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Is an Email Marketing Price War on the Way?

Associations Now

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? And its model, if it holds up, could be attractive to small-scale marketers as well.

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3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

By offering content for purchase in bundles at a discounted rate, you’ll get more eyes on programs that weren’t getting attention when only sold alone. From social media and email marketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis.

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How to Use Webinars to Promote Your eLearning Programs

Blue Sky eLearn

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Email Marketing – still one of the best ways to reach your audience, especially if you are using automation tools to share only what is the most relevant to them – like the webinar content!

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

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Need to Up Your Nonprofit Email Marketing Strategy?

MemberClicks

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why email marketing is important for your nonprofit association or chamber.

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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

Professionals Australia used Communications, a sophisticated email marketing automation solution , to look comprehensively at their audience’s behavior and set up automated, responsive email workflows based on that data. We use automated campaigns to do this, helping us enhance the value of their membership.”.

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8 Strategies to Elevate Your Events Through Email Marketing

Achieve

Making your readers feel curious about what you have to say is a useful way to ensure that they open and read your emails. If your email marketing software is linked to your donor data, flow your reader’s name into the subject line to really catch their eye. Free or discounted t-shirts for early or pre-event registration.