How to Build a Story Around Data
Associations Now
DECEMBER 6, 2024
The numbers arent enough. Offering context can help surface and address biases peopleincluding leadershave around data. In todays charged political atmosphere, media fact-checks are abundant. And theyve led to a phrase that is admirably accurate yet often frustrating: this requires context. The term is a shorthand for the idea that one data point, or one assertion, isnt enough to explain whats going on in a situation.
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