Nimble AMS

JUNE 22, 2022

Does your association have a problem with member loyalty? Sometimes individuals readily join your organization but don’t participate in member events or network in professional activities. Members might seem invested in association benefits, but when it comes time to renew, they lapse instead. Why does this disconnect occur? According to the Community Brands 2022 Association Trends Study, members are more likely to be satisfied and invest in their organization if it’s an early adopter of technol

Member Experience 120

Member Experience Tips Software LMS 120

Aaron Wolowiec

JUNE 24, 2022

The reality that the second quarter is almost over means it is time for a mid-year check-in and the ramping up for 2023. Specifically, as it relates to sales planning and business development, here are a few things you may want to prioritize in the coming weeks as we reach the mid-year mark.

246

246

WBT Systems

JUNE 20, 2022

Employers are realizing that managing staff who work from home differs greatly from managing staff who only work in the office.

Leadership 284

Leadership Team 284

Virtual

JUNE 22, 2022

Tune into our latest 5 Minutes with Andy -- hear about Team Russo and the Jimmy Fund and Virtual, Inc.’s commitment to both! Tune into our latest 5 Minutes with Andy -- hear about Team Russo and the Jimmy Fund and Virtual, Inc.’s commitment to both!

Team 130

Team 130

Advertisement

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

Education

Association Adviser

JUNE 23, 2022

An online engagement strategy is important to help guide how your members interact with your association’s online presence. It is only natural that when you are planning your annual member engagement strategy that video is included. With video being an addition to your annual planning, you may have several questions that include how to increase […].

Video 147

Video Strategy Member Engagement How To 147

GrowthZone

JUNE 21, 2022

How does your association welcome new members? Do you simply fire off a quick, generic email to them and move on to the next thing on your to-do list? Don’t rush the process and be sure to give these members your full attention. The first email to a new member is a valuable opportunity to make a positive impression that only happens once. A welcome email is categorized as a ‘triggered’ email (learn more about triggered emails in The Power of The Welcome Email ).

How To 78

How To Team Examples Communications 78

Virtual

JUNE 22, 2022

Tune into our latest 5 Minutes with Andy -- hear about Team Russo and the Jimmy Fund and Virtual, Inc.’s commitment to both! Tune into our latest 5 Minutes with Andy -- hear about Team Russo and the Jimmy Fund and Virtual, Inc.’s commitment to both!

Team 100

Team 100

Association Adviser

JUNE 24, 2022

Why Do Career Centres Matter? From time to time we hear that all career centres are the same and are used as a non-dues revenue driver, but in a minimal and narrow way, such as job posting sales only. Associations tend to get a career centre as a way to “check the box” off the […]. The post Increasing Member Engagement with a Career Centre appeared first on Association Adviser.

Member Engagement 78

Member Engagement Revenue Communications 78

Ungrated

JUNE 24, 2022

Shortly after Champlain Towers South condominium in Surfside, Fla., collapsed on June 24, 2021, I wrote in the pages of CAI’s Common Ground magazine that we have an opportunity to turn tragedy into change for people who live, work, and volunteer in community associations. Ninety-eight people died that day, a year ago. The survivors lost nearly everything.

Virginia 80

Virginia Florida Illinois Maryland 80

Advertisement

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

eBook

Mariner Management

JUNE 23, 2022

We all know that at some point, we need our chapters to change. And whether that change is small or large, we will experience some resistance from chapter leaders. So, what is an association to do? We know resistance to change is natural. Anytime you introduce a new process or technology, you have to think about change management from the very start.

Leadership 62

Leadership Resources Process Technology 62

PROPEL

JUNE 23, 2022

Many leaders are intentional about their culture. They define it clearly and they over-communicate to staff about what it is, why it’s important, and what kind of behaviors they expect. That is all super important, but it’s not enough. If you want your culture to be truly amazing, then it can’t just be an idea or a set of concepts—it must be actively managed.

Examples 59

Examples Communications 59

Multiview

JUNE 23, 2022

Google will begin Stage 1 of the Privacy Sandbox initiative in late-2022. This initiative is part of Chrome’s plan to phase out support for third-party cookies, which can begin raising red flags for any association who may be using programmatic efforts as part of their marketing plan.

Marketing 52

Marketing Email Marketing Content Communications 52

Effective Database

JUNE 22, 2022

Data is for action When deciding whether or not to collect a piece of data, there is a simple question that will help you decide: "What action will I take on this data, either immediately or in the long-term?" If you can't answer that question clearly, then you don't need to collect that data.

53

53

Advertisement

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

Revenue

Mariner Management

JUNE 23, 2022

We all know that at some point, we need our chapters to change. And whether that change is small or large, we will experience some resistance from chapter leaders. So, what is an association to do? We know resistance to change is natural. Anytime you introduce a new process or technology, you have to think about change management from the very start.

Chicago 62

Chicago DC Leadership Member Engagement 62

Association Strong

JUNE 21, 2022

This highly energetic episode of Association Strong features Tom and and Dave interviewing Mandi Graziano from the Hospitality Performance Network on the trends and resurgence of meetings in 2022 and beyond. Mandi is a long time meeting coach and professional planner. Tom, Dave and Mandi cover everything you can imagine on the meeting front including new ways meetings are launching, meeting attendance, new engagement strategies and how to leverage third parties and CVBs to maximize your budget

Resources 40

Resources Strategy How To 40

Robert Skrob

JUNE 20, 2022

When a Subscriber wants to reduce their costs and reviews all their subscriptions, how do you prevent YOURS from being one of those that’s cancelled? Click here to watch. Just a few years ago subscriptions were viewed as a fun and exciting way for consumers to access a wide range of products and services. Now, the entire industry is being. Continued.

Review 36

Review Cost Products Industry 36

Reid All About it

JUNE 24, 2022

The weekly list of free educational events and resources for the association community…. Leadership training. WBT Systems suggests associations revamp their leadership training programs to serve two purposes: teaching the skills members need for volunteer leadership and for leading or collaborating on a remote team at work. They also describe several ways to deliver this training.

Video 39

Video Revenue Strategy Technology 39

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Certificate