Sat.Mar 13, 2021 - Fri.Mar 19, 2021

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8 Powerful, CX-Transforming Ways to Use Customer Community Data

Higher Logic

The post 8 Powerful, CX-Transforming Ways to Use Customer Community Data appeared first on Higher Logic. Do you want to become more customer-centric? Develop better marketing content? Create stronger products? Online community data can help. The post 8 Powerful, CX-Transforming Ways to Use Customer Community Data appeared first on Higher Logic.

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The Ability to Address Big Challenges: Christina Lewellen, MBA, CAE

Association Adviser

Christina Lewellen, MBA, CAE, talks about helping ATLIS navigate challenges that remote work and schooling present, plus expectations for our “next normal.”. The post The Ability to Address Big Challenges: Christina Lewellen, MBA, CAE appeared first on Association Adviser.

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Looking Back, Looking Ahead

Spark Consulting

Today marks one year since DC shut down for the pandemic. I wrote a Twitter thread to memorialize that fact, and realized I should probably have written a blog post, even though it’s not very association-y. So here it is. One year ago today, DC shut down for the pandemic. One year ago yesterday, I went to my last in-person boxing class at Nuboxx and had my last meal in a restaurant (brunch with friends at Coconut Club at Union Market).

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How To Activate Your Board For Fundraising

Wild Apricot

This is a guest post from Candace Cody, Manager of Content + Education at CauseVox. Your nonprofit’s board is one of the most powerful fundraising assets you have. But often our board members go untapped: either because you don’t think.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Association Brain Food Weekly: 3.19.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Start at her website , check out more on Association Innovation Today , and follow her on LinkedIn for the latest updates.

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Your Website is (Likely) Non-Compliant

Aaron Wolowiec

Is your website ADA compliant? Can someone get from your main event page all the way through the registration process without barriers? How do you know? Run your website - either your association, organization or event site through a free online accessibility tool. Then work to correct areas of non-compliance with your web developer or designer.

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How To Welcome New Members To An Organization

Wild Apricot

Do you remember the first conference you attended? What about your first association networking event? Did you feel welcomed, or more like a wallflower waiting for a dance invitation? As a junior association staffer, I was excited to fly halfway across.

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9 Signs You’re Ready for an Online Customer Community

Higher Logic

The post 9 Signs You’re Ready for an Online Customer Community appeared first on Higher Logic. How do you know if your company is ready for an online community? Use these common signs to self-evaluate your company and your customer base. The post 9 Signs You’re Ready for an Online Customer Community appeared first on Higher Logic.

Strategy 156
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Choosing the Best Association Management Software

GrowthZone

Editor’s note: This article was originally posted on September 23, 2019. It has been updated. Leveraging a robust AMS system engages members and helps you develop your association, while automating many mundane and repetitive tasks. Whether your membership organization is an association or chamber of commerce, feature-rich Association Management Software (AMS) is a must.

Software 148
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Getting buy-in from your association’s leaders for an online member community

Nimble AMS

For associations, attracting, engaging, and retaining members is a continuous effort. Add to that members’ preferences for convenient digital communications and virtual networking, plus your need to engage with members virtually at a time when you can’t rely on face-to-face activities. It’s a challenge. Offering an online member community is a great solution.

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What Are You Doing About Your Member’s Psychological Safety?

Smooth The Path

I spotted a really great question on an online community. I had recently conducted some research and felt like I had a few helpful answers. So I spent 30 minutes writing a thoughtful reply, citing stats from the research. The next day I was more than horrified to see that one of the community’s members, a sort of self-appointed-policemen, used my reply to make the case that affiliate members should not be allowed in the community because all affiliate member content/copy/answers are actual

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The Top 3 AMS Pain Points in 2021

Membersuite

Membership Software, Association Management System, Association Management Software – regardless of how you refer to it, let’s face it – the pain is real. We feel for those of you who have to deal with it. Thanks to the association professionals who have taken our AMS change quiz , we’ve identified the three top AMS pain points—and provide solutions below.

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Seriously Easy Blogging for Associations and Chambers

GrowthZone

Guest Blog by Kyle Sexton. “Our website isn’t where we want it to be.” I hear it all the time. Chambers and associations intuitively know their website should be doing more. But what does a website need? Let’s ask Google (where 86.86% of searches originate*). Home page? ?. About page? ?. Contact page? ?. Blog ?. “We don’t have time for a blog.” I hear that all the time, and I have super-good news for you in this department.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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As the Pandemic Ends—The Need to Reinvent Grows

.orgSource

I found a relic of my former life when I was organizing my files. It was a presentation I created back in January 2020. The title was Association 4.0—Creating Community in a Less Social World. I planned to use the deck to launch a new series of in-person Think Tanks. The topic was going to […]. The post As the Pandemic Ends—The Need to Reinvent Grows appeared first on.orgSource.

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The High Cost of Hybrid

Velvet Chainsaw

Our clients and leading industry associations (for example, PCMA’s latest glimpse or our industry’s future, the business recovery dashboard ) are turning their attention to future hybrid and face-to-face (f2f) events. While everyone keeps saying that hybrid is here to stay, most association event pros have limited bandwidth and budget to plan and execute robust in-person and digital events simultaneously.

Cost 105
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Avoid pitfalls and optimize your marketing automation platform

HighRoad Solution

You buy a Yeti—a bicycle built specifically for mountain riding. The bike itself touts a light-weight body, trail-friendliness, precision-riding, nimble climbing, among a number of other features that make it ideal for trekking in the mountains. You have all of these grandiose ideas of riding with the wind against your face, conquering heavy mountainous terrain and immersing yourself in the outdoors.

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Working Remotely is Not All Bad

Smooth The Path

I recently gave a keynote from a temporary “studio” I created in a hotel room (it turns out that ice buckets make great computer stands). My studio away from the office set up allowed me to be in two very important places at once. For all the worries about remote working, there are many positives too! The post Working Remotely is Not All Bad appeared first on Smooth The Path.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Guiding communities: New resource for association governing documents

Ungrated

Every community association requires a set of governing documents—often a declaration of covenants, conditions, and restrictions, articles of incorporation or organization, and bylaws—to provide its legal framework and operation. Governing documents define the rights and obligations of the association and its members. They also establish standards that protect the community and promote harmonious living.

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How SAE Multiplied Non-Dues Revenue 10 Times

Association Freak

Reading Time: 3 minutes. Can An Association Multiply Non-Dues Revenue Ten Times In Three Years? Here's How We Helped SAE Do It. SAE International serves the automotive, aerospace, and off-road industries. Accordingly, they sought to make a much more significant impact on the industry than they did as a membership organization best-known for publications and technical standards, as well as generate a powerful stream of new non-dues revenue sources.

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3 Ways to Tap Chapter Relevance in 2021

Mariner Management

We know that chapters are often in the position to pivot more readily than national when the need arises. We’ve seen it happen over and over again especially in 2020. So now the question is how can we harness that agility with the right support and permissions, and perhaps financial resources, on a larger scale? We explore this question here focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy.

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Proactive Community Management for Your Association

Breezio

A successful online community requires proactive community management. Community leaders need to ensure there are several checks in place to create a sustainable community and positive member experience. Here are some ways you can be proactive for your association today!

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Webinar Tomorrow: Association Event Trends for 2021

Eplys

Personify , the leading provider of constituent management software , commissioned research in December 2020 of nearly 1,000 association members and staff about their preferences for digital engagement along with challenges and opportunities that have arisen over the past year with virtual events.

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How AMA Tripled Their Member Growth With A New Membership Brand

Association Freak

Reading Time: 4 minutes. Can an Association Triple Their Member Growth Rate in One Year? Here’s How We Helped AMA Do It. The American Medical Association badly needed to grow its membership. Like many associations, the profession was growing, but the membership was flat. Fewer members meant weaker revenue. Smaller market share meant less relevance and influence with which to pursue their mission.

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Making the case for chapters

Mariner Management

We know that chapters are often in the position to pivot more readily than national when the need arises. We’ve seen it happen over and over again especially in 2020. So now the question is how can we harness that agility with the right support and permissions, and perhaps financial resources, on a larger scale? We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall memb

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Statement On The Reintroduction Of The PACT Act

InternetAssociation

Washington, DC – Internet Association’s Deputy General Counsel Elizabeth Banker issued the following statement in response to the reintroduction of the PACT Act by Senators Schatz and Thune: . “The PACT Act represents a thoughtful approach to the complex issues raised by content moderation. While IA still has serious concerns with the bill, we appreciate the positive changes made by Sens.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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Why You Need Association Management Software to Collect Member Dues

MemberClicks

Three months ago, Talya started a small dental association in her city in order to give her fellow dental professionals a chance to connect, learn and share resources. The first month was exciting! Word got around, members were pouring in and she already had enough dues revenue to cover her initial expenses. However, a month went by and it was time for members to pay for the next month of their membership.

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Do you need to break-up with your AMS?

Association TRENDS

HERE ARE 7 SIGNS IT’S TIME TO MOVE. Breaking up with your AMS is hard to do. So hard, in fact, that some associations stay in a relationship that’s not making their members happy and not meeting their day-to-day business needs. They hope that maybe those little annoyances will go away and their AMS vendor will change for the better. Don’t let your association settle.

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Don’t automate for the sake of automation

Effective Database

Don't automate for the sake of automation I'm the laziest person in the world. I LOVE it when I can make the computer do the work for me. For example, I have all kinds of macros set up on my computer to type words for me faster than I could type them myself.