOBER 23, 2024

Nonprofits may need to reimagine their donor engagement strategies to go beyond occasional outreach or standard fundraising appeals and forge relationships that resonate with their values and inspire continued support. Tailor your communications to reflect these nuanced interests.

Strategy 105

Strategy Project Newsletter System 105

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Remember that newsletter I referenced? So every month, I jump into Constant Contact to look at stats.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Remember that newsletter I referenced? So every month, I jump into Constant Contact to look at stats.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Association Success

OCTOBER 2, 2020

Starting with creating an effective member strategy all the way to building a remote learning culture, this week’s Friday Five offers association professionals the tools to run a successful association. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending.

Newsletter 148

Newsletter Strategy Content Technology 148

Nonprofit Marketing Guide

JANUARY 3, 2019

In previous posts, we’ve shared the most common marketing and communications goals , strategies , and objectives for nonprofits. Tactics are the tools you use to pursue the objectives associated with your strategy. Instead, here are the 27 communications tactics that are most useful for nonprofits.

Communications 88

Communications Marketing Press Release Case Study 88

Nonprofit Marketing Guide

APRIL 29, 2021

May 6: Impacting Change & Honoring Community Voice in Your Nonprofit Communications with Monti Hill and Ann Fisher-Jackson. 60-Minute, Budget-Friendly Webinar] Learn how to effectively and ethically lift up the communities you serve through marketing and design. Communications Director Mentoring Program. Register Now.

Social Media 97

Social Media Strategy Newsletter Library 97