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We’re looking forward to incorporating Kavi’s Workspace tool into the Higher Logic community platform. Read more about the acquisition in our pressrelease. It includes capabilities such as versioning, voting and ballots, and library resources that fit seamlessly in the community ecosystem.
During a crisis situation, timely communication and reacting in the present are essential for associations. Ideally, prebuilding a crisis resource page and having it ready to customize is the best way to prepare the best possible response to an association crisis situation (sometimes referred to as a “dark site”). An RSS feed (e.g.,
May 19: Relevant PressReleases: How to Get Attention in a Crowded News Cycle with Antionette Kerr. Budget-Friendly Webinar] Learn how to create a relevant pressrelease that gets attention from the media no matter what is happening in the world. The 2020 Nonprofit Communications Trends Report.
The weekly list of free educational events and resources for the association community… On my calendar. James Young at Product Community shares ten revenue-generating product ideas. Peterson, Tenenbaum Law Group PLLC Are pressreleases still relevant? Product ideas. Michelle Garrett, Notified Why can’t the U.S.
We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.
ASAE Coronavirus Resources ASAE has compiled an Issue Roundup with resources on coronavirus for association professionals, including a recording of a February 19 webcast featuring experts discussing the impact on meetings, legal considerations, and more. Go to the Issue Roundup on asaecenter.org. Please share in the comments.
I’ve created a couple of new partnerships recently to help nonprofit communicators. First, Nonprofit Marketing Guide has teamed up with PR Newswire to provide you with some outstanding discounts, free services and resources. Tags: Media Relations Nonprofit Communications Graphic Design. Download your copy today.
Relationships, storytelling, and third-party validators mark associations with effective advocacy programs, according to a new study from communication, engagement, and business strategy firm APCO Worldwide. The way associations need to communicate their messages is also changing.
For those of us who thrive on a little chaos and lots of multi-tasking, handling the marketing, public relations, and communications needs of our non-profit allows us the privilege of wearing many hats. Definitely new contacts and resources abound here. We’re talking a no cost/low cost resource. gettin’ the picture?
It allows you to attend live webinars, watch recorded ones, access exclusive online courses, download helpful resources and more for 365 days. Today is the last day to get the 2019 All-Access Pass for only $499. Get Your All-Access Pass Now. And finally, Which Social Media Cliche Are You?
Another great resource for discovering your audience is web analytics. Start by searching their site for testimonials, case studies, pressreleases, or newsletter signups. This is a great starting point for building personas. Analyze Your Website Data. Or at least better understand their motivations?
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. . 1:45 PM: Send a pressrelease to a client for final review.
We try to cover just about everything a nonprofit communications director has to do here at Nonprofit Marketing Guide, but one big whole in that coverage has been PR. Here’s what you need to include: Situation Overview : Summarize your organization’s current communication situation in one or two paragraphs. Sean Horrigan.
The weekly list of free educational events and resources for the association community… Generative AI. Hosts: crisis communications expert Adele Gambardella and Chip Massey *All events are online at Eastern Daylight Time unless otherwise noted. Google doesn’t look kindly on AI-infused content. Fri 6/7 at 4 p.m. CAE credit.
When resources are limited and pressure is high, it’s easy to fall into bad habits with our communications. This is especially true in the nonprofit world, where communicators are constantly having to raise enough money to keep the lights on while also achieving the mission. Mission-Focused Communications. and Marjorie S.
To help inspire your entry Olivia Chute from Chaz Brooks Communications , a PR agency has agreed to kindly shares their 5 tops tips for industry award entry. Build a calendar across the year to fit in with your other marketing planning to ensure resources are in place to meet the deadlines. The deadline is 22 March.
So we sat down with David Harrison from Harrison Communications to chat about using your association website to generate news coverage. Be a helpful resource. Route the contact through your PR or communications teams so they can coordinate and follow-up. Check out our discussion below. A few takeaways from this discussion.
All documents, templates, files, and resources should live in one central place. Automation also alleviates common marketing pain points by ensuring your communication stays on track, no matter how busy things get. And it’s one less thing to worry about if resources are cut or key team members leave.
Save $200 on our Annual All-Access Pass and attend live webinars, watch recorded ones, access exclusive online courses customized for you, download helpful resources and more for 365 days. Now it’s time for Mixed Links… We’re closing our 2019 Nonprofit Communications Trends Survey TODAY. Sale ends January 4, 2019.
The 48 tech companies that have thus far participated in the accelerator have raised more than $350 million in financing during or after the program, according to an NAR pressrelease. REach Commercial will take applicants between now and March 31. As NAR is one of the largest trade associations in the country, with more than 1.2
For only $499 you can attend live webinars, watch recorded ones, access exclusive online courses customized for you, download helpful resources and more for 365 days. And 2019: Communications Trends You Need to Know. January – June 2019: The Communications Director Mentoring Program Six-month mentorship with Kivi Leroux Miller.
Save $200 on our Annual All-Access Pass and attend live webinars, watch recorded ones, access exclusive online courses customized for you, download helpful resources and more for 365 days. Another reminder before we get to the links: Our Year-End All-Access Pass Sale is ON now ! Get Your All-Access Pass Now. Sale ends January 4, 2019.
Creating a Timeline and Budget Once you know all the methods you will use to engage your audience , create a breakdown of your target timeline and how you will allocate resources to maximize your ROI. A subject line that communicates value and urgency will get people to open, while a CTA that encourages action will bring in registrations.
fill in the blank with emails, tweets, pressreleases, etc.). Count the number of emails you sent out to your mailing list, the number of Facebook posts, tweets, Instagram stories, pressreleases, white papers, blogs, website page updates, etc. We get questions like this a lot. How often should we send out __ ?
The most effective communications strategies so you can make important decisions on the fly. The power to be taken seriously at work and have authority in your position as a nonprofit communicator. Thank you so much! ” – Emily Roush-Bobolz, Communications Manager at Hemophilia Federation of America and All-Access Pass Holder.
This week, we are highlighting free downloads and resources from Nonprofit Marketing Guide that are all FREE. All that stuff you’ve been creating for years – newsletter articles, direct mail letters, pressreleases – is content. Nonprofits have always embraced content marketing. We just didn’t call it that.
And this year’s report — which surveyed 1,999 journalists — includes a number of takeaways that are valuable to nonprofit communicators who work with the media. Your path to media relations success isn’t paved with pressreleases. Think beyond releases and announcements as you’re looking to get your voice heard in the media.
Through the National Resource Network, the International City/County Management Association released a resource guide to help local governments increase high-speed internet access. It’s also intended to be a forum for ongoing communication and collaboration between local governments confronting these issues.”.
…but, that said, do you have a plan for communicating with your attendees? That’s why you’ll want to put together an event communication plan that takes into account what you should tell them about before, during, and after the event. What is an Event Communication Plan? Attendee Feedback : Communication got both ways.
The weekly list of free educational events and resources for the association community… In a recent post, the American Alliance of Museums asks, “ Is ‘tax-exempt’ becoming a dirty word? Find out how AI technology can be easily leveraged in your communications with members and how you can drive change in your association with AI.
“The best education we can provide to our manufacturers, retailers, and creative professionals is education that is useful, exciting, interactive, and convenient,” Director of Education Nidia Negron said in a pressrelease. “We
Creating and sharing communications that are truly relevant and valuable to others outside your organization will require a major transformation within many nonprofits. Much of what we consider traditional nonprofit marketing – newsletters, pressreleases, event advertising – is outbound marketing.
Thought leadership writing is one of the seven writing styles that all nonprofit communicators should master. Whether your organization is full of thought leaders or you wish it were, these insights and resources will help. Check out their great resources. People trust their local nonprofits’ expertise!
Checklists , to help other staff help you, e.g. a checklist for drafting an email newsletter or a pressrelease. Publication Archive, including back issues of newsletters, flyers, annual reports, brochures, invitations, pressreleases, etc. Your Links , such as your org’s accounts on Facebook, Twitter, YouTube, etc.
These details are necessary to better understand the resources going to different communities, identify the relative amounts of support that organizations are receiving for their work, and compare funding for different types of racial equity initiatives—from access to financial services to criminal justice reform. .
Communications Director Natalie Walston said ORA had watched how often some of the best and brightest companies have rebranded and transformed in response to shifts in their industry. . “The ORA brand position is our promise,” said Maureen O’Rourke, ORA’s director of marketing and strategic partnerships, in a pressrelease. “We
I’ve been considering offering some monthly suggestions to get nonprofit communicators thinking more creatively and strategically about the content they create. Newsletter and PressRelease Ideas for Summer. You might also find these resources helpful. Or what to put on your Facebook page?
Most Fridays I sit down and read through Alltop, my Twitter feed, and various other resources to find the best stuff on the web for our awesome community of nonprofit marketers and fundraisers. If you think another nonprofit communicator would find it helpful, then let me know. Pressreleases.
To learn more, read this pressrelease on the ESOP Association website. This pressrelease and corresponding study shows how an association’s website can serve as a centerpiece for the organization’s integrated communications efforts. How, because they had a lower rate of layoffs than the rest of the economy.
All this week, we are highlighting free downloads and resources from Nonprofit Marketing Guide that you may have missed this year. Monthly Writing Prompts. Smash through your writer’s block with my monthly writing prompts e-newsletter !
The National Association of Government Communicators issued a public reminder of its members’ roles and responsibilities as the administration transitions and several federal agencies have restricted their communications. The new administration needs to understand that good government requires good communication.
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Jackie Marks is a non-profit communications professional specializing in environmental, natural resources, and sustainability issues.
But there are times when your in-house resources simply aren’t enough and you need to hire some outside help. In each of the cases above — and in many others — an outside agency or specialist can help your nonprofit achieve results that would be difficult to achieve with your existing resources. Often, that’s all you need.
Since these domains are reserved for these entities, they are more valuable resources of information and authority. Websites with a.gov domain are reserved for government institutions, while sites with.edu domains are reserved for higher education institutions.
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