They Are Young; They’ll Set the World on Fiiii-rrrrrrrre!
ReviewMyAMS
JUNE 7, 2023
It’s no secret that most associations are struggling with aging demographics. In fact, HiringThing reported that 56% of associations are “having trouble engaging young professionals” and that by 2030 Millennials will be as much as 75% of the workforce. An appeal to younger audiences in many ways is going to be a necessity for survival. A member experience built around Boomers needs to be deconstructed and rethought in light of the changing generational dynamics of the workforce.
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