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In this Association Insights episode , I tackle a challenge many associations face: making their issues resonate with the media and public. The best place to start is by framing your topics in ways that connect to daily life like jobs, healthcare or education. Align messaging with current events to increase media interest and show your relevance in the broader conversation.
Reading Time: 4 minutes Written by: Erin Lemons Do you have a five- or ten-year plan for your career? What about milestones you want to achieve in your personal life? If so, these plans likely influence your decisions and help you make consistent progress toward your goals. Your association is no different. To innovate, grow, and offer more value to your members , you must make a comprehensive plan for the future.
On The A100 Podcast , I sat down with David Jackson, executive officer of ASPET, to discuss the challenges and opportunities of open access publishing. Jackson shares how ASPET is preparing for the 2025 mandates, including launching their new journal, ASPET Discovery, and partnering with Elsevier to enhance publishing practices. We also explore how ASPET is adopting an author-centric approach to increase accessibility and support early-career researchers, while addressing critical concerns aroun
In all ofthe emails we have read, there is a very commontheme among associations they all say Register Now or Renew Now over and over againin emails. After you have read 10 emails in a row, you feel like the association is yelling at you to give them more money. As a long-timeassociation employee, then a consultant in the space, I know that isntthe case.
Speaker: Gareth Webb & Phill Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks. Join Gareth Webb and Phil Selley in this new session as they walk through the grant lifecycle, highlighting key operational and financial challenges
In this weeks Association Insights video , I share smart strategies to engage your members and extend your associations reach. Start by connecting them to the message help them understand its relevance to their lives or industry. Make participation simple with clear, actionable steps, like sharing a post or signing a petition. Equip members with tools like templates and talking points to ensure consistent, effective communication.
The 2024 A100 CommImpact Awards honor associations raising the bar in communications and engagement. This years winners achieved excellence across categories like Advocacy, Media Relations, Content Strategy, Thought Leadership, Member Engagement, Event Promotion, Internal Communications and Public Awareness. From innovative campaigns to impactful storytelling, these associations transform how they connect with members, influence change and advance their missions.
The 2024 A100 CommImpact Awards honor associations raising the bar in communications and engagement. This years winners achieved excellence across categories like Advocacy, Media Relations, Content Strategy, Thought Leadership, Member Engagement, Event Promotion, Internal Communications and Public Awareness. From innovative campaigns to impactful storytelling, these associations transform how they connect with members, influence change and advance their missions.
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