Sat.Jun 22, 2024 - Fri.Jun 28, 2024

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10 Overlooked Tactics for Increasing Membership at Your Organization

Aptify

How can you continue to attract new members to your organization? Here are 10 proven, yet often overlooked , approaches to increase membershi p. For large associations and labor unions, membership recruitment is a never-ending project. Just think: Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons.

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Five Reasons to Volunteer with Your Association

SBI

Engage, Network, and Grow Professionally through Volunteerism Career Advancement through Volunteering By taking on volunteer roles within an association, you not only enhance your skill sets but also increase your visibility and recognition within the industry. Volunteering can be a strategic move for career advancement, offering numerous benefits such as the development of leadership skills, industry-specific experience, and a robust professional portfolio.

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Rethinking Your Association’s Member Renewal Campaigns

Association Analytics

When it comes to renewal season, limited resources, set budgets and competing priorities can make it difficult to go outside your comfort zone and try something new. But what if we told you the keys to better retention results are in the data you already have? Read on to learn how – using a data-informed approach to renewals – you can enjoy your most successful renewal season yet.

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The Power of Inclusive Language in Associations: Building a Welcoming Community

AMR Management Services

Associations are spaces where members from specific professions, fields, or industries can engage, network, and learn. Boards of Directors and association leaders want their associations to be inclusive and valuable experiences for all members. Sometimes, however, we may unintentionally do or say things that make people feel excluded. In our diverse world, associations must strive… The post The Power of Inclusive Language in Associations: Building a Welcoming Community first appeared on AM

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Why associations should care about continuous product updates

Nimble AMS

Did you know that Nimble AMS has a long history of offering product innovation and enhancements? Like Salesforce, Nimble AMS offers three annual product upgrades, ensuring its customers have access to the latest software functionality and product capabilities. For more than a decade the Nimble AMS product team has dedicated itself to providing associations with the latest in enhancements and innovations.

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Delivering Excellence in the Age of AI or Association 4.0

.orgSource

Excellence is never a given. Being identified as the best in anything from soccer to sales requires commitment and hard work. But for decades, associations easily held pride of place in their industries. Members saw us as a professional home, their most trusted source of advocacy and information. Yes, we had to win that loyalty. But there weren’t many contestants vying to take it away.

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The Three Stewardship Imperatives of Fit-for-Purpose Association Boards: Part III

Association Adviser

AUTHOR’S ATTESTATION: This article was written entirely by Jeff De Cagna AIMP FRSA FASAE, a human author, without using generative AI. As of this article’s publication date (6/27/24), there are 2013 days remaining in The Turbulent Twenties, and 188 days until this decade’s midpoint on January 1, 2025.

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Leveraging local news in your association’s strategy

The Association 100

In this video , I discuss the strategic benefits of incorporating local news outreach into your communications plan. Local news outlets connect directly with engaged community members, offering a platform to reach specific audiences effectively. With national outlets more difficult to earn placements in than ever, local media provides diverse content opportunities where your association’s news can shine.

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Why Your Association Needs More Than a Website for Member Engagement

Breezio

Discover why your association needs more than just a website for member engagement. Learn how interactive platforms like Breezio can take your community to the next level.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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Don’t Stop Thinkin’ About Tomorrow

Spark Consulting

Fourteen years ago, I had the opportunity to attend a futurist session held in honor of the 50th anniversary of the CAE program. After a dense presentation by facilitator Marsha Rhea, we broke into 10-year, 30-year, and 50-year discussion groups. I found myself in the 30-year group (2040) and discovered that my fellow discussants could not seem to wrap their minds around things like sea level rise and the encroaching crisis in fresh, potable water.

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Predict 2024 – Acumen User Conference: 10/28 & 10/29

Association Analytics

The post Predict 2024 – Acumen User Conference: 10/28 & 10/29 appeared first on Association Analytics.

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Maximizing impact: connecting your news to awareness days

The Association 100

Tune in as I explore how aligning your association’s news with relevant awareness days can boost visibility and engagement. Remember, it’s crucial to stand out amidst the noise. • Identify awareness days that align with your association’s mission and objectives to ensure your news feels relevant and impactful. • Plan your content well in advance to create a cohesive and engaging story. • Create a unique angle and use all available channels to amplify your message. • Consider co

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Podcast: Power of Storytelling and Engagement Strategies

Association Adviser

We are excited to announce the release of Episode 2 of the Association Adviser Podcast, featuring insightful conversations with Steven Stout and Katy Markert from the Texas Society of Association Executives (TSAE).

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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How to create a positive learning environment for Gen Z learners

Freestone

Introduction Are you looking for strategies to create a welcoming and inclusive environment in your continuing education program? To ensure your Gen Z learners feel valued, heard, and empowered at your organization, it’s essential to foster an inclusive and positive learning environment. Take a closer look at Gen Z learners Watch our 15-minute on-demand webinar, NextGen Learning: Strategies for Attracting & Engaging Gen Z Learners, to learn actionable strategies.

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How to enhance your association’s membership committee

Nimble AMS

Your membership committee plays a vital role in your association—guiding conversations about key membership benefits, identifying potential member pain points, and strategizing solutions to better support your members. We’re here to help you enhance your membership committee! Empower your membership committee to do its important work by following the strategies in this blog.

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Podcast: ‘Advancing DEI and Disability Inclusion in Associations’

The Association 100

Join us on the latest episode of The Association 100 podcast , where Samyuktha Neeraja, state associations relations manager II at the American Association of Nurse Anesthesiology, shares her journey and insights on promoting DEI and disability inclusion within associations. As a South Asian woman with dwarfism, Neeraja’s unique perspective enriches the conversation around overcoming misconceptions, embracing intersectionality and implementing effective DEI practices.

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Use the 5-Minute Rule for Engaging Online Events

Elevating Engagement

“YES to The First Five Minutes!” was all John Chen , a masterful virtual event speaker and producer, said in an email. But I knew exactly what he meant. John was referring to last week’s post in which I dissected the first five minutes of an online event to create radically engaging events—every time! John’s quick words of wisdom got me thinking more about the first five minutes.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Top 5 Association Podcasts of The Week! 06/28/2024

AssociationChat

This week's top 5 association podcasts every association professional should listen to immediately! From learning about better member experiences with D2L’s Learning by Association to exploring the importance of community engagement on 6 Degrees of Associations, this digest covers it all. Discover new insights, compelling stories, and inspiring discussions.

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4 AI Fundraising Use Cases for Tech-Savvy Nonprofits

Achieve

As nonprofits have adapted to the digital age, online fundraising has become heavily integrated into most organizations’ strategies. If your team is even somewhat tech-savvy, your nonprofit probably engages with many of its donors and brings in a significant portion of its revenue through virtual channels. However, the future of nonprofit fundraising lies with artificial intelligence (AI).

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‘Revolutionizing Licensure: NCARB’s Innovative Approaches’

The Association 100

In our recent Association 100 podcast episode , I sat down with Mike Armstrong, CEO, National Council of Architectural Registration Boards. Armstrong shares NCARB’s forward-thinking initiatives aimed at modernizing the licensure process with a focus on inclusivity and technology. Key highlights: • Leadership philosophy – Balancing regulatory rigor with user-centric policies. • Data-driven decisions – Using demographic data to address unconscious bias. • Technological advancements – Leverag

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Why CEO Succession Planning Matters More Now

Associations Now

Leaders don’t like thinking about their exits. But planning for an eventual departure keeps an association stable—and supports future leaders as well. It’s a truism in the sports world that coaches are “hired to be fired.” Every manager goes into the job knowing that their tenures likely won’t be very long. The adage doesn’t generally apply to association leaders; you’re not asked to deliver trophies, and CEO tenures tend to run longer than those of corporate execs (and a lot of NFL coaches).

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How to Build a Member Ambassador Program

MemberClicks

Building a community around your brand is an essential part of getting your brand out to more people. One of the more effective ways to do this is creating a member ambassador program. For those who are new to this concept, a successful member ambassador program can expand your reach to new supporters and create deeper connections with current supporters of non-profits – or customers for profit-based businesses.

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Solving the Voluntary Turnover Problem (Part 1)

PROPEL

In my previous post in this series, I did a deeper dive into the costs of voluntary employee turnover. I showed how reducing your annual turnover rate by 3% could save you between $135,000 and $540,000 EVERY YEAR, depending on the size of your association. In this and the next several posts, I’ll show you how to achieve those savings.

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Protected: 5 Strategies for Measuring ROI

Association TRENDS

Provided & Sponsored By Quorum Struggling to find ways to measure the effectiveness of your government affairs efforts beyond legislative victories? Explore five strategies to help you accurately measure the ROI of your team’s work and: Evaluate financial impact Track meetings and engagement Strengthen relationships with decision-makers Unlock valuable insights about your team’s impact to.

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See Clowder Live at ASAE Engagement Platforms Demo Day

Clowder

The recently released The Ultimate Guide to Mobile Engagement shares that 90% of time spent on mobile devices is spent on apps not mobile websites , due to better user experiences and functionality. If you 're thinking about investing in a n engaging community platform for your association, then you don’t want to miss ASAE ’s Engagement Platforms Demo Day on June 26.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Association Brain Food: 6.28.24

Reid All About it

The weekly list of free educational events and resources for the association community… Workforce trends. Association Latinos requests five minutes of your time to get your thoughts on workforce trends in association management. This survey will help them assess inclusivity, equity, and overall well-being in our field. The findings will bridge existing gaps and provide benchmarks for professional development and diversity, equity, and inclusion initiatives.

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Finding Your Nonprofit Niche: A Guide to Standing Out

NXUnite

Niche marketing strategies allow organizations to target very specific audiences. These audiences typically have unique needs and preferences. However, the benefit is that you’ll connect with individuals who are more likely to convert—for businesses, that might mean making a purchase. For nonprofits, that might mean donating or supporting in another way.

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Cookieless Tracking, Google Analytics 4, and What It All Means for You

Nexus Marketing

The ways that websites collect visitor data is changing fast. The biggest player in the space, Google, is finally catching up. To stay compliant with evolving privacy regulations and to keep drawing reliable insights from your website’s performance (like the ROI of your SEO investments), you need to understand these changes. Here’s a quick guide to third-party cookie deprecation, “cookieless tracking,” and what they mean for your marketing analytics: Quick Summary Context

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