Remove Discount Remove Email Marketing Remove Survey
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Email marketing.

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3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

Send a survey afterward and include a question asking if they’d like to receive more information on additional courses and content related to the webinar topic – then follow up promptly and send that information their way. Offer resource links to other courses and content within the webinar platform and on the webinar registration page.

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How to Get Your Email Marketing in Shape for Year-End Campaigns

Nonprofit Marketing Guide

How to Re-Engage Inactive Email Supporters include: Share your best blog posts, videos, or stories. Use a survey to ask why they haven’t opened an email in a while. Discounted tickets, new merch, etc). ( A few ideas from Kerri Karvetski’s We Want You Back! Offer a special incentive to come back.

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How to Use Webinars to Promote Your eLearning Programs

Blue Sky eLearn

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Email Marketing – still one of the best ways to reach your audience, especially if you are using automation tools to share only what is the most relevant to them – like the webinar content!

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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). The report is built on survey responses from over 800 associations. Member Acquisition Strategy Takeaway.

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Do You Have an Email Welcome Series for New Subscribers? Probably Not

Nonprofit Marketing Guide

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care?

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

Participants take a health assessment survey at the start to identify health risks, choose a focus area (activity, rest, nutrition, quality of life, or safety), make a health commitment, and participate in health challenges. Post-challenge follow-up emails and survey. Build marketing into the challenge design.