Association Adviser

FEBRUARY 16, 2021

Building a strong social media community for your association takes effort and empathy. Use these tactics to strengthen your social media communities. The post How to Build Strong Social Media Communities During Difficult Times appeared first on Association Adviser.

Social Media 143

Social Media How To Content Communications 143

Associations Now

JANUARY 3, 2024

Developing engaging social media for events is all about connecting with your audience. The Project Management Institute developed a successful social media campaign for its recent conference by giving creative freedom to staff, embracing an informal approach, and providing opportunities for members to participate.

Social Media 115

Social Media Strategy Conference Project 115

The Association 100

APRIL 21, 2024

Navigating this terrain requires prompt and honest communication. Ensure consistent messaging – Keep communications uniform across all channels, including social media, press releases and direct interactions. Here’s how: 1. Delays can worsen the situation.

Communications 130

Communications Strategy Press Release Social Media 130

Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

Communications 184

Communications millennials Tips Software 184

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Social media platforms. Communicate digitally to disseminate information. Social Media Networks.

Organization 270

Organization LMS Software Social Media 270

Higher Logic

APRIL 12, 2018

The Problem with Using Public Social Media Platforms. On the front-end sales line here at Higher Logic, we often hear organizations are happy with using social media platforms as their main line of communication with and between their members. Do You Need a Private Secure Communication Channel? It's YOURS!

Organization 143

Organization Social Media Maine Revenue 143

Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

JULY 16, 2024

Associations have come through the pandemic with a stronger membership base and more diverse tools to communicate with it, according to a new report. The range of tools used vary, however, from social media to banner ads to search-engine marketing. More associations say they struggle to communicate the value of membership.

Communications 114

Communications Report Recruitment Recruiting 114

WBT Systems

AUGUST 30, 2016

Like many individuals and organizations in modern society, associations maintain social media profiles for sharing content of interest to their members. Many people assume that social learning emerged with the development of social media, but this is not the case. The 3 C's of Social Learning for Associations.

LMS 236

LMS Social Media Course Education 236

Reid All About it

JANUARY 4, 2019

Find out how to launch and maintain an email marketing strategy that consistently engages donors and supporters, format web and email content to increase your click-through rate, and integrate social media into your website and email communications. Host: National Institute for Social Media. More info/register.

Video 285

Video Washington Social Media DC 285

EventMobi: Association Events

JULY 9, 2024

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Social media is their preferred form of entertainment.

Tips 241

Tips Social Media millennials Content 241

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

AUGUST 16, 2024

Discover the secrets behind top-performing advocacy campaigns and learn how to leverage this data to optimize your grassroots communication strategies. Learn about the mechanics behind a Communications or Content Preferences Center, how it differs from the traditional EPC and what associations should plan for in the future.

America 264

America Content Social Media Strategy 264

Higher Logic

MAY 20, 2020

Use Webinars to Communicate. Use Webinars to Communicate. Want to learn more about automating your email communications ? To make the webinar interactive, you can ask members to fill out polls, hold an Ask-Me-Anything (AMA) in your online community , and share social media handles to connect online and build relationships.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Higher Logic

JULY 2, 2019

Customers will find other ways to be heard, whether through social media, third-party review sites like Capterra or G2 Crowd, or angry calls and emails. Resource: What is an Online Community? Communicating with customers and actively seeking their feedback on processes and product roadmap s are key to transparency.

Social Media 44

Social Media Review Products Communications 44

Higher Logic

FEBRUARY 21, 2020

Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making evaluating your customers’ digital experience a key step on the road to improving it. Are your digital communications tailored to customers’ interests?

eBook 286

eBook Tools Products Communications 286

Reid All About it

JUNE 28, 2024

Learn how to communicate with members to active them for advocacy, teach them to effectively engage lawmakers, and use social media and new technology to super-charge your advocacy efforts. Find out about the magic question that provides information re alignment, sentiment, and communication opportunities. 1 CAE credit.

LMS 264

LMS Course Member Engagement Education 264

EventMobi: Association Events

JUNE 19, 2024

Or take a small-scale approach and use your pre-event communications to highlight unusual facts about the location where your next industry conference will take place. Next, promote your volunteer opportunities across your association’s website, your event’s registration website, community app , and social media channels.

Strategy 257

Strategy Tips Boston Social Media 257

SBI

DECEMBER 17, 2024

Social media is an essential tool for associations to foster vibrant online communities and strengthen connections with their members. Using social platforms effectively, associations can create places where members feel engaged, valued, and connected to a larger mission. Contact us to learn how we can partner.

Social Media 52

Social Media Guidelines Content Video 52

Higher Logic

DECEMBER 14, 2017

You’re already trying to provide a positive customer or member experience, and maintain strong communications with them. When it comes to your digital marketing communications, the experience you provide needs to evolve as well. How can they engage with your web site or social media properties? Put Experience First.

Marketing 262

Marketing Social Media Member Experience America 262

WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

Learning Management System 262

Learning Management System Arlington Social Media System 262

Higher Logic

JANUARY 23, 2018

Social media, AMS, and CRM communities offer very few features. On top of that, engaging your audience on social media takes away your content ownership. Dedicated online community platforms alleviate these concerns and are more likely to help you achieve business goals such as growing your organization.

Social Media 195

Social Media Software Revenue Project 195

Spark Consulting

FEBRUARY 14, 2018

That said, you don’t want to come across as spammy, so spread your communications out, at least a little bit. Not only will this promote your new members, but it will give them content to share on their own social media channels as well. Use social media to welcome your new members. Follow up with a phone call.

Social Media 207

Social Media Newsletter Content Examples 207

Higher Logic

JULY 6, 2017

What is particularly amazing is how she sees introverts thriving in social media. Because introverts can, in fact, be some of the most successful social media and online community managers , all despite their tendency to keep to themselves. Tip #3) Use Your Communication Skills. Tip #4) Be Empathetic.

Social Media 204

Social Media Tips Communications Maine 204

GrowthZone

JANUARY 10, 2023

Do people in your community ever ask you, “Hey, how come you didn’t tell me about such and such?”. It’s so frustrating, especially if you posted the event or program on social media again and again. The fact is, it’s virtually impossible to dependably reach the people in your audience through social media.

Social Media 148

Social Media Newsletter Tips Tools 148

Reid All About it

SEPTEMBER 13, 2024

Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. More info/register. But how do you get it?

LMS 270

LMS Certificate Revenue Content 270

Association Analytics

MARCH 1, 2023

How clearly are you communicating these benefits to members? The goal is to learn important facts, such as why they joined, why they stay, how they prefer to be communicated with, and whether they prefer in-person or online events. Other options to consider are social and community listening. Simply ask your members.

Revenue 320

Revenue How To Products Price 320

Reid All About it

FEBRUARY 23, 2018

Find out how AI can be easily leveraged in your communications with members. Sohini Baliga, communications expert from the charitable fundraising world. Jacob Wilder, CAE, Director of Communications and Technology, Building Owners and Managers Association of Georgia. Powerful Social Media Strategy. Host: rasa.io.

DC 79

DC Washington LMS Social Media 79

Higher Logic

APRIL 27, 2017

Alexandra Dao: I started working in community management in 2008, right after college. That was around the time when using social media as a brand was starting to happen. It was early on the social media side of things and my role was primarily focused on marketing and communications.

Products 254

Products Newsletter Survey Social Media 254

Blue Sky eLearn

OCTOBER 19, 2020

How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. For instance, consider the following popular ways to track data and compare it to your association: Social media interactions. Email open rate. Event attendance.

Association Management 250

Association Management Committee Learning Management System Software 250

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. An Entrepreneurial Approach to Risk, Courage, and Transformation,” video was still a communications outlier. I’m glad to see so many organizations producing compelling content.

Video 88

Video Communications Strategy Content 88

Reid All About it

MAY 21, 2021

Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Presenters: Atokatha Ashmond Brew, MBA, Managing Director, Marketing & Communication, Nonprofit HR. Jeff Breunsbach, Director of Customer Experience at Higher Logic.

San Jose 369

San Jose Email Marketing millennials Tools 369

Association Adviser

NOVEMBER 8, 2022

You’re creating engaging content for your members and posting on your association’s social media pages consistently — nice work! However, have you thought about how your employees' and board members’ online interactions can help or hurt your social media marketing efforts?

Social Media 142

Social Media Content Marketing Organization 142

The Association 100

MARCH 10, 2024

Effective member communication is critical for association success. This “ Member Communications Strategy Checklist ” is an essential resource designed to elevate your association’s engagement, foster stronger relationships and deliver unmatched value to your industry.

Strategy 130

Strategy Directory Social Media Communications 130

Association Analytics

FEBRUARY 20, 2024

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169

Strategy Social Media Discount Newsletter 169

Reid All About it

DECEMBER 21, 2018

Find out how to launch and maintain an email marketing strategy that consistently engages donors and supporters, format web and email content to increase your click-through rate, and integrate social media into your website and email communications. Hear tips for growing your email list. More info/register. CAE credit.

Email Marketing 175

Email Marketing Social Media Library millennials 175

WBT Systems

APRIL 25, 2017

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Recipients can display these badges on social media, websites, email signatures and online resumes. It’s different now. Badging Platform: Credly. Badging Platform: Acclaim.

LMS 253

LMS Certificate Library Education 253