Potomac Core
MAY 3, 2018
Members Hire Bold Strategies. Part of that boldness is how much their Industry Trade Association Strategic Plan reflects the challenges and business outcomes that members care most about. As busy executives are under constant pressure to meet and exceed profit targets, they expect the organizations they are part of to deliver bold strategies and results.
Higher Logic
MAY 3, 2018
In the last few months, Google added a feature to users' Gmail accounts. It's meant to help you easily unsubscribe from emails, and it looks something like this: Recognize this image? If not, you soon might. The Gmail user in all of us is excited that unsubscribing from unwanted mailing lists will be easier. But those of us in marketing, communications, sales, and membership are a little more concerned with what this unsubscribe notification means for future email strategy.
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Wild Apricot
MAY 1, 2018
Learn how to set up Wild Apricot Payments and other new features in this month's update.
YourMembership
APRIL 30, 2018
It’s no walk in the park when it comes time to convince your board to allocate funding for a new software solution. Despite the benefits of membership management software, board members are often hesitant about moving forward with the investment if your old, outdated and manual systems still work. After your research is complete, and. The post 4 ways to convince your board membership management software’s a smart investment. appeared first on YourMembership.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
WBT Systems
MAY 1, 2018
Great news: you got the go-ahead to offer a new online course. Now, the bad news: you didn’t get the budget to hire a professional to design and develop the course. What are your options if your association can’t afford an instructional designer? At least, we’ll save money…or will we? You won’t necessarily save money in the long-run by handling instructional design yourself.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Aaron Wolowiec
MAY 2, 2018
In the business world, what seems to matter the most are credentials – be it degrees, years of experience or revenues. We like to measure and quantify success. But what if we’re measuring the wrong elements of success? What if what we need to know, and who we need to know, to succeed aren’t even on our radar?
Higher Logic
MAY 1, 2018
Your events can be the highlight of your member community experience! Especially for communities spread out over a wide geographic area, a monthly or yearly gathering is an exciting event to look forward to. To keep members excited about attending, your events need to be better every year than they were the last. On one level, that means bringing back the most popular sessions, speakers, and sponsors your attendees loved.
Eric Lanke
APRIL 30, 2018
I participated in a SURGE Spring 2018 session on co-creation. Don't know what SURGE Spring 2018 is? It's an online, virtual conference put on by Association Success. Sessions have been recorded and are being posted this week (May 2-4, 2018). Mine will be posted on May 4. Go here for more info. Don't know what co-creation is? You're not alone. In planning for our session my fellow panelists and I decided that we needed to start with a definition of the term -- and then discovered that we all had
Jamie Notter
APRIL 30, 2018
I led a great session in Wichita, Kansas this week with some really smart healthcare professionals. We had gathered some data prior to the meeting about the cultures inside their organizations, and then we got together to brainstorm some ideas about what they could do to encourage more innovation internally. The pattern in their data was similar to what I see in a lot of organizations when it comes to innovation.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Aaron Wolowiec
MAY 4, 2018
Event Garde is committed to professional development, for ourselves and for our industry. As such, we’re avid readers of industry news. We’d like to share these must-reads with you.
Smooth The Path
MAY 1, 2018
Have you ever had someone raise their hand to volunteer, and they ended up being a dud? They asked to be on the board or to lead a committee, or they signed up to speak or write an article, or they said they would work registration or be a greeter. You thought they would be great. Instead, they did not show, or they did not do the work, or they buried you under endless questions.
GrowthZone
MAY 3, 2018
One thing you can always count on is change. While it is necessary to focus your attention on attracting new association members, it is important to know why existing members choose to leave. Sometimes it is just a life change like a relocation, but what if members leave because of a lack of open-mindedness in your organization, or because they stopped feeling valued?
CommPartners
MAY 4, 2018
When an organization begins the process of evaluating LMS options, they typically will start by developing a list of features that should be included. Confirming this list, helps to identify ideal candidates. While the feature set is critical to narrow an organization’s search process, often what is overlooked, at least initially, is the User Experience […].
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Idea Architects
APRIL 28, 2018
Getting to know you, Getting to know all about you. Getting to like you, Getting to hope you like me. —Anna in The King and I Can we ever learn enough about our friends, work colleagues, or collaborators? Probably not. That's why so many organizations engage in retreats and other teambuilding sessions: to strengthen interpersonal relationships and effectiveness.
Smooth The Path
MAY 3, 2018
He should be grateful. She should want to be a part of this. He should be excited to take this leadership position. Have you ever had a conversation with someone and they told you what they were thinking and you thought, “that’s an odd way to think, what they should be thinking is what I would think in their situation.” This happens all the time in association leadership because we are coming at everything with a different perspective than our members. “I am upset because
Aptify
MAY 1, 2018
Aptify gives large, complex member-based organizations like yours member management tools on an open platform that your IT/developer team can use to configure a solution that helps your entire team work more efficiently. And now, with Aptify 6.0, we’ve improved the user experience and streamlined workflows to help your organization work even smarter.
Eplys
MAY 2, 2018
When working in the event space, you come to realize that not every event is going to be a smash with attendance. You’ll hear a lot of reasons to explain no-show absences but usually it just comes down to a lack of time, money, or even interest.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
AMR Management Services
MAY 4, 2018
As association professionals, we all engage in written communication pretty much all day every day, whether it’s writing emails, articles, social media posts, press releases, blogs, white papers,
GrowthZone
MAY 1, 2018
May the Fourth Be with You, Lyme Disease Awareness Month, and Cinco de Mayo are just a few May holidays. Holiday observances are a great way to keep your association’s social media feeds active. Check out these May themes to spark ideas: Monthly Observances. Nurses’ Month. Lyme Disease Awareness Month. Teen Self Esteem Month. Bike Month. 30 More Ideas for Association Social Media Posts ».
Association Success
APRIL 30, 2018
The lowdown on the three-day virtual conference. SURGE is our free virtual conference for association professionals - and it’s happening May 2-4th! Here are some things to know before you go : The Basics. What to expect: The event consists of 12 thought-provoking sessions , shown over three days, from 12-4PM EST. As the sessions play, an attendee chat will run alongside.
Aptify
MAY 1, 2018
Aptify gives large, complex member-based organizations like yours member management tools on an open platform that your IT/developer team can use to configure a solution that helps your entire team work more efficiently. And now, with Aptify 6.0, we’ve improved the user experience and streamlined workflows to help your organization work even smarter.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Beekeeper Group
MAY 1, 2018
What emails do you yourself open and why? Is it your favorite store letting you know what’s new in stock? Is it the news of the day? Do you trust that it will be short and to-the-point? A few often-mentioned stand-out emails are The Skimm (for timely news in a humorous tone), Uber (for infographic design and data points about my rides), and Axios (for their “smart brevity”).
Nonprofit Marketing Guide
MAY 2, 2018
The M+R Benchmarks Study came out last week. As always, it’s jam packed with lots of insightful information that will help you better understand the online world and how it works for nonprofits. They had 154 nonprofits participating in the study who contributed data for the 2017 calendar year. They analyzed the results of almost 4.7 billion email messages sent to over 53 million list subscribers; 528 million web visits; more than $738 million of online revenue from nearly 12 million donati
SOS Association
APRIL 30, 2018
By Tiarra Earls Haas. Sometimes your organization is in need of some killer graphic design. Whether you need a poster for an event, a design for your upcoming annual report or to spice up your social media imagery, an aesthetic presentation and visual appeal is essential. Plus, it just looks nicer. The problem arises when it comes time to decide how such needed skills will be paid for.
Aptify
APRIL 30, 2018
Aptify gives large, complex member-based organizations like yours member management tools on an open platform that your IT/developer team can use to configure a solution that helps your entire team work more efficiently. And now, with Aptify 6.0, we’ve improved the user experience and streamlined workflows to help your organization work even smarter.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Beekeeper Group
MAY 1, 2018
What emails do you yourself open and why? Is it your favorite store letting you know what’s new in stock? Is it the news of the day? Do you trust that it will be short and to-the-point? A few often-mentioned stand-out emails are The Skimm (for timely news in a humorous tone), Uber (for infographic design and data points about my rides), and Axios (for their “smart brevity”).
Nonprofit Marketing Guide
MAY 4, 2018
May the 4th be with you, friends! I have used the Force to gather the best articles, posts, tips, and more from around the galaxy of marketing and fundraising. It’s time for Mixed Links…. Do your colleagues respect your boundaries at work? Take this survey and let us know. Here are 100+ Social Media Demographics that Matter to Marketers from Hootsuite.
SOS Association
APRIL 30, 2018
By Tiarra Earls Haas. Sometimes your organization is in need of some killer graphic design. Whether you need a poster for an event, a design for your upcoming annual report or to spice up your social media imagery, an aesthetic presentation and visual appeal is essential. Plus, it just looks nicer. The problem arises when it comes time to decide how such needed skills will be paid for.
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