Sat.Sep 24, 2022 - Fri.Sep 30, 2022

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How Technology’s Past and Present Will Affect Future Member Experiences

Higher Logic

The post How Technology’s Past and Present Will Affect Future Member Experiences appeared first on Higher Logic. A recent episode of the Member Engagement Show podcast featured a discussion on how technology, or the lack of it, shapes the member experiences associations provide. There’s also a fascinating look into the future! . The post How Technology’s Past and Present Will Affect Future Member Experiences appeared first on Higher Logic.

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Six steps to plan and host a member engagement workshop

Nimble AMS

Member scoring is a crucial topic for organizations because providing superior member experience drives all associations. Unfortunately, the topic of member engagement strategy can also be overwhelming. Your association might just be getting started with member scoring. Or perhaps you’re looking for tips to create a unique member engagement formula. .

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4: Five Ways NOT to Brainstorm

Spark Consulting

The 4th most popular blog post on the all-time top ten list is an unexpected entry: Five Ways NOT to Brainstorm. Written almost exactly eight years ago, it was intended to be funny and a little silly – mostly. I had read a couple of articles in Fast Company and the New Yorker about the perhaps counter-intuitive reality that brainstorming is rarely productive, which I found ironic.

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How to Do Content Marketing With Limited Resources

Association Adviser

A recent study from Content Marketing Institute and MarketingProfs showed that 67% of B2B marketers say their team was asked to do more with the same resources in the last year. When the pressure is higher and the budget isn’t, it’s easy to feel like we don’t have enough time, budget or people to do all the things we want to do, or to pursue all the exciting new tactics and platforms we’re hearing about.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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What Your Learners Are Really Buying

WBT Systems

Seth Godin has a way of crystallizing the complexity of human behavior in one or two pithy sentences. This pronouncement of his got me thinking about how we market and sell educational products.

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Five tech solutions to prepare your software environment for 2023

Nimble AMS

Is your association technologically prepared for 2023? Perhaps you’ve noticed a growing divide between your staff and their ability to leverage your current tech stack. Investing in innovative software solutions will help to modernize your employee work culture , streamlining crucial staff processes and alleviating inefficiencies. Modern software is also key to enhancing the member experience, boosting retention, and attracting new members.

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The Next Definition of The Board’s Duty of Foresight

Association Adviser

With the arrival of T20s Day 1000, our community enters a transitional space within which boards, their staff partners, and other contributors must determine together how they will guide their organizations through the rest of this turbulent decade. The “discontinuous next,” i.e., the conditions of radical uncertainty, volatility, and risk unleashed by the pandemic and intensified by its still unfolding consequences, will not dissipate with the end of 2022, as I once thought it might.

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14 Non-Dues Revenue Tips for Associations Big and Small

MemberClicks

As a membership organization, member dues are core to your organization’s overall financial success. But they can’t get too high (or you’ll lose members!)—and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams.

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Your Data Is Talking: What’s It Saying about Your Next Piece of Content? – 10/20/22

Association Analytics

The post Your Data Is Talking: What’s It Saying about Your Next Piece of Content? – 10/20/22 appeared first on Association Analytics.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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The Association CEO Guide to Leadership

AssociationChat

The Association CEO’s Guide to Leadership with guest Paul Belford is on deck this Tuesday, September 27th at 2 pm ET! He wrote the Association CEO Handbook. Now, hear what he has to say about the association CEO’s leadership role in today’s environment! . Did you miss last week’s Association Chat with Elena Gerstmann and Rhonda Payne? Find out all about SocialOffset by watching this replay!

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6 Ways To Engage Association Members

CMA Solutions

Associations have always fought the battle for perceived value. Simply put: Do your members receive their money’s worth? That’s the daunting challenge. In recent years, the struggle has become even more difficult. Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report.

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Best No-Code Platforms in 2022

Raklet

No-code platforms reduce the time it takes for your solution to reach the market, making workflow automation quick and simple. The post Best No-Code Platforms in 2022 appeared first on Raklet - Membership Management Software.

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How Associations Can Leverage the Power of Artificial Intelligence – 9/27/22

Association Analytics

The post How Associations Can Leverage the Power of Artificial Intelligence – 9/27/22 appeared first on Association Analytics.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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6 Data Points to Track in Your AMS + Why You Need Them

MemberClicks

If you’re reading this, you’re likely interested in tracking more data points about your members in your association’s membership database. But a random influx of data isn’t necessarily better for your association, and tracking the wrong data points can overwhelm your organization and lead you down a detrimental path. Instead, you want to collect the data points that will help you make the most effective, impactful decisions for your association.

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Association Brain Food: 9.30.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Education marketing/sales. Seth Godin said, “People do not buy goods and services. They buy relations, stories, and magic.” WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs.

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How to Get a Free Hubspot Membership on HubSpot

Raklet

Running a company is a multifaceted task. Many companies use different platforms to carry out their sales, marketing, services, and. The post How to Get a Free Hubspot Membership on HubSpot appeared first on Raklet - Membership Management Software.

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Your Data Is Talking: What’s It Saying about Your Next Piece of Content?

Association Analytics

The post Your Data Is Talking: What’s It Saying about Your Next Piece of Content? appeared first on Association Analytics.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Could Membership Software Really Help Your Small Staff Association?

MemberClicks

The work never stops for small staff associations and chambers. While you’ve heard about membership software, can it really take all that work and simplify it? We’re here to help you see if it’s time to invest in small staff membership software and to give you the tricks to finding the best software for your specific needs. First things first: What is membership software?

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It’s all about managing expectations

Effective Database

It's all about managing expectations I placed an order online on a Friday and the store I was ordering from told me my product would deliver the following Wednesday. I would have preferred to receive the product sooner, but Wednesday it is.

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Creates Costco-type mania for you

Robert Skrob

What are the best customer retention strategies of Costco, that you could emulate and grow your own business? Click here to find out. Not only does Costco have customer retention numbers that are off the charts positive, they also have some zealot customers who take their love for Costco to extremes. You may think that only a company Costco’s size. Continued.

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How to Capture Fresh Member Profile Data and Make It Actionable

Association Analytics

The post How to Capture Fresh Member Profile Data and Make It Actionable appeared first on Association Analytics.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Top Membership Software Providers: Do More with MemberClicks

MemberClicks

Relationships are at the core of all associations and chambers of commerce — and membership software makes it easier for them to build those relationships. It drives things like automated renewal campaigns, allows associations to easily send out invites to their next great event and helps them send their newsletters and other communications to their members.