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In this post I’m going to share everything I’ve learned about how to build a successful nonprofit blog from the ground up. This year I've taken traffic from 9,000 visitors/month to over 36,000.
We can’t believe how eventful 2017 has been for Higher Logic. We’re so proud of all the hard work our employees, partners, and customers have put in to help make this a banner year. And the news doesn’t stop there - we have acquired Informz and Real Magnet! Informz and Real Magnet are old friends of ours, so we’re beyond excited to officially welcome them into the Higher Logic family.
Half the American workforce will be freelancers within a decade, according to the Freelancing in America survey released earlier this month. “The growth of the freelance workforce is three times faster than the traditional workforce,” said Stephane Kasriel, CEO of Upwork, the survey’s sponsor along with the Freelancers Union. 47 percent of working millennials freelance now—a larger percentage than any other generation and another predictor of the growing freelance economy.
I’m a numbers girl, it’s true. Data tells such a rich story when used appropriately, and can really be a guide to so many decisions we make daily. As influencers in our organizations, it’s crucial we have the data in our back pocket to justify spending allocations, strategies and execution. Community Brands recently sponsored a report. The post 5 key takeaways from association learning and technology report. appeared first on YourMembership.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Whether you’re a solo eLearning hero or you’re like the Avengers and you have a whole squad, we are counting down 10 tips that’ll help you put some POW into your program! Tip #10 – Preparation. Start preparing NOW. If you already have content, decide what’s worth keeping. Prioritize it, organize it, and start adding more to it.
The weekly list of free professional development events for the association community… Only 10% of Americans love cooking. Sure, “love” is a tougher bar to reach than “like,” but that stat still surprises me, probably because I love cooking, usually. Now the grocery industry has to figure out how to adapt their business to this new reality. Which brings up a question for every organization: How are your customers changing their behavior (or how will they), and how will that impact your ind
The weekly list of free professional development events for the association community… Only 10% of Americans love cooking. Sure, “love” is a tougher bar to reach than “like,” but that stat still surprises me, probably because I love cooking, usually. Now the grocery industry has to figure out how to adapt their business to this new reality. Which brings up a question for every organization: How are your customers changing their behavior (or how will they), and how will that impact your ind
Posts with images and videos get shared up to 230% more than those without. To create your own stunning visuals, here are 10 inexpensive and free nonprofit marketing tools that can help.
If your association has chapters, how many does it have? An impressive 84 is the average according to a 2016 benchmarking report from Mariner Management. That’s a significant number and likely means your chapters have a significant influence on your association’s overall performance. Since 65 percent of associations don’t have any full-time staff devoted to chapter management, however, building solid relationships and increasing chapter performance is often a challenge.
Have you ever heard people talk about studying for and obtaining their Certified Association Executive (CAE) designation? You can tell by the intensity of their conversation that getting the CAE credential is a transformative experience. However, the path to the CAE credential involves a great deal of sacrifice—and many give up along the way. The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required contin
Member retention and engagement are always top of mind for association professionals. However, many find it difficult to be proactive at identifying and developing a plan to address member satisfaction before it’s too late. There are many reasons why members join a professional organization. But, according to Community Brands’ recent Member Loyalty Study, there are specific.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
What if I were to say, companies like Netflix and Amazon are your association’s biggest point of competition? For some, I suspect this statement catches them off guard and does not quite make sense. Well contrary to common belief, it is my perspective your association’s primary competitors are not the other associations in your field, nor the for-profit training companies you compete with for your members’ wallet or even the local organizations who make networking opportunities readily availabl
The weekly list of free professional development events for the association community… More evidence that I only associate with the most successful companies: my clients keep getting bought. This week, we learned Higher Logic acquired Real Magnet and Informz. Maybe I’m a good luck charm? Listen to Higher Logic CEO Rob Wenger talk to DelCor Technology Solutions founder and CEO Loretta DeLuca about the deal.
Many associations and nonprofits work with data on two levels: organization-wide and individual. They can see both how single members are interacting with their organization and view association-wide results. Unfortunately, that means that many groups are missing out on valuable information, because most associations aren’t organized only around individual members or organizations.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
The future looks bright for association e-learning. The growing lifelong learning market provides plenty of opportunity. However, one missing element is clouding the picture for associations. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. Can you guess what it is? I learned about this vulnerability while reading the fifth edition of Association Learning + Technology from Tagoras.
Organizations facing disruption and the need for innovation are binary in their thinking. They consider 2 options: Either radically change or face peril. Rarely do the efforts work to successfully innovate, because organizations aren’t typically structured to adapt to major change. So, bringing in radical innovation more often fails. That’s what we’re learning by reading.
Once members join, the next question becomes: How do you keep them? How do you build real relationships over time that deepen your commitment to each other and lead to long-term loyalty on both sides? The answer is ladders of engagement. I’ve already talked a little bit about ladders of engagement in the membership 101 series, in that earlier instance, specifically related to joining an association.
Did you miss the live webinar? Read the recap here! We are at the end of an era. We’ve had a fluctuating, uncertain economy since 2002. This has influenced consumerism and membership. Rapidly changing technology. We have had more technology developed in the past 5-10 years than the 50 years before that. We are currently experiencing the largest shift in human capital in history.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Less than half of associations measure key financial or programming metrics for their chapters, according to Mariner Management’s 2016 Chapter Benchmarking Report. Despite making up such a large part of organizations – the median number of chapters in an association is 51 – that means organizations know very little about their chapters. How are chapter members interacting?
Your members need to continue learning if they want to remain employable, promotable, and successful. So why can’t your association be the place they always turn to for professional development? Your course evaluations show they’re satisfied with your online learning programs, but yet they stray. You know that because they’re submitting credits from competing organizations.
I’ll admit, I was a bit late to the podcast craze. But, since season one of “Serial,” I’m officially hooked. “True Crime”? I’ve heard them all. “S-Town”? I listened to the entire series recently during a weekend. “This American Life”? A road trip is incomplete without it. According to the folks at Edison Research, more than 112 million. The post Member loyalty study featured on learning podcast. appeared first on YourMembership.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
I’m excited to share that I’ll be speaking at Association Success’s inaugural SURGE virtual event, November 7-9. Around the world, thousands of association professionals confront the same challenges. We all have insights to offer on how to grow, adjust, adapt and innovate. SURGE 2017 is designed to bring all these challenges and voices together under one virtual roof to have a productive and meaningful conversation around innovation.
I’ve come across many organizations who try endlessly to engage younger members, but to no avail. From my experience, it’s because they’re breaking one key rule without knowing it. But there is good news. Once associations start following that rule, they are able to engage younger members with ease. That rule is called The Halfway Rule, and here’s how it works: Imagine you’re planning lunch with a friend.
Here are 25 great membership website examples from all sorts of different organizations. See how they've set up membership benefits, events, and more. Plus learn how to easily create your own site in 3 easy steps.
Do you ever wonder why certain videos go viral? Or why some articles get shared widely while others don’t? Dr. Jonah Berger has spent his professional life digging into why certain things take off and why people make different decisions. Dr. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Do you ever think about your association’s online learners and how they manage to fit your courses into their busy lives? Imagine: after a long day of work, errands, and household chores and duties, they manage to find time to finish the week’s assignments for the online course they’re taking with your association. It’s a lonely life. Watching videos alone.
Anyone who knows me can tell you I’m a huge fan of horror movies. Yep. And, I can talk about why horror is important all day. Even though some may think horror movies are ludicrous, there’s still something to be learned from them. Whether such movies include serial killers, poltergeists, zombies or homicidal clowns who. The post Boo! Eek! 8 lessons to survive scary board meetings appeared first on YourMembership.
So it was almost two years ago (January 2016) that we announced WorkXO to the world. It’s the company that Maddie and I created with Charlie Judy, a cutting-edge HR leader in Chicago. At WorkXO, the three of us created the Workplace Genome , which I feel (with admitted bias) is the best culture assessment out there. Today Maddie and I are announcing WorkXO Solutions (among a few other things).
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