Content Revenue Strategy 
Higher Logic
MAY 20, 2020
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Association Analytics
JUNE 17, 2021
Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Similarly, analyzing your event data from many angles can lead to a major impact on revenue. Do a scan of the market to determine if this segment might be obtaining their content from another source.
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.orgSource
MAY 28, 2021
Generate revenue, increase recognition, and build reputation? A publishing strategy that unifies mission and messaging to deliver the information […]. The post A Publishing Strategy Makes Content Magic appeared first on.orgSource. Engage members to click, like, share, download, purchase, and participate?
Association Analytics
APRIL 1, 2024
In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.
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Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability. AI & Automation in Learning: Learn how AI is enabling personalized, adaptive learning paths and content generation at scale.
Higher Logic
JANUARY 29, 2019
The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content. Achieving great engagement requires a commitment to a great member engagement strategy.
Higher Logic
OCTOBER 17, 2019
As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Strategic content delivery. Mobile Apps.
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