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Association Brain Food: 2.21.25

Reid All About it

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Only a few have integrated AI into their operations, primarily in marketing and communications. Gen Z and events. More info/register. Fri 2/21 at 1 p.m. CAE credit.

Arlington 258
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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Association Brain Food: 2.28.25

Reid All About it

Based on their survey findings, theyve divided Gen Z into three groups, each with their own beliefs and desires: Neo-Traditionalists, Fluid Pragmatists, and Internet-Age Explorers. Fundamentals of Message Design Workshop Ready to unlock the secrets of persuasive communication? Thats why the agency went straight to Gen Z for answers.

DC 258
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Building Community in the Digital Age: The Role of Social Media in Associations

SBI

Social media is an essential tool for associations to foster vibrant online communities and strengthen connections with their members. Using social platforms effectively, associations can create places where members feel engaged, valued, and connected to a larger mission. Contact us to learn how we can partner.

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10 Ways Artificial Intelligence Can Help Associations Thrive 

Achurch

Leverage Artificial Intelligence for Data-Driven Insights AI-powered analytics can uncover member behavior trends, helping associations tailor their communications and offerings more effectively. This ensures that communications are relevant and valuable to each audience segment.

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Association Brain Food: 2.7.25

Reid All About it

Snack pack How to ensure your association’s communications cut through the inbox clutter. Mike Stelzner , Social Media Examiner & Social Media Marketing World The advantages of psychographics over demographics and ways to gather them. | Associations, how can you help member employers? More info/register.

Chicago 275
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Types of Content Nonprofits Post on Social Media vs What People Want

Nonprofit Marketing Guide

“What should I post on social media?” To help answer that question and to see if it lines up with best practices, we asked nonprofit communicators to tell us how often you share different types of content on social media. Does this content align with what social media users want?