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According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. What is the state of your association’s data? You can take steps to improve the quality of your member analytics by investing in data hygiene across your organization.
Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. How do you take advantage of this demographic shift to attract young professionals to your association?
In the fast-paced environment we live in, creating engagement among your members through technology can be one of the most beneficial endeavors for an association.After all, it’s your members who interact with your digital platforms every single day. They’re the ones who have the potential to spread the word about your association and help you get one step closer to your business goals.
Alumni associations are organizations that bring graduates together while providing them with many opportunities. Alumni associations can also be started. The post How to Engage Alumni with Fundraising appeared first on Raklet - Membership Management Software.
Ah, Giving Tuesday. This international day of giving is a nonprofit’s dream, but there sure is a lot of competition with other organizations! In order to make Giving Tuesday your most profitable day of the year, it’s so important to get.
The inevitable came a lot sooner than the Oklahoma State Medical Association (OSMA) anticipated—which was the case for many associations during the pandemic.
The inevitable came a lot sooner than the Oklahoma State Medical Association (OSMA) anticipated—which was the case for many associations during the pandemic.
Ahliba Toffa is our Gardian of the Month! Find out her favorite thing about learning something new, her go-to networking tip, the resource she can't live without and a little-known fact about her!
In this final post celebrating the launch of Caveat Emptor: Becoming a Responsible Consumer of Research , I want to talk about why this matters. Why do association execs need to develop discernment about research, both as consumers and sponsors? Why do you need to have at least some familiarity with research terms? Why do you need to understand the benefits and drawbacks of various types of research methods?
The pandemic sparked a universal reset that’s changed our lives in both dramatic and subtle ways. Now, with increasing inflation, we’re still tweaking our routines and habits, especially our spending habits. People are questioning the value of memberships, even ones they’ve held for a long time. They’re paying more attention to ROI, especially if they’re paying for dues out of their own pocket.
The homeowners association (HOA) and community association management (CAM) industry has seen significant changes since the start of the COVID-19 pandemic. Many associations have faced staffing challenges, resulting in a need to create efficiencies due to limited employees. According to the 2022 CINC Systems State of the Industry report , overload and burnout are frequent topics of discussion in the HOA industry.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
This issue of the Conference Buyer’s Guide features input from suppliers, associations, venues, agencies, and individuals committed to making a difference; from wellness initiatives to sustainability, the future of the hybrid model to showcasing the power of the UK event model, and much more besides. Also among these pages, the sector’s own ‘rich list’ – 100 top conference professionals to watch, compiled by our own Adam Parry.
The Nimble AMS team is attending Dreamforce 2022 , are you? With over 1,000 sessions you can curate by your industry, role, and interest, you won’t want to miss the annual event, scheduled for September 20-22 in San Francisco. Dreamforce unites our incredible community of Salesforce Trailblazers so we can all learn and grow from each other’s successes.
The work you do now to plan for executive succession could mean the difference between whether your organization withers or thrives later. The post None of Us is Getting Out Alive: A Guide to Executive Succession Planning appeared first on Blue Avocado.
You know you need to lock up your doors, keep your valuables safe and an eye on your bag in a busy subway or crowded space. Security comes easy to us in our daily lives. But what about security online? For many of us, it’s not as natural. How much do you think about internet security? Are you confident in your knowledge about how to keep you, your members and your organization safe from cyber-attacks?
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Voting has opened today for #EventProfs to choose their favourite #EventTech supplier to win this year’s 10 th anniversary edition of the People’s Choice Award. The People’s Choice award is one of the most coveted awards presented. Proving the popularity of event tech suppliers amongst their customer base and showing potential customers that the product and services received have been of the highest standard.
This week I did one of the keynotes at the Texas Society of Association Executives annual conference in Irving, Texas. I also did a follow up CEO-only session to dive deeper into the specific issues related to returning to the office in this “post-pandemic” landscape. Here’s what I learned: People are freaking out about their culture.
“GrowthZone was a solution we could use all day long, which is what we were looking for. For any association, if you’re looking for a change, you should check out GrowthZone. It’s made a huge difference in our association life.”. Sandy Carroll, Chief Executive Officer. Berkshire County Board of REALTORS®. Pittsfield, MA. We asked our customers what they liked best about GrowthZone Real Estate Edition.
Reading Time: 3 minutes 4 Steps To Creating Irresistible Member Value Brands like Apple and Amazon have created so much value that consumers cant get enough of their products and services. Your association needs to offer that same type of value to its members. A look at four ways to do just that. When discussing member value in associations, we dont want members to feel like we just gave them a bargain.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Delight your attendees and support digital engagement. ChargeBox positively impacts the event experience for hundreds of thousands of attendees. Join the events, from business conferences to major sporting occasions that keep their attendees charged and connected. Mobile devices are essential to the success of events. Think about all the activities attendees are asked to do digitally: Ticketing Event app engagement Networking Wayfinding Social engagement – sharing their experience Paying f
When you’re trying to run an association in a fast-paced environment, where everything seems to run a mile a minute, you can never underestimate the power of an efficient planning tool like an editorial calendar. Designed to keep you and your team on track at all times and always looking forward, an editorial calendar can be the ideal solution to avoid any setbacks, inefficiencies or bottlenecks that could arise when creating and deploying content.
For communities around the world, and with apologies to Walt Disney, it really is a small world after all. As I traveled to Riyadh, Saudi Arabia, Manama, Bahrain, and Mumbai, India, earlier this month on behalf of CAI, I was struck once again by the similarities and common challenges community association managers and boards face around the world, and how CAI is perfectly positioned to provide the resources and guidance to help them do their jobs more efficiently, effectively, and successfully.
Reading Time: 3 minutes This article first appeared in AssociationNOW as Four Steps to Creating Irresistible Member Value Brands like Apple and Amazon have created so much value that consumers can’t get enough of their products and services. Your association needs to offer that same type of value to its members. A look at four ways to do just … Continue reading "4 Steps to Creating Irresistible Member Value".
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Ultra’s ‘Mission: Home’ Sustainability Program successfully executed 30 initiatives at the 22nd annual, sold-out festival which took place March 25 – 27 at Miami’s Bayfront Park. The program focused on five objectives – Waste Reduction, Pollution Prevention, Nature Preservation, Community Engagement and Climate Action – and has now received awards and verifications at the international, state and local levels.
Thinking about your nonprofit’s next annual report? Annual reports were the first topic we developed training on here at Nonprofit Marketing Guide way back in 2008. So we have lots of great best practices, examples, and templates to share with you as your plan, write, design, and publish yours. We even have an online course on short annual reports.
According to Gartner’s 2022 strategic trends report, hyper-automation is one capability to add to your association management software (AMS) checklist. The research firm defines hyper-automation as “a disciplined, business-driven approach to rapidly identify, vet, and automate as many business and IT processes as possible.” A whopping 80% of participants in the Gartner 2021 Infrastructure and.
Your association newsletter is one of the most beneficial pieces to your industry, especially for members and prospects to stay up to date on events, advocacy, continuing education, and more. That said, is your newsletter staying top of mind to your readership? Email marketing continues to produce the highest ROI among all marketing channels, and it continues to stay relevant.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Face-to-face at last. After two years of virtual conferences the Association of Festival Organisers will hold a face-to-face Conference on Saturday 5 November at Fenton Town Hall, Albert Square, Fenton, Stoke on Trent, Staffordshire. The Conference will attract both AFO members and non-members along with trade and supply companies, panels and speakers from a wide variety of subject matter linked to festivals.
As a non-profit marketing and development professional, I have spent my career figuring out how to cut through the noise of a crowded marketing space. In doing so, my job is to write and design to connect and motivate my audience: be it to volunteer, donate, sign a petition, engage, et cetera. Like many nonprofit professionals, capturing my audience’s attention with copy is one part of a litany of other job responsibilities , not limited to graphic design, social media, communications strategy,
Microsoft Excel is one of the indispensable tools for membership management today. Creating an Excel membership template can make your. The post Creating an Excel Membership Template: Benefits and Tips appeared first on Raklet - Membership Management Software.
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