Sat.Jan 20, 2024 - Fri.Jan 26, 2024

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Navigating Unchartered Waters: The Contemporary Challenges Facing Professional Associations

Association Adviser

In today’s rapidly evolving professional landscape, associations dedicated to serving the interests and development of professionals in various fields are encountering an array of unprecedented challenges. This article delves into the core issues these organizations face, offering insights into their complexities and proposing potential strategies for adaptation and growth.

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Harnessing the Power of Exhaust Streams: A New Frontier for Association Data Analysis?

Sidecar

This blog post provides an in-depth look at how digital interaction data, or exhaust streams, offer real-time insights into member behavior. It compares exhaust streams with traditional data collection methods, outlines their practical applications in association management, and discusses the role of AI in analyzing and utilizing this data for strategic decision-making.

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4 Strategies to Maximize Your Org’s Membership Program

AMR Management Services

4 Strategies to Maximize Your Org’s Membership Program For organizations that rely on memberships to thrive, such as associations, sororities and fraternities, and museums and cultural organizations, year-over-year member retention should be part of your long-term strategic plan. Not only are membership dues a significant and reliable revenue source, but members tend to be the… The post 4 Strategies to Maximize Your Org’s Membership Program first appeared on AMR Management Services.

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6 Questions Association Leaders Can Ask AI to Improve Operations

Sidecar

For association leaders to correctly harness the power of AI, they must ask the right questions and understand how this technology can provide answers and solutions. The post 6 Questions Association Leaders Can Ask AI to Improve Operations appeared first on Sidecar.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Getting Started With Peer-to-Peer Fundraising

Wild Apricot

With peer-to-peer fundraising, you can leverage your existing community of supporters and tap into their networks to increase revenue. We'll show you everything you need to know to get started.

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How to Handle “Ghosting” in Mentorship Programs

Associations Now

“Ghosting,” or abruptly ending communication with someone without explanation, often happens in romantic relationships—but it can happen in professional ones too. Some associations have noticed it in mentorship programs. Here’s how one group is confronting the issue by giving participants the tools and encouragement to speak up when the problem arises.

How To 105
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Best Sponsorship Package Ideas

MemberClicks

Nonprofit funding comes in many forms. However, general-purpose lump sums and grants aren’t the only options. Event sponsorship is an effective way to link support directly to specific activities, and structured options help get funders on board. Here are some great sponsorship package ideas to get you started. What Is a Sponsorship Package? Sponsorship packages convince people you’re worthy of funding by giving them convenient ways to contribute.

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Storytelling for Change: 5 Content Strategies for Nonprofits

NXUnite

In a world filled with endless information and constant distractions, nonprofits face an uphill battle when it comes to capturing the attention of their supporters. Yet, there exists a time-tested and transformative tool that can cut through the noise: storytelling. We believe that every nonprofit has an incredible story to tell, and we are here to help you bring that story to life.

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Recap: Nonprofits & AI – A Conversation with Devi Thomas

Beth Kanter

I was thrilled to have a conversation with Devi Thomas from Microsoft Philanthropies. She shared a few highlights from Microsoft’s recent nonprofit sector research. We also discussed use cases, benefits, limitations, adoptions, and lots of practical tips. You can watch the video here as well as the human curated resources shared and a Copilot created summary transcript here.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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How to Plan a Fundraising Gala: 10 Planning Tips + 5 Elegant Ideas

Wild Apricot

Learn how to plan a fundraising gala from start to finish. These charity fundraiser ideas will elevate your event, engage donors and maximize impact.

How To 439
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Capture the Loyalty of Young Professionals with Leadership Development Cohorts

WBT Systems

A growing number of associations are now offering cohort programs, according to my unscientific Twitter searches. Leadership development cohorts are especially popular.Why?

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Association Brain Food: 1.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members.

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Key Strategies for a Successful Strategic Plan

Aaron Wolowiec

Not all strategic plans are created equal - the difference lies in the crucial strategies that either make or break the planning process. From gaining leadership commitment to setting SMART goals, each element is essential. Here’s how to elevate your strategic plan from ordinary to extraordinary.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Leadership in Public Awareness Campaign spotlight: Tennessee Concrete Association

The Association 100

The Tennessee Concrete Association has earned the 2023 A100 CommImpact Award for Leadership in a Public Awareness Campaign. Its innovative marketing efforts successfully bridged the gap between education and the concrete industry. TCA’s strategic engagement with Career and Technical Education (CTE) teachers has been instrumental in fostering industry connections and enhancing educational experiences.

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How the Salesforce AppExchange redefines association management software

Nimble AMS

Nimble AMS is built on the Salesforce platform. A major perk of having your a ssociation m anagement s oftware (AMS) built on the world’s top CRM platform is being connected to the Salesforce ecosystem. Choosing Nimble AMS and connecting to the Salesforce ecosystem helps you extend your system, ensuring you always have a solution for your next challenge.

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Digital Empathy Brings Data to Life

.orgSource

Remember Counsellor Deanna Troi from Star Trek the Next Generation? In case the Next Generation was before your generation, Troi was the crew member Captain Picard consulted when he needed to understand an alien entity or settle a thorny dispute. Troi was an empath, with the ability to experience the emotions of others as if they were her own. That skill was invaluable to the space travelers.

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How Successful Change Works

Associations Now

Your people won’t sign on to your grand ideas if they feel left out. Think of change as a negotiation, experts and association pros say, and it’s more likely to succeed. The most important part of being a change agent isn’t the brilliant ideas you have. It’s about your ability to get others to get on board with them. That’s one thing that became clear as I spoke with two association leaders for a recent Associations Now Deep Dive article on change management.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Event Promotion Excellence spotlight: NAIOP Toronto Chapter

The Association 100

The NAIOP Toronto Chapter has been awarded the 2023 A100 CommImpact Award for Event Promotion Excellence for its outstanding execution of the REX Awards Gala. Alongside AMC partner Redstone Agency, its strategic marketing – beginning five months prior to the event – resulted in a sold-out gala and an impressive $30,000 in sponsorships. The sophisticated branding, incorporating Toronto’s skyline and elegant color schemes, created a cohesive and distinguished visual identity.

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Learn how the American Bankers Association (ABA) exceeds organizational goals

Nimble AMS

Is your association wondering if it’s time to upgrade your association management software? Maybe you’ve heard about Nimble AMS but were curious to learn more about which organizations leverage the platform. For over a decade, Nimble AMS has been empowering enterprise-level associations. Our team is dedicated to being a trusted technology partner to help trailblazing organizations focus on their missions.

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Strategies to engage Gen Z with your continuing education program

Crowd Wisdom

Does your organization want to reach more Gen Z learners in 2024? To engage Generation Z with your continuing education program, you’ll first need to better understand the generation. Read our blog for helpful insights into Gen Z learners, discover what makes the generation unique, and learn how to increase engagement with this important group. Who is Gen Z?

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Learn about modernized consent and compliance practices

HighRoad Solution

Compliance isn’t easy, particularly when it dictates an overhaul in thinking. So it’s understandable that adherence to new policies takes time. With that said, today’s compliance and privacy issues are moving at light speed. It’s no longer a ‘nice have’ to give your audiences some arm room. It’s a must. Associations continue make moves to respect their members’ dance space when it comes to emails.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Effective Member Engagement spotlight: American Hotel & Lodging Association

The Association 100

The American Hotel & Lodging Association (AHLA) has been recognized with the 2023 A100 CommImpact Award for Effective Member Engagement for its National Hotel Employee Day initiative. Celebrated annually on Sept. 1, this day honors the nearly two million hotel industry employees, addressing challenges like labor shortages and promoting career opportunities.

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Goodbye Networking, Hello Community-Building

Elevating Engagement

What if instead of focusing on providing networking opportunities, we set our sights on building a community (I’m pinging off an idea Belinda Moore had in this post.) Networking opportunities seek to connect one person to another, maybe for some small talk or, if lucky, a real, meaningful connection. However, networking events and activities don’t always yield meaningful connections because some shy away.

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The Future of Learning: Why Associations and Professional Networks Need a Community-Driven Platform

Forj

Does your technology connect community with learning to provide an elevated member experience?

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Legal Group Launches AI Hub

Associations Now

The American Arbitration Association’s AAAi Lab gathers more than two years worth of work on multiple generative AI projects. The American Arbitration Association has developed a dedicated website to promote and encourage its widening array of generative AI efforts. The AAAi Lab, launched last month , is the culmination of two years of concentrated effort within the association to innovate around AI, said Linda L.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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Thought Leadership and Research spotlight: ANCOR

The Association 100

ANCOR has been awarded the 2023 A100 CommImpact Award for Thought Leadership and Research for its influential work in addressing the direct support workforce crisis. Its annual survey – “The State of America’s Direct Support Workforce Crisis,” launched in 2020 – has been pivotal in shaping policy discussions and driving systemic change. This groundbreaking research, the first of its kind, assesses the impact of workforce challenges on providers and individuals in the disability servi

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How to Collect and Respond to Member Feedback: 4 Steps

ISAE

How to Collect and Respond to Member Feedback: 4 Steps Your association is committed to changing members’ lives for the better, advocating for their rights, and making lasting improvements in your industry. The only way to effectively represent their interests is to collaborate with them, which makes collecting and listening to their feedback crucial.

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AI Powered Possibilities: Leading Your Association

Association TRENDS

The future is here now. Register to join ASI’s head of product development and lead AI engineer for a webinar on February 6, at 12pm EST as they share the endless possibilities for adopting AI. From streamlining processes to elevating member engagement, generative AI is reshaping the way we work by. Join us on February. The post AI Powered Possibilities: Leading Your Association appeared first on AssociationTRENDS.