NXUnite

FEBRUARY 4, 2025

Before pushing a product to market, you need to understand who is most likely to buy it, how many people are likely to buy it, and at what price point they will buy it. Getting Attentions guide to nonprofit communications outlines three key aspects of a value proposition: audience needs, benefits received, and brand differentiators.

Products 130

Products Guidelines Revenue Tools 130

Reid All About it

FEBRUARY 5, 2021

Meeting planners can now have translations into many languages for less than the price of hiring even a single human interpreter. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public.

San Diego 370

San Diego Strategy Education Price 370

Association Analytics

MARCH 1, 2023

Product A’s price point is $1,000 so you only sold 20 units of that product. However, Product B’s price point is $100, which means you sold 200 units of that product. How clearly are you communicating these benefits to members? At first glance, the idea of making more revenue through fewer sales might sound more enticing.

Revenue 320

Revenue How To Products Price 320

Nonprofit Marketing Guide

DECEMBER 28, 2020

We have some new freebies for you, but let’s kick of the week with something tried and true… The 2021 Nonprofit Communications Trends Report. They answered these and other questions: How would you rate the overall effectiveness of your nonprofit’s communications in 2020? The Pass is now on sale for only $599.

Report 116

Report Communications Social Media Email Marketing 116

Event Industry News

OCTOBER 31, 2024

Olympia Events has appointed Andy Price as Director of Marketing & Communications, a new role, as the iconic venue continues its journey to becoming part of London’s newest destination for culture, creativity and entertainment.

Price 59

Price Communications Marketing Recruitment 59

Reid All About it

NOVEMBER 20, 2020

Virtual conference pricing. Maximizing Revenue through Smart Pricing Strategies. Meaningful Engagement: Communicating with Your Members in Troubled Times. Patricia Cole, Vice President of Communications, Catholic Charities USA. I’m realizing each of this week’s posts has a serious message to share. Can I get an amen?!

Certificate 370

Certificate System Dallas Recruitment 370

Sequence Consulting

FEBRUARY 3, 2025

After all, members join your association for benefits, and if youre experiencing slowed growth, chances are that either your offerings arent up to par or youre not communicating them well. You might promote your unbeatable member engagement activities , cutting-edge course offerings, or vibrant community full of networking opportunities.

Discount 72

Discount Handbook Price Cost 72

Reid All About it

JULY 31, 2020

Sponsorship and Pricing Methods for Virtual Events. Learn how to understand sponsor needs, build sponsor packages, bring value to a sponsor, and price virtual events. Presenter: Dr. Michael Tatonetti, Certified Pricing Professional and CAE. Communications in the COVID Era. Tue 8/4 at 2 p.m. More info/register.

Montana 362

Montana Revenue Case Study Innovation 362

Reid All About it

JULY 10, 2020

They warn, “We are already paying the price in greater risk aversion among writers, artists, and journalists who fear for their livelihoods if they depart from the consensus, or even lack sufficient zeal in agreement.” Community karma, baby. Communications. Revenue and Pricing Strategies for Virtual Events. Timely stuff.

Montana 365

Montana Content Price Strategy 365

Reid All About it

NOVEMBER 10, 2023

Unlike social media, a mobile app serves as a centralized communication channel for your members. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Host: Product Community Fri 11/17 at 12 p.m.

Certificate 291

Certificate Price Tools Member Engagement 291

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NOVEMBER 17, 2023

Your contributions will help identify common pitfalls, communication gaps, and processes that challenge the association community. TopClass LMS shares lots of tips on increasing the value (and price) of your webinars. Host: Product Community *All events are online at Eastern Standard Time unless otherwise noted.

Price 270

Price Survey Recruitment Recruiting 270

Nonprofit Marketing Guide

JANUARY 6, 2021

That’s a savings of $200 off the regular price. January 21: Communications Planning for 2021 Master Class with Kivi Leroux Miller. Three-Hour Workshop] Join us for this Master Class and create an effective communications plan for your organization. January 28: Nonprofit Communications Trends for 2021 with Kivi Leroux Miller.

Communications 106

Communications Class Newsletter Social Media 106

Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

FEBRUARY 9, 2024

Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? . Hear how the speaker’s team developed a price elasticity forecast.

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

NOVEMBER 6, 2020

Host: Community By Association. Presenter: Dani Weinstein, Community Builder, Strategist and Advisor. Building Your 2021 Communications Plan. Discover everything that needs to go into your 2021 communications plan. The Secret to Communication with Speakers and Attendees in a Virtual World. Tue 11/10 at 1 p.m.

Education 285

Education Learning Management System Leadership Case Study 285

YourMembership

MARCH 9, 2012

Take your top three strengths and make them the focus of your communications and media for the next week (or month depending on your communication schedule). ® | The Complete Online Member Community® | Membership Management Software | Membership Software. Membership Software Association Management Software. Associations.

Software 150

Software Price Membership Management Member Engagement 150

Reid All About it

SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

Case Study 285

Case Study Conference Price Content 285

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APRIL 5, 2024

Hear about the top challenges in member recruitment and retention, trends in member engagement and non-dues revenue, and trends in membership models and pricing. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay. More info/register. 1 CAE credit. .

Revenue 264

Revenue Price Denver Tools 264

Higher Logic

OCTOBER 23, 2018

These tools are made for engagement: Marketing automation: When members join your association and you invite them to join your online community, they start pumping out behavior-based data through their online community interactions. You communicate where and when they can get what they want.

Tools 258

Tools eBook Report Learning Management System 258

Higher Logic

MARCH 1, 2018

Politics aside, this was the solution that McDonald’s came to in order to still give the customer what they want, without having to raise prices to pay human workers more money in wages. But if they don’t interact with that content in the desired way, there’s no shame in having an automation rule removing them from this type of communication.

Marketing 189

Marketing Education Price Content 189

Reid All About it

AUGUST 7, 2020

Partner together to develop opportunities for them to bring their expertise to your members—for a price, of course. Controlling Your Narrative: Crisis Communications for Unpredictable Situations. That means rethinking how you communicate on a small screen. Lessons from the Big Tech hearing on handling tense virtual meetings.

Montana 369

Montana Education Conference Member Engagement 369

Velvet Chainsaw

AUGUST 6, 2024

Some of the ways you can demonstrate that you are actively helping them control costs include: Benchmark pricing — Identify a few events occurring in the same location that are similar in size and scope. Compare pricing for material handling, labor, internet service, and booth furnishing.

Communications 59

Communications Price Cost Survey 59

Reid All About it

AUGUST 30, 2024

7-day communications challenge. Gather Voices invites you to participate in their free 7-Day Video Communications Challenge starting Tuesday, September 3. Pricing Strategy for Service Businesses Organizations are constantly revisiting pricing questions. Tue 9/3 at 12 p.m. More info/register. . – 1 CMP credit.

Video 213

Video Content Revenue Strategy 213

Reid All About it

AUGUST 19, 2016

Strategic Pricing for Educational Products. Pricing for education products is all over the map. But pricing is too essential to leave to guesswork. In this session, we look at strategic pricing practices and why you should embrace value-based pricing that focuses on the benefit you deliver to the buyers.

Price 150

Price Social Media Email Marketing Case Study 150

Association Analytics

JUNE 25, 2024

When you ask former members why they didn’t choose to renew their membership with an association, they often cite price as a reason. This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. However, the underlying issue is typically a perceived lack of value.

Communications 169

Communications Strategy Member Engagement Examples 169

Reid All About it

JANUARY 5, 2024

– Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? . 1 CAE credit. More info/register. More info/register.

Revenue 286

Revenue LMS Price Education 286

Reid All About it

SEPTEMBER 6, 2024

Dr. Michael Tatonetti of Pricing for Associations suggests guidelines and questions for focus groups that will help you determine the real value of your association’s product. Rome, Director of Communications, American Bus Association Fri 9/13 at 4 p.m. More info/register.

Revenue 270

Revenue Technology Strategy Education 270

Association Success

MARCH 13, 2020

And with some employers sending staff to work from home when possible, many event organizers, businesses and associations are turning to virtual events in order to maintain some semblance of normalcy and to keep open lines of communication even as large gatherings are becoming increasingly impossible to host. Contact for pricing.

Tools 141

Tools Austin Price Texas 141

Protech

FEBRUARY 26, 2025

Membership management software is designed to communicate with members, track member engagement, manage payments, and deliver member benefits. These platforms allow member data to be stored so you can tailor communications and introduce relevant engagement opportunities. Keep in mind that expenses often go beyond the purchase price.

Membership Management 52

Membership Management Software Directory Price 52

Nimble AMS

AUGUST 20, 2020

Here are six effective ways to get past the price barrier and encourage more members to join your association: Offer budget-friendly payment options. Price can be a barrier to joining – especially for those early in their careers and those between jobs. Promote a free trial membership. How to personalize the member experience.

How To 147

How To Discount Price Recruiting 147

GrowthZone

MARCH 13, 2021

Manage membership data and communications. Pricing: Tiered based on staff users; starting at $149/mo. (1-2 Monthly pricing. Improve efficiency by automating email communications, marketing, billing, duplicate entry elimination, membership renewal, reporting, and more – all from one streamlined, centralized data hub.

Association Management 148

Association Management Software Price Membership Management 148

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. Find out the pros and cons of in-house versus 3rd party audio-visual companies so you can choose the best solution for your next event using the scope of the event rather than only using price. 1 CMP credit.

LMS 276

LMS Education Pennsylvania Innovation 276

Reid All About it

JULY 22, 2022

Nimble AMS describes how an online community can help your association attract, engage and retain members, and lays out a useful plan for launching and managing a community. If you’ve flown recently, you’ve probably experienced higher prices, fewer choices, and, for the unluckiest, delays and cancelations. Business travel.

Price 44

Price Technology Strategy Software 44

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.

North Carolina 74

North Carolina Content Montana Revenue 74

Reid All About it

JANUARY 19, 2018

Join a discussion of emerging technology trends and the promise they hold for associations and non-profits, for-profit business practices that can grow revenue for your association, and how to better communicate and connect with your audiences in the new year (and beyond). Organizer: ASAE Communications Section. Host: Community Brands.

LMS 175

LMS Price Revenue Technology 175

YourMembership

JANUARY 18, 2012

Once you’ve established (and communicated out) the difference between acceptable and unacceptable content, you would need to place someone in charge of monitoring. ® | The Complete Online Member Community® | Membership Management Software | Membership Software. Membership Software Association Management Software. Associations.

Organization 150

Organization Software Social Media Price 150

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. 5 Key Tactics for Financial Communications to Your Board. Learn how empathy needs to be incorporated into financial problem solving, messaging, and communications.

Survey 195

Survey Price Newsletter Technology 195