Freestone

MARCH 4, 2024

Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Strategy Marketing How To LMS 52

WBT Systems

MARCH 4, 2024

Association professionals must be competent in many areas—or domains, if you’re CAE-bound. Yes, you are modern Renaissance men and women.

Education 252

Education Marketing 252

NXUnite

MARCH 4, 2024

Picture this—your elementary school is bustling with students returning from the summer holiday and your school board is brainstorming how you can channel their school spirit and excitement into your next fundraiser. By tapping into this collective energy early on as the new school year kicks off, you can establish a solid foundation that not only celebrates the return to school but also builds anticipation and support for upcoming events.

Tips 130

Tips Class Survey Marketing 130

Association Alert

MARCH 4, 2024

If you are reading this article, odds are that you have heard of the Corporate Transparency Act (“CTA”). Odds also are that this is the first you have heard that a Federal Court in the Northern District of Alabama has ruled it to be unconstitutional because the CTA “ cannot be justified as an exercise of Congress’ enumerated powers.” National Small Business United v.

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Alabama United States Report How To 132

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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

Education

Forj

MARCH 4, 2024

Introduction The Texas Computer Education Association (TCEA) isa member-based organization dedicated to advancing teaching and learning through the use of technology. Their mission is to advance teaching and learning through the use of technology. With more than 80,000 members around the world, community-led growth has become central to TCEA's strategy.

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Case Study Texas Technology Education 91

Forj

MARCH 4, 2024

Listservs can be a good tool for starting a community, but many organizations outgrow the limited tech capabilities. Your members are used to using SMS, apps, social media, and many other forms of communication. Relying on a listserv can limit your effectiveness and reach as you grow, so it is worth it to look at alternatives that can help you better serve your community members.

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Social Media Tools Communications Organization 91

AssociationChat

MARCH 4, 2024

This podcast directory spans the gamut of topics relevant to today's association professionals. Each podcast has been curated to ensure you have access to a broad spectrum of perspectives, ensuring there's something for every interest and challenge you may face. Innovation, inspiration, and information await at your fingertips. The post Introducing the Association Podcast Directory appeared first on Association Chat.

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Directory Innovation 105

Forj

MARCH 4, 2024

Members expectations of their associations and professional communities are increasing based on their experiences with other brands. Technology is advancing all around us. As the bar rises, so do member expectations for a personalized and modern experience.

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Technology Member Experience 91

Elevating Engagement

MARCH 4, 2024

Have you got introverts? Here are two interesting questions to ponder. Roughly what percent of your membership feels more introverted? Now, roughly what percent of your membership acts more introverted? I bet these answers are not the same. So many people say that part of adulting is learning to act more extroverted despite feeling introverted. During the Member Engagement Labs, Rita asked, “[What are some] approaches for [engaging] different personalities?

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How To Member Engagement Strategy Industry 77

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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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