article thumbnail

Podcast: Email Marketing Strategy/Best Practices for Associations

Email Maven

." I had a wonderful time talking to Cecilia Sepp of Rogue Tulips Consulting on the Radio Free 501c podcast about strategies for association email marketing. Cecilia was an excellent host, and we talked about email strategy for associations, best practices, and tips & tricks. Consider this a mini email strategy course!

article thumbnail

Association Brain Food: 10.11.24

Reid All About it

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17. . Association AI. More info/register. . More info/register.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Two Key Players in Any Good Email Marketing Program

Nonprofit Marketing Guide

According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. Welcome Email. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship.

article thumbnail

14 Easy Tests to Run to Improve Your Nonprofit’s Email Marketing

Nonprofit Marketing Guide

Of course, you also have to define what “works best” means in each case. Typically, you’d look at opens for things like who the email is from and your subject line and use clicks for content. The post 14 Easy Tests to Run to Improve Your Nonprofit’s Email Marketing appeared first on Nonprofit Marketing Guide.

article thumbnail

Association Brain Food: 2.7.25

Reid All About it

Association SEO course. Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. 1 CAE credit.

Chicago 275
article thumbnail

Nonprofit Launches Open-Source Take on Email Marketing

Associations Now

FreeCodeCamp, a nonprofit that offers coding help to fellow nonprofits, recently launched an open-source email marketing tool to send bulk messages on the cheap. If you send a lot of marketing emails, you know the pain of the high costs that can come with such messaging.

article thumbnail

[Infographic] The Power of Audience Segmentation

Higher Logic

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214