Higher Logic

MARCH 8, 2018

Good marketing delivers relevant content. Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types.

Texas 214

Texas Florida Email Marketing Newsletter 214

Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Pathways that lead directly to good first jobs rather than the current dense tangle of courses and programs faculty want to teach (or have always taught).”. Membership survey. Quick hits.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Nonprofit Marketing Guide

NOVEMBER 3, 2021

According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship. The Creating an Email Welcome Series Online Course.

Email Marketing 116

Email Marketing Marketing Newsletter Course 116

Blue Sky eLearn

FEBRUARY 4, 2020

Manage registration, marketing efforts, and product add-on revenue all through your main database. Integrating this tool with your AMS allows for easy recording of course completion in your most comprehensive database. This ensures no credentials are lost (while also allowing you to recommend courses to members accordingly).

Organization 270

Organization LMS Software Social Media 270

Higher Logic

NOVEMBER 27, 2018

That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. But a great strategy needs to be the foundation of your marketing automation campaigns. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

Marketing How To Email Marketing Tips 196

Nonprofit Marketing Guide

AUGUST 2, 2021

Here’s what’s happening this month at Nonprofit Marketing Guide…. Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase.

Marketing 121

Marketing Newsletter Library Class 121

Association Analytics

JANUARY 5, 2023

2022 was a year of significant internal investment with 22 new hires and 10 promotions ranging from our implementation and customer success organizations to our sales and marketing teams.  The vision for the Academy is to be the association industry source for all things data, analytics, and of course, Acumen. We

Atlanta 320

Atlanta Nashville Newsletter Products 320

Associations Now

DECEMBER 3, 2018

The email newsletter is a centerpiece of digital strategy for many organizations. And this can make executing your email newsletter tricky business. Your marketing team might see its purpose as largely promotional and would prefer to put its imprint on the matter. Their goal may be to inform the community about their activities.

Newsletter 89

Newsletter Process Products United States 89

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. A course or a workshop? Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Have a marketing campaign in place and ready to go.

Tips 215

Tips LMS Mooc Social Media 215

WBT Systems

MARCH 14, 2017

For instance, TopClass LMS tracks purchases, time of purchases, learner progress through courses and certification programs, credit hours, test results, training history, and so much more. The final reason is marketing and communication with members. Can your LMS Simplify Management of Training Requirements and Certification?

LMS 215

LMS Learning Management System Certificate System 215

WBT Systems

SEPTEMBER 12, 2017

Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. Send a post-conference newsletter to attendees.

Conference 210

Conference How To LMS Education 210

Blue Avocado

OCTOBER 1, 2024

The insider newsletter is a way for an executive director to keep their relationship with their board warmed up. And this can happen more easily than you might think: If your board meets for two hours a month, that’s only 24 hours over the course of a whole year — which is not much time for them to get to know you. Here’s how it works.

Newsletter 95

Newsletter Library Proposal Course 95

Aaron Wolowiec

DECEMBER 16, 2014

But marketing? True, we launched our first official marketing campaign a couple years into the job. But with too few hours in the day and a never-ending list of priorities, marketing just wasn’t at the top of the list. Fast forward 10 years, and I’m now a public relations professional who loves all things marketing.

Marketing 100

Marketing Social Media Content Report 100

Reid All About it

DECEMBER 14, 2018

(Kivi Leroux Miller, Nonprofit Marketing Guide.com ). Are you mindlessly employing these “best fundraising (or marketing) practices?” 14 best content marketing newsletters for 2019. Join KiKi in an online chat to explore the “what if” ideas you have about associations, marketing, and more. Slefo, Ad Age ).

Vermont 285

Vermont DC Washington Education 285

Higher Logic

APRIL 27, 2017

Although she doesn’t have a community manager title any more, Alexandra’s career began in community management - and she’s taken those lessons with her.She’s also part of the We Support NYC team, who curates a weekly community management and support newsletter (one of our favorites!). AD: A lot of ideas come from the community.

Products 254

Products Survey Social Media Newsletter 254

Reid All About it

APRIL 19, 2024

Gain an edge on professional development competitors by adding mentoring to your online courses and cohort programs as a free or premium service. Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand. Education + mentoring. Decline of trust.

Education 258

Education Social Media Content Strategy 258

Nonprofit Marketing Guide

FEBRUARY 1, 2021

Here’s what’s happening this month at Nonprofit Marketing Guide…. Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase.

Email Marketing 93

Email Marketing Marketing Sample Newsletter 93

WBT Systems

JULY 25, 2017

If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap. They’re relatively aware of educational technology—60% have used the internet for some type of personal learning but only 23% have taken an online course. Lack of time.

LMS 218

LMS Mooc Course Education 218

Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. You don’t have to create all of your content from scratch to publish a great newsletter.

Content 148

Content Newsletter Sample Video 148

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 264

LMS Revenue Arlington Education 264

Higher Logic

SEPTEMBER 12, 2017

E-newsletters and physical magazines. Online educational courses and webinars , as well as in-person professional development classes. Organizations that sponsor your e-newsletter, for instance, may reach 5,000 people every week. A few common areas where associations accept sponsorships are: Conferences and other events.

Revenue 222

Revenue Price Directory Newsletter 222

WBT Systems

OCTOBER 31, 2017

Your course evaluations show they’re satisfied with your online learning programs, but yet they stray. How does this play out in the e-learning market? Many of these brands, like Amazon, are inquisitive about what their customers are doing (so they can identify what else to offer them) and are also “heavily into influencer marketing.”

Discount 186

Discount Price Class Course 186

WBT Systems

SEPTEMBER 26, 2017

Technology continually creates new opportunities for your association’s educational programs, but it also lowers the barrier to entry for competitors to enter and disrupt your market. To stay top of mind (and top of market), you need to leverage your eLearning differentiator—your iconic advantage.

LMS 150

LMS Arlington Course Virginia 150

Nonprofit Marketing Guide

APRIL 26, 2017

You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like? Does your newsletter have a reason to live? Can you stop?

Newsletter 63

Newsletter Course Content Conference 63

Virtual

SEPTEMBER 26, 2013

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. Over the course of a year, these numbers add up, and they make a compelling case for membership renewal. The same news stories warrant repeat coverage on different channels and programs.

Press Release 100

Press Release Social Media Marketing New York 100

Reid All About it

JANUARY 28, 2022

If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. As the manager of the Society of Human Resource Management’s traveling bookstore for over 20 years, he has intel on some of the most powerful business books on the market.

Newsletter 195

Newsletter Survey Software Process 195

.orgSource

OCTOBER 29, 2024

For example: AI-powered systems can suggest relevant events, courses, or articles to members based on their interests and previous activity. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.

Tools 88

Tools Member Engagement Strategy Innovation 88

Higher Logic

APRIL 25, 2019

Publish an event blog or newsletter. Being notified with relevant, timely information in the form of a mobile-friendly blog or newsletter can help drive engagement and build stronger connections for future conferences and events. [Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Need examples?

Massachusetts 226

Massachusetts Social Media Conference Newsletter 226

WBT Systems

JUNE 26, 2017

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

Member Engagement 161

Member Engagement LMS Education Discount 161

Reid All About it

JULY 7, 2023

Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. Creating effective, engaging live instruction is challenging enough.

Education 195

Education Tools Chicago Technology 195

WBT Systems

JUNE 5, 2018

Reviewing and revamping how you market. An EU citizen with a Gmail address who signs up for a newsletter or downloads a PDF. The people who use your LMS or subscribe to a newsletter have voluntarily entered a mutually beneficial relationship with you, that’s true, but relationships change. Developing new policies and practices.

Technology 161

Technology LMS System Review 161

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Use content marketing to attract your target audience. AARP uses content marketing to connect to a different generation. The state of millennial membership.

millennials 150

millennials Resources North Carolina Recruiting 150

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Mighty Citizen Speakers: Jarrett Way, Content and Digital Marketing Manager, and Mindy Avitia, Senior Events and Marketing Manager, Mighty Citizen Thu 3/30 at 2 p.m. –

Revenue 233

Revenue Chicago Leadership Education 233

Nonprofit Marketing Guide

OCTOBER 13, 2020

These courses are great for those of you who don’t have an hour available to train since they are broken down into smaller chunks of time! You do have to be an All-Access Pass Holder to enroll in these courses, but if you get your Pass today, you can save $200 !

Course 66

Course Social Media Newsletter Video 66

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Resource: Email Marketing vs. Marketing Automation [Explained]. The same is true of email marketing communications. Resource: Your Guide to Effective [Not Annoying] Marketing Personalization.

Tips 166

Tips Email Marketing Newsletter Communications 166

Nonprofit Marketing Guide

AUGUST 19, 2021

That can cover a lot of ground, from in-sector topics like nonprofit marketing, fundraising, and volunteering to the larger world beyond, including work-life, productivity, management, psychology, etc. Of course, they are the same folks that bring us the fabulous annual benchmarks report. Sign up for their newsletter on their website.

Newsletter 112

Newsletter Social Media Communications Examples 112

WBT Systems

JANUARY 9, 2018

Courses on all these platforms are split into sections that are divided into 3- to 15-minute modules. And, it helps you expand your customer base through word-of-mouth marketing. If you’re interested in topic X, check out our online course on topic X.”. Check out LinkedIn Learning too if you haven’t already. 2: Human Mode.

Course 176

Course Video Education Newsletter 176