Higher Logic

MAY 8, 2019

The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.)

Tips 166

Tips Email Marketing Newsletter Communications 166

Association Success

NOVEMBER 17, 2020

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Many organizations offer a white paper in exchange for an email address.

Content 148

Content Newsletter Sample Video 148

WBT Systems

JULY 25, 2017

They’re relatively aware of educational technology—60% have used the internet for some type of personal learning but only 23% have taken an online course. Their interest in learning is low, especially online learning— only 1% of them are aware of online educational resources and only 6% have taken an online course. Lack of time.

LMS 218

LMS Mooc Course Education 218

WBT Systems

JUNE 26, 2017

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

Member Engagement 161

Member Engagement LMS Education Discount 161

WBT Systems

AUGUST 29, 2017

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. How can your association glom onto the social mojo of influencers in your industry when promoting your online courses?

Marketing 192

Marketing How To Course Discount 192

Higher Logic

NOVEMBER 27, 2018

You should bring in as much data as you think you’ll need during the integration, but then, you can hone in on a few usable pieces of data to improve your marketing automation campaigns. Email marketing is a piece of marketing automation, but marketing automation improves email marketing’s features exponentially.

Marketing 196

Marketing How To Email Marketing Tips 196

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Nonprofit Marketing Guide

JUNE 19, 2009

Tags: E-Newsletters Online Courses.

Email Marketing 57

Email Marketing Marketing Conference Newsletter 57

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. More info/register.

Chicago 201

Chicago Mooc Education Newsletter 201

Nonprofit Marketing Guide

JULY 1, 2020

Here’s what’s happening this month at Nonprofit Marketing Guide…. Access our webinars, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599. Next week, Kivi will discuss how you should try a “100 Days” theme and will also get into some email marketing tips later in the month.

Discount 89

Discount Content How To Newsletter 89

Nonprofit Marketing Guide

NOVEMBER 1, 2021

Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase. Online Training: The Annual All-Access Training Pass.

Newsletter 94

Newsletter Library Email Marketing Communications 94

Membersuite

FEBRUARY 17, 2022

Host webinars, live and on-demand online courses, on-demand recordings, and virtual and in-person conferences and other educational events. The pass provides access to a collection of courses, programs, and recordings, or a specific number of credits. Market Need #2: Improve Their Company’s Operations and Market Reputation/Share.

Revenue 135

Revenue Certificate Education eBook 135

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Examples 52

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Examples 52

ISAE

FEBRUARY 4, 2025

While AMS features vary from vendor to vendor, a few core components include: Membership database Community engagement tools Email marketing and communication Financial management Reporting and analytics Website builder and management Essentially, an AMS is your core tool for managing your association's day-to-day operations.

Tools 40

Tools LMS Software Learning Management System 40

Aptify

NOVEMBER 5, 2020

Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. Direct them to online resources, such as your calendar of events, career center, and online learning courses.

How To 148

How To Examples Member Experience Social Media 148

Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

Email Marketing 40

Email Marketing Marketing Newsletter Course 40

Reid All About it

JULY 7, 2023

Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. Should you continue as planned or course correct?

Education 195

Education Tools Chicago Technology 195

Higher Logic

OCTOBER 12, 2017

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. You can analyze your constituent data (stored in your trusty CRM, of course) to discover any existing preferences and make inferences about how you could best expand your fundraising strategy.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

SEPTEMBER 30, 2022

Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange. Julie Stuck, email strategist, Validity. More info/register.

Blended Learning 41

Blended Learning Education Software Marketing 41

Higher Logic

MAY 29, 2020

Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Promote your publications and subscriptions. Give members a place to learn and find the right content.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Nonprofit Marketing Guide

AUGUST 19, 2015

You may have noticed some strange code on the end of links you click in emails or from social media. things like utm_source=newsletter&utm_medium=email. For example, we use “news” as the source for our email newsletter and “promo” for the single topic emails.

Social Media 72

Social Media Newsletter Email Marketing Maine 72

Nonprofit Marketing Guide

NOVEMBER 21, 2014

Looking for ideas to create better emails? Here are 10 Examples of Brilliant Email Marketing (and Why They’re So Great). And give you full credit for the find, of course.). December 8: Donor Newsletters That Raise More Money, Part 1 with Tom Ahern. We’re also excited about Allison blogging for us soon.

Communications 72

Communications Survey Email Marketing Social Media 72

Nonprofit Marketing Guide

JULY 3, 2019

Whether they are signing up for an email newsletter or donating to your cause, it’s important to make new supporters feel all warm and fuzzy about getting involved with your organization. An email welcome series is a great way to start building relationships that can last. It’s on sale right now for only $499.

Course 75

Course Price Newsletter Video 75

Forj

MARCH 8, 2017

As an association professional reading this blog, you are likely providing courses or certification programs for your members. courses already taken? of course sales? # of course enrollments. Use your social channels, newsletter, and email marketing. What are you trying to accomplish? Non-Member?

Video 70

Video Process Certificate Course 70

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Repurposing some of your most attended events, learning courses, or webinars can also help you attract new learners to your program.

Revenue 76

Revenue Content How To Social Media 76

Associations Now

MARCH 12, 2024

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 59

Report United States Analysis Email Marketing 59

Associations Now

SEPTEMBER 26, 2017

But, of course, social media isn’t—and shouldn’t be—the only way to market and start a conversation about your annual meeting. Tout segmented programming via email. Email marketing is a critical event marketing tool, but the content of those emails needs to be as personalized as possible.

How To 68

How To Social Media Newsletter Video 68

Nonprofit Marketing Guide

APRIL 30, 2012

This summer we are exploring topics such as social media, content curation, email marketing, messaging, thank you notes, and more. If you are stuck on what to include in your next newsletter or blog post, sign up now. The first 15 people who register receive $100 off. Every month we send ideas to help end your writer’s block!

Library 62

Library Social Media Chicago Price 62

Nonprofit Marketing Guide

DECEMBER 4, 2019

Our Annual All-Access Pass will give you 365 days of access to the best training webinars, exclusive online courses and downloads, support from peers and industry experts and more. Enroll in Pass-only, self-paced online courses designed specifically for your effectiveness level. Sale ends January 3, 2020. Sale ends January 3, 2020.

Communications 52

Communications Press Release Virginia Price 52

Associations Now

NOVEMBER 11, 2019

Then, of course, there are all those vendor relationships to manage. Earlier this year, the email-marketing tool MailChimp publicly broke ranks with a longtime partner, Shopify. And how should you react?

Tools 70

Tools Cost Price Email Marketing 70

Freestone

MARCH 4, 2024

Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Further enhance the learning experience and drive learner retention by ensuring course registration and event signups are easy. Sponsor acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Repurposing some of your most attended events, learning courses, or webinars can also help you attract new learners to your program.

Revenue 52

Revenue Content How To Social Media 52

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Nonprofit Marketing Guide

SEPTEMBER 4, 2018

September 20: Beyond Opens and Clicks: Maintaining a Healthy Email List and Re-Engaging Your Community. Find out exactly what you need to do to run an effective email marketing and/or fundraising program today. Email Subscribers: I will send the Nonprofit Writing Prompts email newsletter this week with prompts for October.

Marketing 45

Marketing Newsletter Communications Email Marketing 45

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. With Fonteva, you can offer certifications, learning events, online courses, and more. Live events.

Member Engagement 59

Member Engagement Strategy LMS Association Management 59