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Introduction Nonprofit eventplanning comes with particular challenges and concerns. Nonprofit event coordinators not only have to deal with all the standard project management for event planners , but they also have to run their events with specific goals. What Is Nonprofit EventPlanning?
Snacks How to reconceive your association’s magazine as a strategic content asset. Hilary Marsh, Content Company Data privacy and compliance: what every association should know in 2025, especially with new AI-related regulations adding another layer of complexity. Sara Spalt, Cimatri 20 much-needed tips for making panels work.
Learn how to create high-quality text, image, video, and other content with hands-on time in class. Eventcontent repurposing. Snapsight explains how to use AI tools to turn session content into resources that generate revenue and engagement. Students earn one CAE credit for each live class they attend. From all of us!
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Members who faithfully went to events no longer can or want to. I know people in the association community who used to be road warriors but are now content to be homebodies. Members who once scoffed at the idea of virtual events are now asking for more. Behavior and preferences have changed for many.
Content marketing. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. You need content that puts empathy first—the kind of content that builds a long-term relationship with your market. Content marketing. Hmm, that’s what my industry partner clients do.
Liz Willits , Content Phenom How to raise readers, in 35 steps. Education providers: If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before its scheduled. Im happy to feature it as long as its not product-centric. Explore self-education styles and the psychology behind it all.
By analyzing engagement data, AI can also recommend personalized content to members. Advanced Member Segmentation AI can refine member segmentation, allowing associations to target specific groups with tailored messages, events, and offers. This ensures that communications are relevant and valuable to each audience segment.
As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to Use Data to Drive Your Content Strategy & SEO. To organize your content?
Designing the Future of a Profession: A 5 Phase Approach to Reimagine Your Conference and Member Offerings Discover how ACUHO-I transformed their conference content, member value, and future outlook through a five-phase multiyear approach. Host: ASAE LGBTQ Association Executives and Supporters Tue 11/12 at 1 p.m. More info/register.
A membership director also helps with eventplanning and updating the website, for instance. If your staff doesn’t have experience in web design or enough time to devote to site architecture, content, and hosting services, you risk becoming part of that statistic. EventPlanning. Community Management.
One way event planners can continue to market and grow their network is by using content. . Take this opportunity to create a knowledge center, where you can establish yourself as a source for eventplanning knowledge. . Why have a content strategy? Content is key for a successful inbound marketing strategy.
How Will Events Evolve? We’ve heard from a number of associations that are already well into their eventplanning for this year. Regardless of the approach, the impact on your event teams is significant. More tips for handling eventplanning: Get your technology platform first.
With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, eventplanning, and more. It can also help you identify which programs are resonating with members and which need improvement.
Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Event communications. Content Forum Weekly Community Chat.
Cora Geujen, director of eventplanning, Renaissance Esmeralda Resort and Spa. Q & A with Cora Geujen, director of eventplanning, Renaissance Esmeralda Resort and Spa. Q: If you could live someone else’s life for day, who would it be, and why? A: Princess Catharine’s of course. For the hair and wardrobe.
Learn about preparation tips for technical execution including audio and lighting recommendations, easy engagement activities, communicating to attendees, and content development best practices. Best Practices to Accelerate Your Pivot to Virtual Events. Content Forum Weekly Community Chat. Host: Content Forum.
But that’s only one piece of the puzzle: you also have finance software, marketing software, and eventplanning and management software. For example, prioritize using a native Salesforce app for eventplanning if you use Salesforce as your CRM. Download articles or other content. Easily renew membership.
In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in eventplanning and marketing.
Younger generations are also inundated with content. Put another way, they like content that has a pleasing aesthetic. Meet Attendees Where They Are Contrary to popular belief, Gen Z wants to engage with your events. You just have to plancontent and activities that feel relevant to their interests and stage of life.
As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. 9 EventPlanning Tips for Improved Events. Or do attendees prefer an all-online conference or a hybrid event?
Feedly : Peruse Feedly for content inspiration and to keep up with what's going on, bringing your favorite sources together in one simple place. For perfecting your content: Hemingway Editor : We can’t promise this tool will make you write novels as good as Ernie’s, but you’ll definitely write with more clarity and concision when you use it.
If you’re considering a hybrid format for your upcoming conference, be sure to tune in for tips from our panel of eventplanning pros. Digital Marketing Strategies for Ultimate Content Promotion. First, you have to create highly engaging digital content that your audience can’t wait to engage with. More info/register.
Your maturity score tells you the degree to which your organization is effectively using research, branding, marketing, UX design and content, technology, and your team to achieve business goals. The Future of Academic Meetings: EventPlanning with a Purpose. Content Is King: Is Your Content Strategy Creating Loyal Subjects?
They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue. By the end, they guarantee you’ll be more comfortable on camera and better equipped to collect content from your members. Association magazines. 7-day communications challenge. Attendee connections.
Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Repurposing Conference Content. Repurposing Conference Content.
As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. 9 EventPlanning Tips for Improved Events. Or do attendees prefer an all-online conference or a hybrid event?
Following the success of the start-up in its first year, OnePlan is launching a ground-breaking new product: fully interactive eventplanning in 3D and 3D+. The innovative new platform will be launched during an online Keynote event on December 8, 2020, with all users having access to the 3D platform from then.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association? Do associations have a common understanding of the content that staff and members create?
To encourage conversations that will spread news about your event organically, consider posts such as: Behind-the-scenes looks at the planning of your event and what you will offer Exclusive interviews, such as with highlighted speakers that can fan the excitement Countdowns that build anticipation about the event.
In the run up to the launch date, a series of teaser content including supporting videos from a wide range of high profile personalities were sent across the OIOV social media channels.
Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Virtual event sponsors and exhibitors. Best Practices to Accelerate Your Pivot to Virtual Events. Content Forum Weekly Community Chat. Host: PCMA.
Since attendees will forget most of what they hear and lose touch with new connections, associations should provide a learning experience that goes beyond the confines of an isolated event. Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. Virtual conference experience.
Virtual events, or a virtual component like what you find in a hybrid event— which we’ll discuss later— are one of many examples. The same concepts and tactics found in digital marketing apply to events. Repetition creates familiarity and weaving a common thread, like a theme, can help your members navigate the event with ease.
Content creation -- communities are rich content resources, which can be one strong reason an organization invests in community. As community manager, you know better than anyone what your customers’ needs and pain points are. This is valuable information for the marketing department.
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges.
She warns that “careful human oversight, editing, and institutional knowledge is still required,” but suggests how to use it for research and content creation. Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content.
ABPCO (the Association of British Professional Conference Organisers) has announced details of the content line up for the Festival of Learning taking place from 1 st -9 th December, sponsored by GES. Register here – [link]. For more information about ABPCO visit www.abpco.org.
Hear about ‘out of the box’ revenue-generating ideas from exhibitor engagement to content activation, if event tech has the same value now as it did pre-pandemic, and how you can put AI to use at your events. Is Content AI a Game Changer? More info/register. to 2:30 p.m. – More info/register.
To participate, attendees had to log in to the app, which was a win-win scenario for Karen because it guaranteed attendees could also access all the event information, content, and engagement features that would help them make the most of the annual conference.
In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Data-informed eventplanning. 1 CAE credit. . – 1 CAE credit. 1 CAE credit.
Mobile event apps can allow you to manage eventcontent in real time with a user-friendly backend portal. Using a mobile event app, all relevant information is in one place and it’s simple to modify, giving attendees easy access to the schedule. Provide attendees access to their registration information. Need examples?
If you want to encourage event attendance and participation, it’s important to provide your members with valuable resources that stir up excitement and interest, driving them to engage. Building on that reputation can help you retain members and ignite interest in upcoming events. than to follow through.
Also, provide scheduled opportunities for volunteers to check in with event managers and ask any questions or voice concerns. . Pro tip: Check out our top event management software options to help with your virtual service day planning. Construct a communication plan to engage members. Jake Fabbri.
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