Spark Consulting
MARCH 20, 2020
It’s time to act like it. Several weeks ago, when it was first becoming apparent to association executives (and everyone else) that the coronavirus pandemic was, in fact, going to be quite serious, most of the industry discussion seemed to revolve around “Do we REALLY have to cancel our conference? What about our revenue!” WHAT ABOUT YOUR ATTENDEES’ HEALTH AND SAFETY?
Association Success
MARCH 18, 2020
When John Bridges took over the Arkansas State Employees Association as executive director about two years ago, he had big ideas. But big ideas cost money, and that was something Bridges didn’t have: The organization hasn’t raised membership dues since the 1980s — while just $52 per year, that can go a long way in a state worker’s budget — and he’s determined to start raising them anytime soon. .
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YourMembership
MARCH 20, 2020
Whether you’re hosting virtual or in-person events, it’s always important to look for ways to more effectively communicate the events’ value. Of course, the actual value comes from the overall experience you create for your attendees: the content, the quality of speakers, and the social and networking opportunities. But, how do you convey the value.
Association Success
MARCH 20, 2020
I see business leaders going through so much right now amid the uncertainty and chaos. If we all come together, we will come out stronger. The way we lead our teams, companies and families through the next 30 to 60 days will affect the long run of our businesses — and maybe even our economy as a whole. Here are 10 things leaders should be thinking about right now as we all face the COVID-19 pandemic: .
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Reid All About it
MARCH 20, 2020
The weekly list of free educational events and resources for the association community… Is it over yet? Wow, has this been the longest week ever or what? I’ve got more to share than usual—I think that might be a pattern for a while. Virtual strategy meetings. As the new COVID-19 reality descended upon us, Lowell Aplebaum was in Chicago to facilitate a strategy session.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Associations Now
MARCH 19, 2020
With many employees working from home—thrust into close quarters with relatives and distanced from coworkers and friends—an expert says it is important to practice self-care. ASAE Corona Virus Resources ASAE has compiled an Issue Roundup with resources on coronavirus for association professionals, including a recording of a February 19 webcast featuring experts discussing the impact on meetings, legal considerations, and more.
Wild Apricot
MARCH 20, 2020
When a crisis like the COVID-19 pandemic strikes, is your nonprofit ready with a well thought out communications plan? Here's how to put one together.
Spark Consulting
MARCH 16, 2020
I have to caveat this by saying I can’t help you with what do to with your kids (I don’t have any myself) or with your team telework tech (it’s just me here at Spark). BUT. I have been working for myself from my home office for nearly eight years. Here are some things that work for me, to keep me productive without letting work consume my entire life (well, at least until the times that things get REALLY busy with client work).
WBT Systems
MARCH 16, 2020
Prepare for a Different Set of Member Needs During the COVID-19 Crisis. Read more about Prepare for a Different Set of Member Needs During the COVID-19 Crisis.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Higher Logic
MARCH 19, 2020
As COVID-19 forces events from in-person to virtual , the first and most essential thing is a mindset shift: Going digital was not your plan, but it’s your chance to make the most of a bad situation. While you take a step back and re-orient yourself to running a virtual event, you have some freedom to re-envision what your event will look like. Your virtual conference can still be meaningful and engaging for your audience.
Wild Apricot
MARCH 18, 2020
Not sure what kind of software to use to help manage your association? This guide will help you decide and introduce you to 10 CRM tools worth considering.
HighRoad Solution
MARCH 20, 2020
[Editor's Note: To help cope with this new reality as we navigate our way through uncertainty, we're releasing a few articles over the next several days focused on insights, tips and advice our team has collected on the way in their journey to working remotely.]. If you’re like me, then you may have found yourself at a loss trying to navigate our current health crisis while still conducting “business as usual”.
Association Adviser
MARCH 19, 2020
Unprecedented. I’ve seen that word used a lot lately when referring to the COVID-19 pandemic. It’s an accurate description; after all, many of us have never lived and worked in times quite like these. And while uncertainty is a fact of life in the best of times – none of us truly knows what will […]. The post Strike the Right Tone When Communicating in a Crisis appeared first on Association Adviser.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Higher Logic
MARCH 17, 2020
If you’re trying to improve the customer experience, start by looking at whether your digital customer experience is disjointed. As a SaaS provider or B2B company, “digital” might be the only way a customer interacts with you. If all they experience is disconnected, frustrating processes where they have to login multiple times and go to multiple systems in order to get their problem answered, you’re not delivering an optimal experience.
Associations Now
MARCH 18, 2020
If you’re new to working remotely, or even if you’re a regular teleworker, you may not know all the tools and hacks that can make virtual work a little simpler. Here are a few you may want to try. As you get used to working remotely for possibly the first time in your professional life , you might find that communicating mostly through Slack or videoconferencing isn’t everything it’s cracked up to be.
Smooth The Path
MARCH 19, 2020
You may have sent out the notifications that meetings are canceled, office hours are changed, as well as emailing instructions to your chapter leaders. What next? What else do you members need from you right this minute? Right now your members may need to learn how to work: From home. With an interrupted supply chain. At work or with the public and stay safe.
Association Adviser
MARCH 18, 2020
As your association reviews the impact of COVID-19 on face-to-face meetings, here are ways to continue engaging with members and advertisers. The post How to Engage Members and Advertisers When In-Person Isn’t Possible appeared first on Association Adviser.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Velvet Chainsaw
MARCH 18, 2020
Living in Orlando (not the happiest place in the world today) provides a close-up view of the horrific impact the pandemic is having on people and businesses in the live-event, hospitality and travel industries. Nearly all of our association clients are making enterprise-changing decisions to cancel or postpone their marquee events while saying goodbye to their primary revenue source.
Associations Now
MARCH 20, 2020
Due to COVID-19, working from home is the new normal right now. Here are some tips on keeping your employees productive and happy. Suddenly, much of the workforce is teleworking. Time Magazine calls it “the largest work-from-home-experiment.”. Given the urgency of the public health crisis, companies who didn’t have remote working in place had little time to institute policies for staff, ensure proper technology, or set up training.
Smooth The Path
MARCH 17, 2020
Why do emotions sometimes boil over in unattractive ways at work? A leadership expert explained it to me this way. Imagine that we all have an emotional bucket. Each time a little stressor happens, a little grape juice adds to the bucket. On fun days hiking with the family, there may just be a drop of grape juice in the bucket. On big, busy workdays heaped with anxiety, the bucket might get filled nearly to the top.
Association Adviser
MARCH 18, 2020
To counter processes that delay decision-making, associations should set broad advocacy objectives and empower others to act on advocacy priorities. The post Identifying and Acting on Advocacy Priorities appeared first on Association Adviser.
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The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
AMR Management Services
MARCH 16, 2020
We have been gathering a list of resources to help out our client partners in the wake of the Corona Virus/Covid-19 outbreak in the US and thought we should share our list with everyone.
Associations Now
MARCH 19, 2020
Good SEO strategies can promote any content marketing goals. Also: Be prepared to answer questions from new members. What is your content marketing strategy trying to accomplish? Even if it isn’t about generating organic traffic, SEO can still be useful, writes Kelsey Raymond on the HubSpot blog. “SEO efforts don’t just help you reach organic traffic goals—they can also help you achieve your brand awareness and lead generation goals,” she says.
HighRoad Solution
MARCH 19, 2020
[Editor's Note: In these unprecedented times there's a lot of uncertainty out there - not knowing when places will re-open, conferences will be held, and when teams will be able to meet in person is stressful. While we don't claim to have the answers, and aren't medical experts who can state with authority when things will return to "normal", we know that we are resilient and we will get through it.
Association Adviser
MARCH 16, 2020
Podcasting might seem like too much of a commitment, but there's opportunity to make your mark with a podcast for member resource sharing, advocacy, industry education and more. The post Podcast: Press the Dang Button on Podcasting appeared first on Association Adviser.
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Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val
Association Success
MARCH 19, 2020
There’s an annual tradition we do here in New Orleans every year: We stock up on basic medical supplies, ensure we’ve got a good stash of canned and dry goods, and yeah, maybe we keep an extra case of beer on hand. Like many of our neighbors along the Gulf Coast, hurricane season, which stretches from May to November, brings with it a steady state of anxiety and a strange acclimation to being prepared for just about anything.
Associations Now
MARCH 16, 2020
The initiative of the Association of Film Commissioners International seeks to make it easier for film and TV producers to widen their lens when it comes to booking locations, talent, and crew. With an eye on promoting economic development and diversity, the Association of Film Commissioners International (AFCI) has launched its Industry Partnership Program.
Nimble AMS
MARCH 17, 2020
It’s time to embrace automation. Here’s how you can start today. Get ready to work more efficiently and have more time to deliver a great member experience. The idea of “automation” can seem a bit scary. Even in today’s tech-driven world, it can have people asking: “Is a computer going to take over my job?”. But to deliver a great member experience, there’s always more to do.
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