Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Use community to reach future members. Give members a place to learn and find the right content.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

APRIL 19, 2024

5 Secrets to Newsletter Success: Elevating Membership Engagement Redefine the impact of your email newsletters. Explore 15 key strategies that illuminate the path to newsletter excellence. Find out what to focus on to ensure your website is enhancing your user experience, staying on trend, and optimizing your SEO.

Education 258

Education Social Media Content Strategy 258

Association Analytics

APRIL 1, 2024

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Reid All About it

APRIL 26, 2024

Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Find out what conversion content is and how you can use it to address objections to joining.

Survey 275

Survey Content Education Strategy 275

Higher Logic

JANUARY 30, 2018

If your staff doesn’t have experience in web design or enough time to devote to site architecture, content, and hosting services, you risk becoming part of that statistic. Instead of taking that risk, consider hiring a professional web designer or agency to create an attractive website that draws members and prospects in.

Video 218

Video Project Event Planning Content 218

Reid All About it

JANUARY 28, 2022

Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. . – Fri 1/28 at 1 p.m. 1 CAE credit.

Newsletter 195

Newsletter Survey Software Process 195

Aptify

NOVEMBER 5, 2020

Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. Be personal.

How To 148

How To Examples Member Experience Social Media 148

Higher Logic

JUNE 8, 2017

The app should be intuitive, making it easy for members and customers to learn how to use it quickly. Incorporate clear, simple navigation so users don’t get frustrated searching for content. Everyone from technology experts to less tech-savvy newcomers should enjoy the experience. Content Updates and Notifications.

Software 168

Software Content Library Tools 168

Higher Logic

OCTOBER 17, 2017

Image and video content is easier for members to consume, making it more likely that association and chapter members will learn about the event. Providing special perks, such as a discount on membership dues, to leaders and members of your best-performing chapters.

Tools 222

Tools Revenue Tips Newsletter 222

Socious

OCTOBER 10, 2016

But Amazon isn’t the only pervasive brand that’s personalizing the online customer and member experience. They’ll also provide the tools you need to implement the same data-backed techniques as Amazon, personalizing your communication, website, and content offers. Method #2) Tailored Email Newsletters.

How To 100

How To Software Membership Management Newsletter 100

Elevating Engagement

SEPTEMBER 6, 2023

I’m delighted to be a part of this list of must-read newsletters for association professionals. If you like my newsletter feel free to share it with your friends and check out some other great newsletters below! A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

Newsletter 52

Newsletter Member Engagement Case Study Revenue 52

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members. Will you send them additional content resources?

Strategy 169

Strategy Social Media Discount Resources 169

Reid All About it

MARCH 24, 2023

Quick hits Can AI write thought leadership content for you? – March Expert Series: 8 Ways to Generate More Revenue from your Learning Management System Competition for learner dollars has never been stiffer and top-notch content alone is not always enough to break through the crowded marketplace. 1 CAE credit. . – 1 CAE credit.

Revenue 233

Revenue Chicago Leadership Education 233

Higher Logic

SEPTEMBER 18, 2018

When you give them the ability to effectively choose what they want to see, members are able to personalize the content they see themselves. You want to send them relevant, personalized content that will send them further down the path to increased engagement, membership renewal, event registration, etc.

Tips 120

Tips Survey Newsletter Member Experience 120

Reid All About it

JANUARY 21, 2022

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195

Survey Price Newsletter Technology 195

Association Success

MARCH 12, 2019

The teams are: strategy, content, acquisition and retention. Product and content development will be approached in a collaborative, well-prioritized, and holistic way. This translates to the core primary outcome for all of us on staff: member and customer retention. Content Team. So, what does this look like?

Certificate 109

Certificate Discount Content Team 109

Higher Logic

AUGUST 15, 2017

Change your member’s profile photos to show a special banner, such as MVP, so it’s clear that your volunteers are some of the most valuable members of your association. You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members.

North Carolina 343

North Carolina Project Leadership Discount 343

Nimble AMS

JULY 23, 2023

But did you know that Nimble AMS utilizes Salesforce Experience Cloud to empower associations to create branded and personalized member experiences? When you use Nimble AMS and Experience Cloud , you can follow your organization’s branding to build a stylized member experience.

Social Media 105

Social Media Member Experience Content Tips 105

MemberClicks

APRIL 3, 2025

If you want to build an online community and create an award-winning member experience from start to finish, you first have to understand what a membership funnel is. Smarter Decision-Making with Clean Data Lastly, a good funnel helps you keep track of your members and their preferences. What Is a Membership Funnel?

How To 52

How To Software Content Review 52

Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit. CAE credit.

Education 195

Education Tools Chicago Technology 195

MemberClicks

NOVEMBER 30, 2021

If you’re like many organizations, you’re consistently looking for ways to enhance your member experience. While some associations rely on hosting networking events or sending free branded swag, you can engage them simply by shining a spotlight on select members.

Newsletter 98

Newsletter Member Experience Examples Content 98

Optimist Consulting

MAY 31, 2016

– “The member experience”. Every time you communicate with your members is an opportunity to convey the member experience. Tailor your messaging to each stage of the member journey, for example, upon joining, during their time as a member and at renewal. Potential members. Stakeholders.

Marketing 100

Marketing Member Experience Social Media Recruiting 100

Membersuite

JULY 16, 2021

Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Identify the data that staff and volunteer leaders need. Establish the system of record.

Report 175

Report How To Committee System 175

Associations Now

FEBRUARY 11, 2020

Instead of shoving a product in your customers’ faces, you create valuable content that answers their questions and solves their problems, Sheikh explains. Creating insightful content and promoting it on the right channels is the most effective way to attract potential leads,” Sheikh says. For one, it creates trust and credibility.

Marketing 94

Marketing Case Study Newsletter Content 94

Nimble AMS

NOVEMBER 26, 2019

This may seem simple, but thanking your members for joining can be a powerful way to make them feel welcome, appreciated, and to set the tone for a great member experience. Send new members an email from your executive director. Read Supporting the Lifetime Member Journey. Deliver targeted, personalized content.

Member Experience 88

Member Experience Tips Newsletter Member Engagement 88

Reid All About it

SEPTEMBER 30, 2022

They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. A true hero.

Blended Learning 41

Blended Learning Education Software Marketing 41

Nimble AMS

APRIL 11, 2022

Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the member experience , and you’re still falling short of your association goals. Find event sponsors through email campaigns or a monthly newsletter. Are you looking for new ideas to increase association revenue?

Revenue 123

Revenue How To Discount Social Media 123

Higher Logic

JUNE 6, 2019

You can try to engage your customers or members, but everyone else is also there. can divert your audience from engaging meaningfully with your content. You’re creating a dedicated space for customers and members to engage with you. You own your own data, and you can keep your community members’ data private.

Tips 136

Tips Social Media Revenue Content 136

Association Analytics

MARCH 13, 2024

Every score has a treasure trove of insights you can work with to improve your members’ experience. That depends on your association’s members! First, you’ll want to consider is what the journey looks like, from new member to lifetime member. Creating Your Scoring Model So how should you set up your scoring model?

Review 169

Review Member Engagement Process Resources 169

Disciple Media

OCTOBER 2, 2023

Member experience is the amalgamation of every touchpoint, interaction, and sentiment your community members encounter in your digital community. So, let’s dive in and explore some practical strategies you can use to elevate your member experience. In other words, a happier member is often a spending member.

Member Experience 36

Member Experience Tips FAQ Content 36

Smooth The Path

MARCH 31, 2020

Conduct a benchmarking survey to track and amplify how members are responding to the crisis. Create a temporary daily or weekly e-newsletter of industry/profession-specific articles that are COVID-19 related. Develop a landing page or microsite as a one-stop-shop for information and resources that your members need during this time.

Member Engagement 144

Member Engagement Newsletter Resources Survey 144

Association Adviser

JANUARY 18, 2019

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? You’re likely promoting your content on your website and on social media to generate interest and increase your reach.

Directory 66

Directory Newsletter Learning Management System Social Media 66

Higher Logic

OCTOBER 25, 2017

Advertising or sponsored articles in your print magazine or e-newsletter. Evaluate the opportunities on this list as well as new ideas that your staff or members think of. Start improving your membership experiences and the value people get from their subscriptions by looking at data. Social media advertising.

Revenue 159

Revenue Tips Social Media Certificate 159

Higher Logic

SEPTEMBER 15, 2016

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. The entire forum is member-driven and member-monitored.

Certificate 120

Certificate Texas Resources Member Experience 120

Associations Now

OCTOBER 7, 2024

With capabilities ranging from data analysis to content management, AI-powered tools can help associations make the most of their unique subject matter expertise, deliver better services for their membership, and stay competitive in an ever-changing landscape. In Moore’s words, “[AI] doesn’t just change your world.

Tools 98

Tools Analysis Newsletter Examples 98

Reid All About it

JUNE 22, 2018

Newsletters with curated content are the best. Short simulations are a revolutionary new form of educational content, and the results have already been transformative. Host: PCMA Digital Experience Institute. Advancing Member Experience with Site Search and Personalization. Guest: The Trust Bridge.

Education 30

Education System Charlotte Member Engagement 30

Associations Now

DECEMBER 18, 2018

Today, so much of the member experience is based online, either through an association’s website or an app or social media interface. Keeping the user experience in mind can help you to make small tweaks to improve your online presence. Easy-to-use online tools.

Tips 103

Tips Handbook Recruiting Recruitment 103