Sat.Jun 05, 2021 - Fri.Jun 11, 2021

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A Six-Step Approach to Communicating in a Crisis

Association Adviser

Your association should prepare to communicate during a crisis by developing a crisis communication plan. Melynn Sight walks us through her 6-step approach. The post A Six-Step Approach to Communicating in a Crisis appeared first on Association Adviser.

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The Events Elephant in the Room – Events Revenue

MemberClicks

With the recent CDC modified masking recommendations and venues around the US announcing total openings, it is becoming more apparent that in-person (or hybrid) events will rebound more quickly than initially expected. Event organizers are scrambling to not only secure locations and venues but understand the technology and execution of hybrid events.

Revenue 105
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Digital Transformation: Where Do I Start?

Spark Consulting

This is what it really comes down to, right? Learning about what digital transformation is (and isn’t), why it matters, what barriers are unique to associations, what advantages our industry has – that’s all interesting and useful. But how do you actually accomplish digital transformation in your association? Maddie Grant, my co-author for The No BS Guide to Digital Transformation: How Intentional Culture Change Can Propel Associations Forward , and I have you covered: Assess w

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How to Convince Members They Have Time for Professional Development

WBT Systems

How to Convince Members They Have Time for Professional Development. Read more about How to Convince Members They Have Time for Professional Development.

How To 340
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A New Look At Grant Management: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phill Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks. Join Gareth Webb and Phil Selley in this new session as they walk through the grant lifecycle, highlighting key operational and financial challenges

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Association Brain Food Weekly: 6.11.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Make time for microlearning. If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development.

More Trending

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Partner Spotlight: The Image Shoppe

Aaron Wolowiec

The Image Shoppe is a brand and digital marketing agency that provides the following services: brand marketing, digital strategy, design, copywriting, web development and fractional CMO.

Strategy 246
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How to Make Work Friends When You Work Remotely

Achurch

Working from home certainly has its advantages. But if you’re the new guy or gal on staff, a remote workplace might seem challenging at first. You can’t rely on the convenience of casual office interactions to help you develop relationships with co-workers. We have advice on making remote work friends when chatting in the kitchen or stopping by someone’s cubicle is out of the question.

How To 185
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Normal Left the Party—Survey Reveals Associations Want Her Back

.orgSource

What should we call it—the New Normal, the Next Normal, Another Normal? Please let go of normal. When the DJ stopped playing oldies, Normal left the party. Since well before the pandemic, I’ve been urging my colleagues and clients to consider that stability in the digital marketplace is a dangerous illusion. Guiding our association clients […].

Survey 180
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Web Tracking – the Ultimate Member Service

Higher Logic

The post Web Tracking – the Ultimate Member Service appeared first on Higher Logic. See how web tracking, a powerful tool within marketing automation, can help your association target and personalize member content. The post Web Tracking – the Ultimate Member Service appeared first on Higher Logic.

Tools 177
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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Culture Change + Vendor Selection

Spark Consulting

As my The No BS Guide to Digital Transformation: How Intentional Culture Change Can Propel Associations Forward co-author Maddie Grant is fond of quipping, that’s what digital transformation is: culture change + vendor selection. The technologies of digital transformation are: Artificial Intelligence (AI). Cloud. Data analytics. Internet of Things (IoT).

Strategy 150
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Are Associations Truly Innovative?

Association Adviser

With the right tools and mindset, association innovation is achievable. So why do many associations struggle to embrace habits that would let them thrive? . The post Are Associations Truly Innovative? appeared first on Association Adviser.

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Nonprofits fared better in 2020 than first anticipated, survey finds

Candid

Many nonprofit leaders say that increased financial support from funders and the government helped their organizations fare better through 2020 than originally anticipated, a report from the Center for Effective Philanthropy finds. Based on a survey conducted in February of CEP's Grantee Voice panel, the report, Persevering Through Crisis: The State of Nonprofits , found that 66 percent of respondents said the COVID-19 pandemic has had a "moderate" (38 percent) or "significant" (28 percent) n

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Is This the End of Email Open Rate Tracking?

Nonprofit Marketing Guide

You may have seen the latest batch of announcements from Apple about the privacy changes they are making to their software, including this one: In the Mail app, Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. The new feature helps users prevent senders from knowing when they open an email, and masks their IP address so it can’t be linked to other online activity or used to determine their location.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Why Community Matters Episode 1 Recap: If It’s a Fog in the Pulpit

AssociationChat

“Where are we going and why does it matter?”. Some of you may recall, 11,000 forevers ago (or, during the launch of the series on the livestream yesterday ), I hoped that people would share their takeaways from the episode’s lesson, and it would turn out the series would inspire folks to think deeply about online community and how to make it better.

Video 116
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The Ethical Dimensions of The Board’s Duty of Foresight: Part I

Association Adviser

Association boards can reassert legitimacy and renew trust with stakeholders and successors by focusing their attention on 3 ethical dimensions of foresight. The post The Ethical Dimensions of The Board’s Duty of Foresight: Part I appeared first on Association Adviser.

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The community approach to problem solving

Candid

Participatory grantmaking [i] is no longer new. And it’s here to stay. . To be clear, participatory grantmaking has never been new. This more just and equitable approach to philanthropy has been practiced for decades and the ethos it is based in—that those closest to the problem are the closest to the solutions—has deep roots in community organizing, deliberative democracy, and even in philanthropy itself. .

Resources 119
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They Have to Clearly See Your Boundaries to Honor Them

Nonprofit Marketing Guide

So I was really annoyed with the yard guy. He was not cutting the grass near my hostas, so they were getting really weedy. Then the next week, he clearly tried to cut the grass, but shredded a bunch of hostas with the weed whacker in the process. Again, I was NOT happy. I love my garden. I’m grateful for help with it, but not when stuff gets wrecked, you know.

Course 119
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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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The Ultimate Content Checklist for Your P2P Campaign

Bonterra

Peer-to-Peer fundraising campaigns (P2P) are incredibly effective and especially well-adapted for the virtual-based world we currently find ourselves in. But they do have a lot of moving parts and are only as effective as the content you create.

Content 105
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Ask, Capture and Act Your Way to Better Member Engagement

Association Adviser

PropFuel's Ask, Capture, Act process for deepening member engagement shows you how to meet the needs of people who want your association to reach them. The post Ask, Capture and Act Your Way to Better Member Engagement appeared first on Association Adviser.

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Why great IT support is mission-critical for nonprofits

Candid

If you are a nonprofit organization, IT support is more than just a luxury. It's mission-critical. As the world becomes increasingly technologically advanced, it is not enough to have an up-to-date website and social media presence. Nonprofits need 24/7 IT support to stay on top of their game in this ever-changing environment while maintaining an active donor base and engaging volunteers.

Software 119
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The 8 Kinds of Burnout #NPCOMMLIFE

Nonprofit Marketing Guide

We talk a lot about burnout in this NPCOMMLIFE blog series because, unfortunately, it just seems to be a part of being a nonprofit communicator. Learn how to set and enforce boundaries at work so you can get more done while not burning out during this week’s workshop Jump Start Setting New Boundaries. Some signs you may be heading toward a burn out (or are already there): You’re exhausted.

Process 118
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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Interviewing The Creative Curve Author Allen Gannett

AssociationChat

What role does community play in your creativity? In The Creative Curve , this week’s Association Chat podcast guest, author Allen Gannett explains, “I found that creatives had four different types of people in their networks: a master teacher, a conflicting collaborator, a modern muse, and a prominent promoter.”. What type are you for the creatives you know?

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6 Ways to Communicate Your Nonprofit Membership Benefits

MemberClicks

If you asked your members what a benefit looks like to them, you’d likely get many different answers. Many people join nonprofits for the community. They’re looking to find ways to connect and hang out with “their people” — like-minded folks who have the same interests, care about the same communities, and probably enjoy the same books and Netflix shows.

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A pledge for harmony: Improving civility in community associations

Ungated

Community associations comprise people with different ideals, preferences, and values. After last year’s mass protests and intense political divide, improving civility and facilitating conversations between board members, community managers, and residents matters now more than ever before. Association leaders are regularly faced with challenging and complex issues that can spark strong emotions.

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Mixed Links for Nonprofit Communicators – June 11, 2021

Nonprofit Marketing Guide

Happy Friday! Time to wrap up another week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Learn the 11 Facebook Ads Campaign Objectives and When to Use Them. Here are 5 Ways Nonprofits Can Use LinkedIn to Advance Their Missions. Find out How to Supercharge Your Email Marketing with Video.

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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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On Vision

AssociationChat

KiKi’s Take on Episode 1 of Why Community Matters: Vision. Editor’s note: This is my personal take on the subject discussed in episode 1 of the Why Community Matters series. For episode 1 (you can view and listen to it here ), we discussed the importance of having a shared vision for a community. To subscribe to the Why Community Matters series, signup here.

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4 Ways to Continue Engaging Attendees After a Virtual Event

Achieve

Virtual events have become a key promotional tool for nonprofits to attract new supporters. However, with all the effort that goes into planning a successful event, it can be easy to forget to continue. cultivating relationships. after your event wraps up. While one-time attendees are appreciated, it is much more cost effective to turn these guests into repeat attendees.

Survey 98
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What’s A Learning Experience Platform? The Essential Guide

Forj

For years, the LMS has reigned supreme as the top learning platform for associations. However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the market— learning experience platforms (LXPs). But, what really is an LXP and how is it different from your typical LMS? Even further, should you invest in one?

LMS 91