Tue.Oct 29, 2024

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Association certifications 101: How to drive membership growth

NetForum

How much value has your organization placed on association certifications? Today, professional certifications are increasingly recognized as an essential tool for career advancement. However, association professionals and members are currently divided on the importance of certifications and credentialing associations. The latest Association Trends Research found that 51% of members value certifications or credentials, while only 37% […] Association certifications 101: How to drive membersh

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Embracing AI: Opportunities and Challenges for Associations 

.orgSource

Artificial Intelligence (AI) has been a buzzword for years, but it’s no longer just a concept reserved for tech giants or science fiction. Today, AI is transforming industries across the globe, and associations are beginning to recognize its immense potential to revolutionize how they operate, engage with members, and create value. However, along with its promise, AI presents some unique challenges that organizations must navigate to fully harness its power.

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Podcast: Leading Through Service

Association Adviser

In the latest episode of the Association Adviser Podcast, host Christine Shaw, CEO of Naylor Association Solutions, sits down with Shan Haugabrook, CNP, Senior Director of Member Relations & Engagement at the Atlanta Apartment Association, to explore how service-driven leadership can transform associations.

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3 things to look for in an online learning software platform

Freestone

Introduction Your members look to your association as the “go-to” source for training and education. Shouldn’t your association use a modern online learning platform to deliver the learning experience your members are seeking? Read our blog to discover the top three factors your organization should look for in its online learning platform. Shopping for an LMS?

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Report: Meeting Planners Stressing Personalization, Sustainability

Associations Now

Under pressure to create memorable experiences on a budget, planners are looking for creative solutions. Meeting planners are looking to deliver more bespoke and personalized experiences to attendees, while struggling to manage tighter budgets and sustainability goals, according to a new report. What’s Trending 2025 , a white paper published earlier this month by the events management firm BCD Meetings & Events, emphasized the importance of personalization in meetings design.

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