Sat.Sep 07, 2024 - Fri.Sep 13, 2024

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Elevating technology strategy in associations

The Association 100

On The A100 Podcast , Lou Centrella at ISSA – The Worldwide Cleaning Industry Association, provided a deep dive into transforming technology strategy to better serve members and drive operational efficiency. Centrella highlighted the importance of IT being a true partner to all departments, emphasizing that success begins with understanding the needs of each department and then integrating the right technology tools to meet strategic objectives.

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Maximizing Member Engagement Through Strategic Marketing to Boost Non-Dues Revenue

Association Adviser

Associations today are increasingly focused on diversifying their income streams beyond membership dues, and strategic marketing and communications play a pivotal role in achieving this goal. By effectively engaging members through targeted messaging and personalized content, associations can unlock new non-dues revenue opportunities that contribute to their financial sustainability.

Revenue 137
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Creating a Compelling Event Registration Page: 5 Tips

Achieve

You may think of the official beginning of your event as the moment attendees enter the venue and check in with your staff or volunteers. This is when they physically become part of the event and get to start experiencing all you have in store for them. However, the true kickoff is when potential guests turn into registrants and sign up for the event.

Tips 52
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Student Memberships Could Be a Thing of the Past

Association Analytics

If you’ve observed a decline in student membership retention or a slowdown in attracting new members, you’re not alone. There’s no one simple reason, and no singular solution. Whether industry-wide shifts, a stale or inapplicable value proposition to the prospective member, or external forces beyond your control, this is happening across the industry; associations aren’t filling the top of that membership pipeline.

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A New Look At Grant Management: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phill Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks. Join Gareth Webb and Phil Selley in this new session as they walk through the grant lifecycle, highlighting key operational and financial challenges

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Listening and leading: balancing membership & communications

The Association 100

On The A100 podcast , Sean Luechtefeld at ANCOR shares valuable strategies for association professionals juggling dual roles. Luechtefeld discusses the importance of active listening in advocacy communications, how to prioritize tasks in a small-staff environment and the significance of tailoring your communication strategies to meet evolving challenges.

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Make the Right Choice—Use Technology to Ignite Connection

.orgSource

Which camp are you in? 1) AI is going to displace humans and render us irrelevant? 2) The bots will be our BFFs freeing us from a multitude of mundane tasks to work at a higher level. The rapid-fire technological invention we are experiencing is exciting, filled with controversy, and laced with more than a little fear. Sharon Rice,orgSource Managing Director of Business Strategy, described the situation like this.

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Leveraging reporting and KPIs for strategic continuing education delivery

Freestone

Introduction If your organization is looking to stay ahead, it might be time to invest in your continuing education program. Offering robust continuing education opportunities can significantly impact your organizational success. To fully maximize the benefits of continuing education, you’ll need to go beyond just offering courses—you must strategically track and measure the effectiveness of your programs.

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From Cognitive Shortcuts to Heartfelt Connections

Elevating Engagement

Do you remember what it was like driving for the first time on a highway? I recollect being a little wobbly. I’d oversteer toward the double yellow line and then course correct, toward the white line on the right and back-and-forth and back and forth. Of course, it wasn’t long before I barely even thought about the mechanics of driving. Most of the time, our brains are on autopilot.

Course 98
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Global collaboration fuels success for the National Wooden Pallet & Container Association

The Association 100

At NWPCA, global collaboration is not just a strategy – it is essential. Representing companies across 40 countries, NWPCA works with local trade associations to advance the industry’s mission. Whether it’s launching successful advocacy campaigns in Brussels or fostering new trade groups in Mexico, NWPCA’s approach highlights the importance of collaboration in navigating global challenges.

Strategy 130
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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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How to Write a Newsletter Your Members Will Actually Want to Read + 16 Ideas to Use in Your Next Email

Wild Apricot

Looking to create newsletters that capture your members' attention? Discover how to write compelling newsletters with our expert tips and 16 engaging ideas to make your next email irresistible and valuable to your audience.

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Association Brain Food: 9.13.24

Reid All About it

The weekly list of free educational events and resources for the association community… On my calendar. Join me at the virtual.orgCommunity Solutions Day on Wednesday, September 18. I’m looking forward to hearing association success stories about automation, website redesign, data analytics, AI, content personalization, and more. Product ideas. James Young at Product Community shares ten revenue-generating product ideas.

LMS 270
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9 Tips for a Successful Software Implementation for Your Association

NetForum

Learn essential tips for a successful software implementation for your association. Discover strategies for planning, stakeholder engagement, data migration, training, and more to ensure a smooth transition to a new AMS like NetForum. 9 Tips for a Successful Software Implementation for Your Association appeared first on NetForum Association Management Software.

Software 210
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Boy Scout Rebrand: The Power of a Revamp

Mary Byers

Boys Scouts of America is changing its name to Scouting America on February 8, 2025the organizations 115 th anniversary. The rebranding wont change the organizations mission of preparing young people over their lives to make ethical and moral choices by instilling the scout oath, and the scout law, according to Roger Krone, president and chief executive officer.

America 130
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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Donor Acquisition for Nonprofits: Top Strategies to Boost Your Nonprofit’s Fundraising Success

Wild Apricot

Learn how to attract and engage potential supporters, optimize fundraising efforts and build lasting relationships to drive your nonprofit’s mission forward.

Strategy 195
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Recognizing excellence in boating safety

The Association 100

In its sixth year, the National Boating Safety Awards continue to make waves in promoting safety across the boating industry. Initiated by our Boating Safety Advisory Council, they encourage the industry to embrace safety as a vital messaging component. Categories span manufacturers, media outlets and influencers, with winners like Yamaha and Garmin setting the standard for impactful safety campaigns.

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Don’t be afraid to tap into donor-advised funds (DAFs) 

Candid

October 10, 2024 will be the first-ever DAF Day , a giving day dedicated to donor-advised funds (DAFs). The initiative was launched in July by a group of 60 nonprofits, fundraising platforms, and DAF sponsors to expand DAF giving by encouraging their networks to give from their DAF accounts on one day, together. Here’s what nonprofits need to know to get involved and make the most of DAF Day.

Directory 122
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Eventogy: The Corporate Event Platform People

Event Industry News

With so many moving parts to organising an event, having a single platform covering all your technology requirements makes things a little easier. A single source of truth, one interface to manage, a single overview of all aspects of the event and no more trying to hold disparate systems together with string!

System 115
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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Donor Acquisition for Nonprofits: Top Strategies to Boost Your Nonprofit’s Fundraising Success

Wild Apricot

Learn how to attract and engage potential supporters, optimize fundraising efforts and build lasting relationships to drive your nonprofit’s mission forward.

Strategy 195
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Why Competitive Analysis Matters More Now

Associations Now

Your rivals aren’t just other associations. More for-profit and online resources are chasing your members’ dollars. Here’s how to get ahead of them. What’s your association’s core competency? It could be something like “supporting manufacturers in the widget industry” or “providing education and advocacy for doodad practitioners in California.” Whatever it is, plug it into a search engine: Is your association at the top of the results?

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Can nonprofit arts organizations survive inflation and revenue woes?

Candid

Over the past five years, nonprofit arts organizations have maneuvered through pandemic shutdowns, evolving audience behaviors, and the relentless pressure of inflation. But what does the financial landscape look like now? We analyzed data provided by 743 organizations via SMU DataArts’ Cultural Data Profile from 2019 to 2023, revealing the complexities beneath the surface.

Revenue 105
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Cvent expands its field marketing product suite with strategic acquisition of Splash

Event Industry News

Acquisition extends Cvent’s reach into the rapidly growing category of repeatable events trusted by marketers to generate awareness, create demand and grow revenue Cvent, an industry-leading meetings, events, and hospitality technology provider, today announced that it has acquired Splash, an event marketing technology company.

Marketing 111
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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Nonprofit Leaders: How Does Your Nonprofit Measure Success?

Blue Avocado

We recently asked the Blue Avocado community, “How does your nonprofit measure success?” The entire Blue Avocado team was amazed by the number of thoughtful and enlightening answers that nonprofit leaders like you shared! While most who responded would agree that counting the number of program participants, clients served, and funds raised each year are solid metrics, success looks different to every organization.

Survey 89
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Creating an Elevated Yet Sustainable Culinary Experience

Associations Now

With a focus on local ingredients and environmental stewardship, Denver provides event professionals with dining experiences that foster shared values and connections. Successful planners know that food is so much more than just a meal. It enriches connection and collaboration, and it transcends culture to bring people together. As associations increasingly prioritize sustainability, planning a meeting with locally sourced and environmentally conscious dining options has become a must.

Denver 98
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Investing in fair, inclusive data

Candid

As most savvy funders know, our collective future hinges on whether this era of unprecedented technological innovation finally breaks down decades of systemic exclusion for those without access…or only further encodes long standing biases. At the heart of the struggle is data. If we don’t center historically marginalized communities in the way we collect, use, and share information, we risk worsening inequalities across all sectors.

Library 105
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Think big: how to run successful large-scale events

Event Industry News

Jockey Club Venues, with its collection of flexible spaces for events both big and small, has a wealth of experience when it comes to hosting and organising large-scale events. Hannah Gates, Operations Manager at Cheltenham Racecourse, shares her wisdom and offers practical advice to ensure that your large-scale event goes without a hitch.

How To 110
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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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How Nonprofits Can Curate Content (the Right Way)

Nonprofit Marketing Guide

Content curation should be an important part of your content creation strategy as it can save you time, improve engagement, establish you as a helpful source of information, and can even improve your SEO. Nonprofits can curate content lots of different ways, but let’s talk about some basics first for those of you who have never curated content before.

Content 86
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Trade Group Launches Medical Assistant Training Program

Associations Now

A leading urology group is facing a future workforce challenge. In the meantime, it’s making sure its current workforce is up to speed. Various industries are facing pronounced workforce issues. At the same time, trade associations are facing increasing pressure to do more for members beyond their bread-and-butter advocacy missions. One project from a medical association suggests a way that trade groups can address both.

Course 95
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How to Increase Mobile App Adoption in Your Association

Clowder

Discover mobile engagement tactics to increase member adoption and use of your association's membership app, including tactics related to networking, education, news sharing, and member engagement.

How To 64