Sat.Jun 08, 2024 - Fri.Jun 14, 2024

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4 Tips for Your Association’s Data-Driven Marketing Strategy

AMR Management Services

Whether your association aims to raise cause awareness, boost event attendance, or increase membership, a narrowly focused marketing campaign is the key to inspiring action. Using data to inform your marketing strategy leads to higher enrollment, greater event turnout, and improved membership retention. According to Deep Sync’s guide to data marketing, organizations that use data-driven… The post 4 Tips for Your Association’s Data-Driven Marketing Strategy first appeared on AMR Management

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How to improve your association’s member experience with engagement scoring

NetForum

Learn how NetForum A-Score helps you enhance the member experience, offering crucial engagement insights. Download this free guide today. How to improve your association’s member experience with engagement scoring appeared first on NetForum Association Management Software.

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How to Make Your Strategy’s Message Stick

Associations Now

A website and announcement aren’t enough. Communicating strategic goals to staff means making its principles concrete and soliciting their input. At effective associations, strategy is key: Boards, staff leaders, and other stakeholders put in a lot of time and effort setting the direction of an organization. Which is why it’s frustrating when, after all that effort, staff and members still say things like, “Why are we doing this?

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Essential Strategies for Transitioning Your Community Platform

Forj

A vibrant online community can transform how people connect, learn, and engage. But creating a space where ideas flourish and collaboration thrives isn't just about gathering people—it's about implementing the right technology.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Mastering media timing: strategic communications for associations

The Association 100

In this recent edition of Association Insights , I address a crucial aspect of PR for associations: the importance of timeliness in media pitching. It’s essential to align our communications with news cycles and industry events, leveraging these opportunities to enhance media engagement and impact. I share strategies for educating stakeholders about using timely relevance, like connecting pitches with current trends and seasonal hooks to maximize media attention.

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Navigating press interviews: essential don’ts for association leaders

The Association 100

In this video , I dive into critical mistakes to avoid during press interviews. It’s vital for association leaders to communicate effectively while maintaining authenticity and strategic awareness. Avoid sounding overly scripted. Preparedness is key, but your responses should reflect sincerity and engagement. Never shy away from asking for clarification on unclear questions – ensuring precision in your answers and avoiding missteps.

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Top priorities and outlooks of association professionals

YM Careers

Discover the top priorities and outlooks of association professionals, based on association trends research. The post Top priorities and outlooks of association professionals appeared first on YM Careers by Community Brands.

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The Journey from Traditional to Futurist: Navigating Culture Transformation

PROPEL

Leadership and management is in the middle of a revolution, as traditional management is giving way to what most call the “future of work.” This has been going on for the last couple of decades (we first wrote about it in Humanize, back in 2011).

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Make Space—Lighten the Load for Your Heavy Lifters

.orgSource

Stuff is falling off your plate. You’re surrounded by a scary pile of responsibilities. You could delegate. But you don’t have the time to bring another staffer up to speed. Or you might hire new talent, but an opportunity to interview and onboard seems as elusive as a vacation day. Unfortunately, this Catch 22 is standard operating procedure in some associations.

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Association Brain Food: 6.14.24

Reid All About it

The weekly list of free educational events and resources for the association community… ASAE Annual road trip. If you’re going to ASAE Annual in Cleveland and live in the DC area, join KiKi L’Italien on the Association Chat Road Trip to ASAE Annual. If I lived in the DMV, I’d be on this bus for sure. What a terrific way to start the Annual experience.

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Velvet Rope or Come Party with Me?

Spark Consulting

Scene one: I’m in New Orleans on vacation wandering down Frenchmen Street in Faubourg Marigny looking for a good place to hang out and hear some tunes on a Wednesday night. First stop: the Spotted Cat. It was so packed I couldn’t get in the door (literally), so I hung out on the sidewalk with a WIDE mix of characters (and nobody does “characters” like NOLA) for a while enjoying the music wafting out…for free.

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4 Tips for Managing Your Nonprofit Store’s Inventory

NXUnite

Although stores are generally associated with businesses and corporations rather than nonprofits, various mission-driven organizations run stores to generate sustainable funding. Just think of the gift shops in art museums or bookstores run by schools or colleges. However, running a nonprofit store presents unique obstacles that your organization may not have experience handling.

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The Pricing Predicament

Mary Byers

There is an art and science to pricing. But Id be willing to bet that most associations dont have a set strategyand Im certain that one association Ive been a member of for more than 30 years didnt have one. How do I know? Because my dues surged from $525 in 2023 to $950 this year — a whopping 81% increase!! As an association consultant, I would never advise an association to raise dues by such a large amount in one year.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Podcast: ‘Mental health in the workplace’

The Association 100

Step into the often-overlooked area of workplace mental health with The Association 100 Podcast as my colleagues Meghan Henning, Christine Stay and I explore the critical impact of mental health initiatives within associations. This episode offers a comprehensive look into the role that associations play in shaping a supportive mental health culture.

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Authors Group Declares Bankruptcy

Associations Now

The Romance Writers of America had seen its membership drop precipitously since the pandemic. A leading writers’ organization has filed for bankruptcy following plummeting membership and struggles to bounce back from a high-profile organizational crisis. On May 29, the Romance Writers of America filed for chapter 11 bankruptcy protection. According to reports on the filing published in the Guardian and Publishers Weekly , RWA owed more than $3 million to hotels relating to its conferences (two

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Introducing YIXO’s Jelly Shots Delight: A flavourful Twist to Your Celebrations

Event Industry News

Family-Run Startup Offers Unique and Delicious Jelly Shots for All Occasions YIXO Limited, a vibrant new player in the event catering scene, is thrilled to announce its grand launch.

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Foundation giving remained steady in 2023. What’s the outlook for 2024? 

Candid

Every year, Candid fields the Foundation Giving Forecast Survey, asking large U.S. private and community foundations to share information about their grant payments and grantmaking practices. i The survey is an opportunity to obtain timely data before official figures are released by the IRS, and the results inform Giving USA ’s annual report on charitable giving.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Evolving leadership and advocacy: insights from CTA’s Kinsey Fabrizio

The Association 100

Join us on The A100 podcast where Kinsey Fabrizio, president of the Consumer Technology Association, shares her comprehensive leadership journey from joining the membership team to steering the organization. Fabrizio discusses the significance of mentorship, strategic succession planning and fostering a nurturing environment for staff and members. She also shares insights on leveraging technology for operational efficiency and enhancing member experiences.

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A Basic Nonprofit Marketing Strategy, Outlined

Nonprofit Marketing Guide

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? When creating your nonprofit marketing strategy, we recommend that you choose from these 12 marketing goals , 12 marketing strategies , 12 marketing objectives , and scores of tactics , including both types of content and the channels through which you’ll distribute that content.

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Superhero Suppliers – Noodle Live

Event Industry News

Noodle Live was established in 2012 with the goal of providing event organizers with cutting-edge technology and sustainable solutions. We are a global team of passionate events professionals who have been committed to innovation and true sustainability since the very beginning.

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Grant application and review practices for more equitable and inclusive funding 

Candid

In 2022, giving by foundations grew to more than $105 billion , accounting for more than 20% of total U.S. charitable giving. The significant role foundations play in advancing the social good underscores the need to incorporate equitable and inclusive grant application and review practices. Grantseekers look to grantmaking organizations to demonstrate their commitment to fairness before applying for funding.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Announcing the Relaunch of the Association Adviser Podcast!

Association Adviser

We’re thrilled to share the exciting news of the newly relaunched Association Adviser Podcast, brought to you by Naylor Association Solutions. Under the insightful leadership of Naylor CEO & President Christine Shaw, the podcast is dedicated to exploring innovative strategies and effective solutions that keep association professionals informed, inspired, and ahead of the curve.

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Join Aptify at AMS Fest to find the right association management software for your large organization

Aptify

Considering new association management software for your large, complex organization? Join Aptify at AMS Fest to learn all you need to know. Your choice of association management software (AMS) is an important one. The right AMS can help you manage your complex organization more efficiently and grow in new ways. So, make sure you know about the latest AMS solutions on the market today.

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Mehler Texnologies to Showcase Innovative Solutions at The Showman’s Show 2024

Event Industry News

Mehler Texnologies® – part of Freudenberg Performance Materials – is the globally recognised specialist for coated technical textiles. With more than 80 years of experience in coating and weaving the company stands for reliability and quality. From three production plants the company supplies customers in over 80 countries.

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Funder collaboratives are key to a vibrant, just, and inclusive democracy 

Candid

Every day, it seems we see yet another sign of our democracy in decline. The ongoing erosion of democratic norms and institutions disproportionately harms BIPOC (Black, Indigenous, and people of color) and immigrant communities, who are underrepresented at the polls and in the halls of power. In the face of extremist violence and escalating threats, it can be difficult, if not overwhelming, to contemplate what we as funders can do to protect and sustain American democracy.

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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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Learn how AI can predict the future

HighRoad Solution

If you haven’t already, we recommend that you read the previous Meet the AI Family: the Communicators & and the Translators and Meet the AI family: The Generators & Revivers for reference before diving into this blog. We all know the family members that have an opinion about everything. They're constantly researching historical events. They're always up on the latest trends.

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Announcing New Account Executive for Public Affairs, Christian Frankl

Arc 3 Communications

Rising star in public affairs strengthens multi-state advocacy capabilities in the Midwest Arc 3 Communications, a public affairs agency that specializes in content, digital and advocacy , announced that they have hired new account executive, Christian Frankl. With extensive government affairs experience in the private and public sectors, Frankl most recently served as a lobbyist with the government relations team at Fredrikson and Byron P.A. in Des Moines, Iowa.

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AIM Group International publishes its first Sustainability Report

Event Industry News

AIM Group International, a global leader in conferences, events and communications, is proud to announce the publication of its first Sustainability Report for 2023. This report marks a significant milestone in the company’s commitment to environmental, social, and economic sustainability.

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