Wed.Jan 08, 2025

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Can Associations Adapt to the Revolution in Marketing?

Membership Marketing

A marketing revolution is transforming today's advertising agencies, as highlighted in a recent Wall Street Journal article. The piece focused on the diminishment of marketing's creative aspects and the ascendence of the science of marketing. As one agency executive shared, Whether we like it or not, the Mad Men era is receding in our rearview mirror while we drive at full speed into the age of the Math Men and Women. [1] While this shift occurs in agencies, associations are experiencing similar

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4 Ways Nonprofits Can Use a Learning Management System

NXUnite

No matter how straightforward your nonprofits mission is, the work behind it is complex. To power your operations, you need to recruit and retain a strong team of staff and volunteers. To ensure your long-term success, you need to maintain a confident and informed board of directors. To raise enough funds to sustain your programs and services, you need to convince your community that your cause is worthy of support.

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Why Web Accessibility and ADA Compliance Matter: Part 3 – Alt Text

AMR Management Services

In our previous blog post in this series on ADA compliance and website accessibility we broke down the four ways you can have an impact on your associations web presence no matter what platform you are using and in part three we are doing a deeper dive into using alt text: Ensuring that all images… The post Why Web Accessibility and ADA Compliance Matter: Part 3 Alt Text first appeared on AMR Management Services.

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CES 2025: Eventbase and Pointr Revolutionise Event Navigation with AI-Driven Mapping Technology

Event Industry News

This year CES in Las Vegas is providing event attendees with the largest indoor location and bluedot wayfinding experience ever provided for an event using the world’s most advanced mapping solution, Pointr. Integrated natively into the official CES mobile app, powered by Eventbase, Pointr is giving attendees accurate, real-time navigation across a massive 2.

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A New Look At Grant Management: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phill Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks. Join Gareth Webb and Phil Selley in this new session as they walk through the grant lifecycle, highlighting key operational and financial challenges

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Empowering young women in philanthropy to create lasting change

Candid

We are at the precipice of financial transformation called the Great Wealth Transfer, and women are poised to become significant beneficiaries of this economic windfall. According to a 2020 McKinsey report , [b]y 2030, American women are expected to control much of the $30 trillion in financial assets that baby boomers will possessa potential wealth transfer of such magnitude that it approaches the annual GDP of the United States.

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“People more frequently require to be reminded than informed.”

Effective Database

People more frequently require to be reminded than informed. People more frequently require to be reminded than informed. - Samuel Johnson I came across this quote recently and immediately thought "Exactly!

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Flints and Steeldeck Rentals partnership expands to Manchester with new shop opening

Event Industry News

Flint Hire and Supply, affectionately known in the industry as Flints, is a leading supplier of specialist materials and hardware for the theatre, broadcasting, and events industries. Flints is excited to announce the next phase of its partnership with Steeldeck Rentals with the launch of a new shop at Steeldeck Rentals Manchester depot.

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Be the Solution

Spark Consulting

Why do people associate in the first place? We come together because we have a goal we want to achieve or a problem we want to solve that has proved resistant to individual fixes. I was reminded of this yesterday, as I joined the first Prometheus First Tuesday conversation of 2025. I joined the breakout room on the topic of membership marketing. One of the participants shared that his members, classroom teachers, are stressed for time and money (and other resources), so they tend to request bite

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Destination DC welcomes 29 new DEI Business Fellowship Members

Event Industry News

Destination DC (DDC), the official destination marketing organisation for Washington, DC, is proud to continue its commitment to diversity, equity and inclusion by supporting small minority-owned local businesses as part of a complimentary membership program.

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Introducing Event Production Network…

Event Industry News

Event Production Network (EPN), an exclusive networking club open solely to event production companies, has launched. The private network encourages event production companies to meet in person and to talk openly and respectfully to assist in creating better industry standards.

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AEV welcomes Newbury Racecourse into membership

Event Industry News

The Association of Event Venues (AEV) has announced its newest member is Newbury Racecourse, one of the UKs premier racecourses. Located in Berkshire, Newbury Racecourse, stages 31 race days a year, including both flat and jump meetings.