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Failure to renew doesn’t have to be the end of the story. There’s always an opportunity to get lost members to return. Read on to find out how. The post 4 steps to take to bring back your lapsed members appeared first on YourMembership.
Now that you’ve mapped out the changes you want to make to your membership program, and your board of directors is on board with those changes, how do you go about communicating them to the members who will be affected? In contrast to communicating with your board about changes, dues increases can be the hardest sell to members. “What do you mean my dues are going up?
Want to learn how other membership organizations are growing and gaining revenue? Check out our soon-to-be-released report (and fill it out for a chance to win a $100 Amazon gift card!).
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
A cheer for 2020: ?? What do your members want? [Personalized content customized to their interests!]. ?? Where do they want it? [Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? When do they want it? [.Yesterday.]. But don’t fret - today works, too! The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to
Attendee safety is a top priority for associations, which is why some are hiring conference ombuds to serve as a confidential and neutral resource for participants who want to share concerns. Every association wants their conference attendees to feel safe and welcome at their events. But, at the same time, if an attendee does face harassment or witnesses other unwelcome behavior , there needs to be a system in place that allows a conferencegoer to easily report it.
Attendee safety is a top priority for associations, which is why some are hiring conference ombuds to serve as a confidential and neutral resource for participants who want to share concerns. Every association wants their conference attendees to feel safe and welcome at their events. But, at the same time, if an attendee does face harassment or witnesses other unwelcome behavior , there needs to be a system in place that allows a conferencegoer to easily report it.
Your online career center is a valuable benefit for your members. It’s the go-to destination for members seeking career development opportunities. It connects them with top jobs and employers within your industry. It helps you support members through all stages of their careers. So, it’s safe to say that your career center’s work is never. The post How to Utilize a Career Center for Your Member Needs appeared first on YourMembership.
Email is still one of the primary ways to reach out to your members. These best practices will help ensure your email campaigns get the response you need. ?.
You'll find inspiring and educational podcasts on every topic from social media and nonprofit technology to cause marketing and fundraising ideas. Check out these 27 great podcasts for nonprofits to get started!
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
The hard truth: Your digital customer experience may be disjointed. Forrester Research writes, “Digital experience delivery is a business-critical obligation.”. For many companies today, especially B2B or SaaS companies, the digital customer experience is the customer experience. Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making evaluating your customers’ digita
We’ve seen it in the past. Outbreaks, travel bans, terrorist attacks affecting travel around the world, and as a result – your events. As the current Coronavirus outbreak continues to grow, more and more organizations are being forced to cancel their e vents and con ferences, and in some cases stop employee travel completely. . While there is uncertainty in the weeks and months ahead, there are things you can start doing now to ensure the show does still go on!
The weekly list of free educational events and resources for the association community… This got me thinking and maybe it will get you thinking too… How do you measure progress in your career? Nilofer Merchant says, “Money is a shitty metric for work. Only you can find the right one.” Not a vanity metric, but a meaningful one. I can’t measure what I’d love to measure so I’m still thinking.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
In a perfect world, your members would put their membership renewal date on their calendars. They would proactively renew several weeks before their actual renewal date so they would not miss a single day of membership. But that’s just not reality. The truth is that members need a reminder that it’s time to renew their. The post Best practices for auto-renewal to increase renewal rates appeared first on YourMembership.
Communities are becoming a staple for healthy organizations to reach and interact with their customers and members, but they can be hard to navigate. To help guide your community building efforts, two of our 2020 Community Movers + Shakers sat down for a webinar to share advice in response big community challenges that attendees were facing. Before we dive in, get to know the experts.
With the new year comes a fresh list of aspirations and a renewed vigor for setting (and following through) with your loftiest goals. For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. Your association’s management as a whole probably has slightly different resolutions for the new year.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
The weekly list of free educational events and resources for the association community… What do you do at the end of a long, stressful day at the office? Work out? Binge watch TV? Open a bottle of wine? Everyone has different ways of coping, but some of these self-care habits are healthier than others. ‘Self-care’ is a popular topic these days because so many people are stressed and burnt out.
You’ve likely heard or read the term “personalization” a lot the past few years in webinars, articles, and conference presentations. It’s a hot topic in the world of marketing and customer experience. That’s why the Association of National Advertisers voted “personalization” the marketing word of the year for 2019. These days, your association can’t afford.
The Google Ad Grants program is an amazing resource for nonprofits, but there are a lot of misconceptions about how it works. This post will clear up any questions you might have and help you make the most of the program.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
The Metal Treating Institute ( MTI ) is a nonprofit trade association built to support its members, companies in the heat treating business. It has 370 member companies across 40 U.S. states and Canada. MTI adopted an online community in 2009. This is their digital transformation story. Wondering how your association can stay relevant, effectively connect with younger members, save staff time, increase revenue, and boost retention?
BRAND NEW and brimming with the latest solutions, technologies and advice to create your most sustainable event, The Sustainable Event Buyer’s Guide is our latest online resource dedicated to the event industry. In this edition, we have compiled content from thought leaders and industry experts to fuel the conversation on sustainability in events. As well as showcasing the best services and technologies designed with sustainability in mind, this guide offers advice, suggestions and solutions to
The weekly list of free educational events and resources for the association community… One of my soapbox topics is associations taking a more holistic and innovative approach to sponsorships, so I enjoyed reading this MemberSuite post on sponsored experiences. They provide several examples to get you thinking, including some hallway activations at PCMA’s Convening Leaders.
Why making your website usable for all is the right thing to do. Also: harnessing the power of a valuable advertising strategy—word-of-mouth. if you’re in the midst of a website refresh, don’t forget to put web accessibility on your list of priorities, writes DelCor’s Tom Jelen. Making your website accessible means designing it in a way that makes it usable for all people, whatever their hardware, software, language, location, or ability.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
It’s not unusual for small associations to manage member data with spreadsheets and multiple systems when they’re just getting started. But as your organization grows, it’s time to move to association management software (AMS) built for associations at your stage of growth. Many small associations are moving to YourMembership AMS to handle all aspects of.
The impact of a great thank-you letter can't be overstated. Here's how you can prepare the best thank you letters for donations to keep your donors coming back for more!
When our organizations are guided by end-user feedback, we’re more effective, we create more satisfied members and customers, and ideally, we increase our revenue. We all know getting feedback from our audience is essential, but with the current tools we have at our fingertips, like surveys, individual phone calls, or one-off emails, the feedback loop can be hit or miss.
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