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How AI can elevate your communications strategy

The Association 100

In this new video , I explore how AI can support content creation, streamline analytics and improve audience engagement. By leveraging AI tools, associations can generate fresh content ideas, refine messaging and tailor outreach for different audiences.

Strategy 130
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Association Brain Food: 12.20.24

Reid All About it

Online learning strategy. D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Content marketing strategy. GA help from sponsors. Community building.

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Association Brain Food: 10.11.24

Reid All About it

Learn how to create high-quality text, image, video, and other content through hands-on time in class. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. What strategies can you implement to close this engagement loop?

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Data-Driven Strategies to Revolutionize Your Association’s Content Marketing

Association Analytics

The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this.

Content 169
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Virtual Training, Real Results: Exploring the Potential of VR in the Workplace

Speaker: John Blackmon - CTO, CAIO ELB Learning

Did you know that (VR) training is becoming more of a mainstream strategy in the eLearning Industry? Join John Blackmon, CTO and Chief AI Officer of ELB Learning, and creator of CenarioVR and Lectora, for an honest look at data points and common myths — including needing a camera to get started or a headset to view VR content.

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Association Brain Food: 1.17.25

Reid All About it

Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Content repurposing. Membership renewals.

Education 264
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Association Brain Food: 1.31.25

Reid All About it

Online learning strategy. D2L describes how to design and implement an effective online learning strategy , including its vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Joanna Pineda of Matrix Group International describes strategies for mitigating the membership cliff.

Arlington 258
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Localization: Revolutionize Your Global Content Strategy

Speaker: Zak Haitkin, Localization Manager

Localizing your content will show your commitment to improving company culture, and how much you genuinely value your customers, employees, and their experiences. The strategies you can employ to launch a successful localization project. How to increase employee and customer satisfaction to drive impact and enhance your global reach.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? We’ve all been there.

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5 Things Your eLearning Strategy Needs (Beyond a Bigger Course Library)

What makes a great eLearning strategy? Managing an eLearning program includes more than just expanding content libraries. Simply adding content doesn’t address the needs of all learners in the organization. There’s no simple blueprint guaranteed to work; but there are recurring themes. In many cases, more isn’t always better.

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The Roses and Thorns of an LMS Strategy: How to Flourish with the Right LMS

Speaker: Amanda Davis, Chief Experience Officer and Liam O'Malley, VP of Association Solutions

Does that mean your current LMS strategy is in need of a refresh? Is your organization or association leaning into the always-evolving eLearning environment to ensure you have the tools and content to remain relevant through all this change? Any of these steps could cause analysis paralysis for your team.

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2024 State of Customer Education Report

Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability. AI & Automation in Learning: Learn how AI is enabling personalized, adaptive learning paths and content generation at scale.

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How to Create a Community Your Members Cant Get Enough Of

Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. Begin the journey to year-round community engagement and start building connections that last.

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How to Fix the 10 Biggest Mistakes in Gamification

Speaker: Stephen Baer - Chief Creative Officer, The Game Agency (a division of ELB Learning)

Are you using gamification as part of your L&D strategy? According to multiple studies, gamification strategies have been proven to increase engagement, improve knowledge retention, and get stellar results, but what if your results just don’t hit the mark? Don't miss how to make your training stick!