WBT Systems

JANUARY 5, 2018

How failure led to a mentoring relationship with Marshall Goldsmith.

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Wild Apricot

JANUARY 15, 2018

If your organization is looking for more funding opportunities, here are five of the best ways nonprofits are generating earned income to support their missions.

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Organization 405

YourMembership

JANUARY 22, 2018

Membership recruitment is a never-ending project. Every year, members leave your association—they retire, change jobs or professions, go out of business, lose their professional development budget, or just vanish for unknown reasons. As members go out the back door, you must keep new ones coming in the front. What strategies will guide your plan for.

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Recruiting Recruitment Project Strategy 277

Higher Logic

JANUARY 18, 2018

Email is an important component of any modern marketing strategy. But, email is just one piece of the modern marketing puzzle. Marketing automation might sound fancy, but it's really just an extension of the functionality that email marketing already provides – the ability to create, deliver and track messages to an audience. What good is an email campaign without the ability to send relevant and personalized content, segment your audience, and deliver the content individual subscribers want and

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Email Marketing Marketing Revenue Tools 158

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

System

Reid All About it

JANUARY 26, 2018

The weekly list of free educational events for the association community… The world wants you just as you are—you are enough. This message is from one of the best pieces I read this week. Thanks to Jeffery Cufaude for sharing his wisdom with us. It reminds me of the advice my fellow yogis and I got during yoga teacher training—advice that applies to anyone who gets up in front of people: although it’s natural to channel the teachers you love, it doesn’t work.

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Washington DC millennials Chicago 225

WBT Systems

JANUARY 16, 2018

Every January, articles about trends take over the internet. You’ve probably read a few yourself—including, we hope, the one published here last week about six non-obvious online learning trends for 2018. But every association has a distinct audience who may behave differently than how trend-spotters predict. If you want to identify the most relevant trends for your membership, learn how to think like a futurist.

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How To Innovation Analysis Class 251

Wild Apricot

JANUARY 3, 2018

Here are 7 irresistible incentives that will give a boost to your nonprofit email list.

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YourMembership

JANUARY 19, 2018

Demand for CPAs remains historically high, according to the AICPA 2017 Trends in the Supply of Accounting Graduates and the Demand for Public Accounting Recruits, and future hiring expectations continue to be positive, especially among large firms. Accounting and auditing are the eighth highest in-demand positions in Ohio, and accounting is the sixth best business.

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Ohio Recruiting Recruitment Industry 189

Higher Logic

JANUARY 30, 2018

There’s never enough time in the day, especially for association professionals. It’s common for association staff to wear multiple hats, consistently switching roles in order to get more done with fewer resources. A membership director also helps with event planning and updating the website, for instance. The benefit of this situation is that your staff is knows everything about every part of your association.

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Video Project Event Planning Content 218

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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

Revenue

Eric Lanke

JANUARY 15, 2018

I attended an educational conference last week and a wonderful thing happened to me there. I got a new idea. I don't know yet if it's a good idea or a bad idea. Maybe you can tell me. But that's not the point. The fact that something new and novel occurred to me while attending this conference practically made it worth the price of admission. Here it is.

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Conference Price Education Examples 184

Blue Sky eLearn

JANUARY 15, 2018

Myke Kudlas is the Associate Executive Director of the American Society of Radiologic Technologists and has been a champion of eLearning for over 15 years. 1. How long have you been involved with eLearning? I first took an interest in eLearning in 2001, but became more involved in 2003, when I was the Program Director for the Mayo Clinic Jacksonville Radiography Program. 2.

Course 187

Course LMS Albuquerque United States 187

WBT Systems

JANUARY 2, 2018

Resolutions are so 20th century. We all know by now that if you want to achieve a goal, you need to do more than merely declare a resolution, you need to develop a habit—for example, a habit to meditate ten minutes in the morning or a habit to go for a walk or run before work. But since you spend most of your time at work, wouldn’t it make sense to develop some new habits that will make you more productive, advance your career, and make life in the office more enjoyable?

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Products Project Social Media Course 181

Wild Apricot

JANUARY 19, 2018

I’ve seen nonprofits set toxic and downright annoying work culture expectations that ultimately deter the creation of a strong, functional team. If you’re at an organization where you actually want to build a strong nonprofit culture of teamwork (and attract professional and talented staff), here are three common traps to avoid and what to do instead.

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Team Organization 396

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

Cost

YourMembership

JANUARY 31, 2018

With more than 700 learning management system (LMS) solutions in the marketplace, choosing the right one can be downright intimidating. How does one even begin to understand which LMS best meets the needs of your organization? What bells and whistles are critical to developing, maintaining and growing a successful learning program? While this undoubtedly varies.

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LMS Learning Management System System Organization 105

Higher Logic

JANUARY 6, 2018

(This post originally appeared on Inc. ). When people ask me where to spend their advertising dollars this year I’m usually telling them Facebook. Sure, there are plenty of other marketing platforms to choose from and lots of other ways to generate sales for your products or services. Of course, Facebook isn’t for everyone. But c’mon – the social media giant has billions of users from around the world playing on it every day and more than 70 million small businesses ow

Social Media 201

Social Media Revenue Course Tools 201

Reid All About it

JANUARY 19, 2018

The weekly list of free educational events for the association community… It’s that time of year again. Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. Of all the benchmark reports released in the association community each year, this is one of my favorites. The deadline is February 2.

LMS 175

LMS Price Revenue Technology 175

Spark Consulting

JANUARY 8, 2018

Just about every association I know of is struggling to recruit younger members (aka Millennials). Part of the reason for that is that we’re erecting barriers to entry rather than removing them. What’s required to be considered part of your association’s community? A certain degree? A license? A certification? MONEY? Those are all barriers to entry that a young person may not be able to clear – at least not yet.

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Minnesota Recruitment Recruiting millennials 170

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

Analysis

WBT Systems

JANUARY 23, 2018

You were so proud. You really thought you had a great idea for an online course. The curriculum, instructor, and materials were all top-notch. But when the course launched: crickets. So few people registered you decided not to offer it. After you and your colleagues put so much effort into it, how do you explain to your boss and committee chair why your online course failed?

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Course LMS Price eBook 176

Wild Apricot

JANUARY 8, 2018

Learn everything a nonprofit needs to know about how to make a successful Augmented Reality (AR) campaign and 12 examples of nonprofits who’ve already found success.

Examples 380

Examples How To 380

YourMembership

JANUARY 12, 2018

New year, new tradeshow schedule for your association. Many associations still use exhibiting at tradeshows and events as a large part of their marketing efforts. With the high cost of exhibiting, though, it’s critical to wisely use the time and money spent to exhibit. But first, to get the best return on your exhibit investment, The post 5 ways to stand out in the exhibit hall. appeared first on YourMembership.

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Cost Marketing 191

Higher Logic

JANUARY 23, 2018

Everyone knows getting buy-in for a new project can be frustrating. There are concerns, objections, other priorities that need to be addressed before you can move forward. It’s often a long process. Getting buy-in for an online community is no different. You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue.

Social Media 195

Social Media Software Revenue Project 195

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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

Survey

Aaron Wolowiec

JANUARY 5, 2018

Just when you thought you’ve considered generational differences from every possible angle, another new consideration crops up: How are you creating connection and engagement for millennial learners?

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millennials 160

Reid All About it

JANUARY 12, 2018

The weekly list of free educational events for the association community… Now that holiday feasting and festing is over (sad face), if you’re like me, you’ve recently renewed your commitment to a healthier lifestyle. What throws me off is attending conferences. The folks at Eventpedia understand this dilemma and share six ideas for planning a healthy event experience.

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DC Washington eBook Process 154

WBT Systems

JANUARY 9, 2018

Rohit Bhargava spends thousands of hours each year spotting “non-obvious” trends he believes will change the world. We’re bringing six of them to your attention because we think they’re also non-obvious online learning trends for 2018. You can find all 15 trends Bhargava identified in his new book, Non-Obvious 2018 Edition: How to Predict Trends and Win the Future. #1: Light-Speed Learning.

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Course Video Education Newsletter 176

Wild Apricot

JANUARY 3, 2018

Here's a full look at the pros and cons of publishing a nonprofit newsletter versus a blogs to help you figure out the best content marketing strategy for your nonprofit.

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Newsletter Content Strategy Marketing 374

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

Certificate

YourMembership

JANUARY 5, 2018

If you’re anything like me, coming up with New Year’s resolutions can be overwhelming and anxiety-ridden, not to mention their failure is often accompanied by evidence. I only have to look over my shoulder at the elliptical in my office to spot a failed resolution of 2016. However, it doesn’t have to be this way. The post 3 New Year’s resolutions to improve your association members’ experience. appeared first on YourMembership.

Member Experience 170

Member Experience Marketing 170

Higher Logic

JANUARY 4, 2018

Purchasing new technology is a big undertaking. There are so many platforms on the market, how do you wade through your choices to find just one that fits your association? You need to choose carefully: find a vendor that will support you and software that makes employees’ jobs easier. We’ve worked with hundreds of associations while they were knee deep in this process.

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Technology Software Newsletter Tools 288

Aaron Wolowiec

JANUARY 10, 2018

A new year signifies new beginnings and fresh starts. It’s an opportunity to be a better version of who you were the year before. It’s also a time for setting goals and resolutions. Although we may have the best intentions when setting these goals, they often fall flat shortly into the new year.

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