.orgSource
JANUARY 14, 2025
In todays environment, adaptability isnt just an advantageits a necessity. Associations are operating in a time of rapid digital transformation and evolving member expectations, where staying relevant and impactful requires the ability to continuously assess and adjust. While many organizations aspire to achieve excellence, few take the time to evaluate their readiness for the journey.
Association Adviser
JANUARY 14, 2025
As associations navigate an era defined by shifting member expectations, rapid technological disruption, and an unpredictable economic landscape, one truth stands out: the strength of an organization lies in its people. Workforce initiatives, once considered ancillary, have emerged as mission-critical strategies for associations striving to maintain relevance and impact.
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Wild Apricot
JANUARY 9, 2025
Nonprofit newsletters can be a great way to spread the word about your mission and build better relationships with your supporters. Here are tips and examples to help you write your very own nonprofit newsletter!
Spark Consulting
JANUARY 8, 2025
Why do people associate in the first place? We come together because we have a goal we want to achieve or a problem we want to solve that has proved resistant to individual fixes. I was reminded of this yesterday, as I joined the first Prometheus First Tuesday conversation of 2025. I joined the breakout room on the topic of membership marketing. One of the participants shared that his members, classroom teachers, are stressed for time and money (and other resources), so they tend to request bite
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Association Analytics
JANUARY 21, 2025
Its no secret – artificial intelligence is all the rage in the association industry. Every conference and trade show has at least a handful of sessions on the subject, and most any technology solution provider is working to incorporate some level of generative machine learning into their existing platforms, Those that havent done it already, at any rate.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Sequence Consulting
JANUARY 14, 2025
Reading Time: 6 minutes By: Sarah Ferguson Imagine Trisha, a recent college graduate, joins your technical engineering association. Shes excited about the perks of membership, such as access to exclusive networking events, a mentorship program, and a job board. However, once Trisha signs up for her membership, she notices that your associations website is tricky to use.
Associations Now
JANUARY 17, 2025
Employee engagement is at a decade-long low. For association leaders, thats an opportunity to support not just their own staffs but workers in their industry. There arent many things a person can rely on these days, but one thing it seems to go like clockwork is a reminder that workers are disengaged. The latest data point on this comes from Gallups annual report on workplace engagement , released this month, which finds it at its lowest level in a decade.
Wild Apricot
JANUARY 24, 2025
Planned gifts can ensure long-term financial stability for your nonprofit. Learn the different types of planned gifts and how to build a successful program.
Association Adviser
JANUARY 21, 2025
Membership is the cornerstone of associations, yet the traditional approaches to attracting and retaining members are no longer enough. With competition from for-profits, online networks, and tech-driven platforms, associations must adopt a more innovative and data-driven approach to remain relevant.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Reid All About it
JANUARY 10, 2025
The weekly list of free educational events and resources for the association community New member onboarding. Clowder explains how to improve new member onboarding with your association’s membership app. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. Read, dammit. I cant go online without tripping over stories about the decline in reading capability and comprehension.
Association Analytics
JANUARY 7, 2025
It remains all too common for associations to ignore vital data points as they strategize for the future. The inertia of decades of existence often precludes a data-informed state, instead relying on anecdote, trusting in the gut feeling of longtime employees or volunteers, and the way things have always been done. This flies in the face of modern organizational thinking, and associations looking to be proactive – or facing the modern challenges of the industry – would be advised to
The Association 100
JANUARY 12, 2025
On The A100 Podcast , Phil Alongi of Alongi Media discusses how associations can raise the bar on event production without breaking the budget. Alongi introduces their groundbreaking 4K mobile production unit a control room on wheels that cuts costs, reduces carbon footprints and delivers cinematic-quality content. We also explore how storytelling, aligned with business goals, can transform annual events into engaging experiences for attendees and virtual audiences.
NXUnite
JANUARY 8, 2025
No matter how straightforward your nonprofits mission is, the work behind it is complex. To power your operations, you need to recruit and retain a strong team of staff and volunteers. To ensure your long-term success, you need to maintain a confident and informed board of directors. To raise enough funds to sustain your programs and services, you need to convince your community that your cause is worthy of support.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Wild Apricot
JANUARY 31, 2025
Looking to secure donations from companies but don't know where to start? We'll guide you through requesting donations and building strong relationships with companies.
Associations Now
JANUARY 7, 2025
Marketing General Incorporateds new survey shows association professionals optimistic about their prospects, but eager to make changes. According to a new report, association professionals are entering 2025 feeling optimistic about membership and revenue, but are looking to improve their technological savvy to better engage with their audiences. Marketing General Incorporateds 2025 Association Outlook Report , published last month, is based on responses from nearly 300 association professionals
Reid All About it
JANUARY 31, 2025
The weekly list of free educational events and resources for the association community The more that you read, the more things you will know. The more that you learn, the more places you’ll go. Dr. Seuss Association survey. MGIs 2025 Membership Marketing Benchmarking Survey is closing next Friday. I strongly encourage your associations participation.
Association Adviser
JANUARY 28, 2025
Its way too easy for communications today to consume our members rather than serve them. Even when your associations content is relevant and timely, it has to compete with a news and media landscape that feels like non-stop noise.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
The Association 100
JANUARY 26, 2025
In this Association Insights video , I explore how associations can strategically use hyperlocal media to amplify their PR efforts. Hyperlocal outlets are perfect for targeting specific member demographics or regional audiences, especially when promoting events, advancing advocacy or sharing member success stories. For instance, when hosting an event in a particular city, engaging local media can help attract the communitys attention.
MemberClicks
JANUARY 22, 2025
For associations and nonprofits, external collaborations are a powerful way to achieve goals , expand reach, and create lasting impact. Two common strategies for collaboration are partnerships and sponsorships. While these terms are often used interchangeably, they serve distinct purposes and offer different benefits. Understanding the differences between partnerships and sponsorships is crucial to making informed decisions that align with your organizations goals.
AvidXchange: Association Management
JANUARY 22, 2025
Election outcomes can influence the regulatory, economic, and policy environment where construction, real estate, and community association management industries operate. From housing costs to deregulation and tariffs, finance teams may need to adapt to evolving conditions. Elections always bring a level of uncertainty for finance teams. Staying agile and prepared for policy shifts is essential, regardless of whether its interest rates or labor regulations.
.orgSource
JANUARY 7, 2025
Associations are navigating unprecedented challenges. The rapid pace of digital transformation, evolving member expectations, and the need for innovative solutions underscore the importance of resilience. But in an era of constant change, resilience alone is not enough. Associations must adopt a growth mindset, using change as a catalyst for improvement and innovation.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Reid All About it
JANUARY 17, 2025
The weekly list of free educational events and resources for the association community Awards program. If youre thinking about creating an awards program at your associationor want to see if youre on the right track with an existing programthe folks at OpenWater have your back. Their 4-step process for planning and managing an awards program will help you map out a plan for success.
Wild Apricot
JANUARY 23, 2025
Reach your goals faster with effective fundraiser promotion. From social media tips to email campaigns, discover how to spread the word, engage supporters, and inspire donations for your cause.
The Association 100
JANUARY 26, 2025
On The A100 Podcast , our January media series continues with Alysia Wiebe, news producer at ABC30 in Fresno, California. With over a decade of experience, Wiebe offers a behind-the-scenes look at local news, sharing how her team crafts impactful stories that resonate with their community. She discusses the evolving landscape of local journalism, the role of digital platforms and what makes a pitch stand out to producers.
AMR Management Services
JANUARY 8, 2025
In our previous blog post in this series on ADA compliance and website accessibility we broke down the four ways you can have an impact on your associations web presence no matter what platform you are using and in part three we are doing a deeper dive into using alt text: Ensuring that all images… The post Why Web Accessibility and ADA Compliance Matter: Part 3 Alt Text first appeared on AMR Management Services.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Associations Now
JANUARY 28, 2025
A group supporting driver-ed teachers has developed a curriculum around safe driving, increasing its visibility and credibility. A partnership between a charitable nonprofit and a membership association is using the associations expertise alongside teens creativity to promote safe driving. Since 2009 the National Road Safety Foundation has used various partners to help support its Drive2Life PSA contest , where teens around the United States are invited to write scripts promoting driver safety.
.orgSource
JANUARY 21, 2025
Excellence doesnt happen by chanceits built through thoughtful planning, strategic alignment, and a commitment to continuous improvement. In todays fast-paced, digital-first world, associations need a clear roadmap to navigate disruption, adapt to member expectations, and drive impactful, sustainable growth. As associations tackle challenges like digital transformation and evolving member needs, knowing where to start can be daunting.
Click
JANUARY 29, 2025
Its 2025. If youre not using social media to generate new leads and opportunities for your business or organization, then youre missing out on the greatest single marketing tool at your disposal! From LinkedIn and Facebook to Instagram and X, social media should be a well-formed and indispensable part of your marketing strategy. So, whether youre still trying to understand social marketing, or perhaps just dipping your toes into the sea of potential, lets take a look into how you can use social
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