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Four Things that Turned This Association’s Annual Conference into a Member Recruiting Machine

Wild Apricot

For many associations the annual conference is the biggest event of the year. But, what many associations don’t realize is that the annual conference can also be their biggest member recruiter. Here's how one association uses its annual conference to add hundreds of members each year.

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Recruit the Whole Person

Spark Consulting

Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. What are you doing to “recruit the whole person”?

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Association Brain Food: 4.18.25

Reid All About it

This open forum will explore critical issues including the impact of the tariff policies on the medical and healthcare community, including pharmaceutical imports, NIH and other funding restrictions, federal conference attendance limitations, changes to healthcare policies, and evolving regulations. More info/register (ASAE members only).

Strategy 270
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Google for Jobs is officially here.

YourMembership

The program, which was highlighted by Google CEO Sundar Pichai last month at the Google I/O conference, is a new initiative designed to connect job seekers and employers, perhaps bringing far-reaching implications for the recruitment advertising industry. If you search. The post Google for Jobs is officially here.

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Association Brain Food: 10.11.24

Reid All About it

The American Society of Cataract and Refractive Surgery used AI tool Zenus to capture attendee behavioral data during their conference and expo—data their sponsors and exhibitors found valuable. – What sponsors and exhibitors REALLY want from your next event For marketers, conferences and trade shows are their greatest moment.

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Association Brain Food: 4.4.25

Reid All About it

Member recruitment. YourMembership describes 13 tactics used by small-staff associations to attract and recruit new members. – Stage Programs & Professional Hosts for Associations Whether its a conference, annual meeting, or virtual event, associations must captivate audiences, spark engagement, and leave lasting impressions.

Revenue 258
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Association Brain Food Weekly: 1.29.21

Reid All About it

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online learner engagement.