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October 2010 is notable for the variety of topics in the free nonprofit webinars on schedule – both recurring events and special one-time opportunities for professional development. If you don’t find exactly the kind of training you’re looking for today, do check back here as the month goes on – any late-arriving webinar announcement will be added in the comments thread, below.
Say what you will about Congress. You can’t deny that the institution has embraced some form of social media. Members of Congress have their own Facebook pages. Congressional committees use Twitter to promote upcoming hearings. The House and Senate have their own YouTube channels. A few are even creating their own app. However, as association lobbyists, are we using those same tools to promote our advocacy efforts to our members?
I'm just a bill. No, not the Schoolhouse Rock song. Although I should now wish you good luck on getting that tune out of your brain. I'm talking about the financial kind of bill, specifically the dues invoice or "membership renewal." My American Society of Association Executives membership renewal just arrived. As bills go, it's good enough. It's easy to read and understand, and updating my information and preferences is pretty simple.
GrowGlobally.org. global association strategy, regional planning and local infrastructure to grow your business. Home. About. Channels. MarCom. Market & Biz Plan. Meetings. Membership. Products. Public Affairs. Services. « Penetrating or Expanding Global Markets through Meetings. The Association World in China » Sep. 18. 2010. A Guide to the Association Market in China.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
This month at Nonprofit Marketing Guide, we presented a series of webinars aimed at helping you get more creative with your nonprofit communications, including using metaphors and humor. I heard from many people who want to guest blog for me, so you’ll see more creative ideas here in the coming months. For now, here is a roundup of some recent blog posts to get you thinking more creatively.
Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements.
Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements.
You've heard about some time-saving free Google Docs templates that can save time for non-profits creating documents, spreadsheets and presentations – but did you know Microsoft.com has a bundle of free Office Suite templates that are designed especially for non-profits? ( read more ). Tags: collaboration documents event management General non-profit interest Microsoft Non-profit Communications Non-profit technology nptech office print productivity project management publicity spreadsheets Staff
A few years ago, I was talking to a colleague about ASAE when the topic of the CAE came up. When asked if I was going to sit for the exam, I said no. At the time, I didn’t feel I needed to. I didn’t think it would enhance my career. I saw myself as a lobbyist, not an association executive. I’ve had similar conversations with a few of my government relations colleagues who question their need to earn the CAE.
When I first started cooking, I relied heavily on recipes from trusted cookbooks. Methodically following the instructions, I was able to produce impressive meals. Slowly, I started to tweak recipes to meet my own preferences, adding a bit more of this, a little less of that. As my confidence in my judgment improved, I began to change recipes significantly or create dishes just by assembling what seemed like a good mix of ingredients.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
I released a new free e-book this week called 25 Metaphors Nonprofits Can Use to Get Their Messages Across – and the Decrepit Dozen to Avoid. It’s the first in the new “Ideas for Nonprofit Writers&# series that I’m creating for you. This e-book will help you make complicated or foreign messages feel simple and familiar to your supporters by showing you how to use metaphors in your messaging.
Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements.
Maybe you've already picked up a copy of The Networked Nonprofit: Connecting with Social Media to Drive Change, by Beth Kanter and Allison Fine – but perhaps you’re still wondering if the book can help a small nonprofit like yours? The answer is, Yes! Networking is not just for the "big guys" out there.( read more ). Tags: accountability Activism General non-profit interest Non-profit Communications Non-profit technology nptech social media Social networking.
Earlier today, I had the esteemed honor of being a guest on Delcor Social Media’s Sweet Spot hosted by the fabulous Kiki L’Italien with the equally fabulous Maddie Grant. Sweet Spot is a live weekly half-hour webcast (longer when Maddie co-host) on Ustream that highlights the week in associations and social media. It’s a fast-paced, energetic look at the cool things your colleagues are doing that may not get a lot of attention in other circles.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
"The way I see it, a product is an “Idea Amplifier”. You have an idea about something- phones or whatever- and you build a product as an expression of that idea." —Hugh MacLeod, Gaping Void I like this thinking a lot. If we have clarity around the idea we are trying to give voice to through our products or services, we are more likely to amplify that concept through subsequent iteratiuons and innovations.
Yesterday I presented part of NTEN’s “ We are Media &# workshop at the annual conference of the North Carolina Center for Nonprofits , along with Holly Ross , Jordan Viator , and Ruby Sinreich. Here’s the slideshow, which gives you some quick tips on how to deal with the six most common concerns nonprofits have about using social media.
Off Stage. Sep. 18, 2010 - One of the Largest Marketing Opportunities in History. During its 32nd International Public Meeting in Paris in 2008, Internet Corporation for Assigned Names and Numbers (ICANN) started a new process of implementing a policy to take a "significant step forward on the introduction of new generic top-level domains." Up until this point in time, the internet world knew only the familiar.com,net,org and 18 other suffixes — the official "generic top-lev
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Many hands make light work, and many voices can make for more interesting reading. Yet, getting your board members to contribute to the organization’s blog can be like pulling the proverbial hens' teeth! Let’s take a look at what lies behind that reluctance to blog, and how you can help your board members get past those roadblocks to blogging. But first things first -- Why should Board members contribute to your nonprofit’s blog?
A lot has been said recently in the blogosphere about the topic of diversity and inclusion within the association community. So I was very happy to learn that ASAE was taking the conversation to the next level with the Diversity and Inclusion Conference in Washington, DC next February. As a DELP Scholar, I feel this is long overdue. Here are some of my hopes and dreams for this upcoming event.
The 2011 SLA Board of Directors election will begin on September 8 and run through September 29. I trust you will take the time to review the candidate's views, get educated on their goals, and then cast your ballot. It will only take about five minutes to mark the ballot. Of course, voting is not required in a legal sense—but hopefully you feel it’s your civic duty as an active SLA member.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
I’m hearing some great stories from readers of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause (Amazon link) and I want you to be able to hear and share them too. So, Claire Meyerhoff, our resident media relations pro, and I are turning our Magic Keys Radio and Podcast into a virtual book club meeting on the third Fridays for the rest of this year, starting this Friday.
From Relevance to REVOLUTION. Its NOW or NEVER. Today, its not good enough to be relevant. People want to join a revolution. They want an exciting experience that engages them in a profound way that will have a positive impact on them and their business, while providing a rewarding experience that fulfills their souls. I write about things that help associations achieve true transformation for the future and build a REVOLUTION.
Can you imagine asking for $100, and telling your donor up front that $80 will go to the telemarketing company that interrupted his dinner, and only $20 to your non-profit? You know that it takes money to raise money for a cause. And your donors, for the most part, can accept the reality that some part of their donation must go to cover overhead expenses.
From now until Sunday September 19, Pedigree will donate a 20-pound bag of dog food to a local shelter for every blog post about its adoption program. As a dog owner who got her pet from a rescue, I’m a firm believer in pet adoption. The Pedigree Foundation works with shelters to find loving homes for dogs. So far the campaign has generated more than 1 million meal for dogs in shelters throughout the United States.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Off Stage. Sep. 24, 2010 - The Elephant Climbs up on the Table. Last week was an adventure—a new and fun experience. I was asked by the North Carolina AEs to be a featured speaker at a ‘Fireside Chat’: the AEs submitted questions and I (retired and “experienced”) responded with shoot-from-the-hip answers. I hope the AEs found it useful—it was certainly helpful to me as a review of past issues and still-meaningful concerns in association management.
Nancy Schwartz and I talked this morning about how nonprofits need to stop trying to reach out to the mythical “general public&# and instead focus on the specific groups of people who matter most to your success. We recorded our conversation for you. Nancy and I will be spending lots of time working closely with the organizations that attend our Total Focus Nonprofit Marketing Plan Workshops on this exact dilemma.
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