Wed.Jul 24, 2024

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The Nonprofit Content Marketing Guide

Wild Apricot

Explore essential strategies and tactics for effective nonprofit content marketing. Learn how to engage supporters and amplify your mission with storytelling and best practices to share with your audience.

Content 221
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Webinar: Beyond the Numbers: Understanding Data to Drive Strategic Decisions

Association Adviser

This one-hour webinar unlocks the potential of your data. Immerse yourself in the fundamentals of data collection, storage, and visualization. Discover how to accumulate, analyze and interpret your data to gain valuable insights and contextualize it within your industry.

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Conference Metrics That Matter

Velvet Chainsaw

“What gets measured, gets managed,” is a phrase coined by management guru Peter Drucker. For annual conferences, this is best accomplished by identifying and adopting a combination of leading and lagging performance measures. Not all metrics can give you the insights you need right now. Lagging indicators look at the past — the end results of your efforts — whereas leading indicators look ahead and attempt to predict future outcomes.

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Case Study: Growing Association Memberships Post-Pandemic

SBI

Background SBI Association Management has been at the forefront of providing innovative solutions to associations seeking to grow and retain their memberships. Following the pandemic, many associations faced a significant decline in memberships, presenting a critical need for effective strategies to reverse this trend. The Problem The pandemic brought about numerous challenges for associations, including a noticeable drop in memberships due to economic uncertainties and shifting priorities among

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Culture Eats AI for Breakfast

PROPEL

Everyone is jumping on the AI bandwagon, but very few organizations have considered if their workplace culture is compatible with AI. We all know that “culture eats strategy for breakfast,” which means that even the most brilliant strategy can fail if your culture does not value the behaviors necessary for that strategy to be successful.