Velvet Chainsaw
JUNE 15, 2022
In my experience, most large conferences this year are realizing about 80 percent of their 2019 revenue performance. For some of the major annual meetings we’re tracking, sponsorship revenue has been a bright spot when compared to exhibit revenue performance. The textbook outcome of a successful sponsorship is improved attitudes and behavior for that brand.
Ungrated
JUNE 16, 2022
Mike McGinnis, board president of a condominium in Spokane, Wash., was surprised earlier this year when his community association changed insurance carriers and he discovered that the new policy did not include cybersecurity protection. . “Our debate was paying out an additional $700, which could go to upgrading, say, our security cameras,” McGinnis says.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
WBT Systems
JUNE 14, 2022
A few recent ASAE Collaborate discussions highlighted an alarming trend: a decline in conference attendance, both in-person and virtual.
Wild Apricot
JUNE 17, 2022
If you’re in the midst of planning your membership program, you’re likely thinking about what benefits you can offer to your members and how much to charge for them. Hopefully, you already know that offering more than one membership level.
Advertisement
Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Aaron Wolowiec
JUNE 17, 2022
Jannah Bierens is our Gardian of the Month! She shares her favorite part of learning something new, one of her favorite professional networks, her tip to help retain knowledge as well as her favorite summer activities!
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
HighRoad Solution
JUNE 15, 2022
In a recent presentation at the Marketing Membership and Communications Convention (MMCC) hosted by the ASAE Center for Association Leadership , two of HighRoad's very own senior digital advisors, Nicole Crilley and Emily Nash, spoke on the topic of optimizing marketing campaigns for results. They presented to a captive audience of association marketers, program managers, and other professionals, looking to modernize the way they connect with their members and search for new ones.
GrowthZone
JUNE 14, 2022
AMS stands for Association Management Software. This type of software offers associations and other member-based organizations the tools to run their day-to-day operations and provide services to their members. How can an Association Management Software help my organization or me? A robust AMS typically saves associations time and money by streamlining their data management and increasing efficiency.
Association Freak
JUNE 17, 2022
Reading Time: 4 minutes ORGANIZATIONAL MEMBERSHIP IS THE FUTURE FOR MEMBERSHIP GROWTH Group Membership is Not a Growth Strategy Many associations have “group” membership, which usually amounts to a modest volume discount, sometimes with a single invoice. The idea is that companies will want to pay for their employees’ memberships if they get a price break and a convenient … Continue reading "Organizational Membership: The Future of Membership Growth".
Nimble AMS
JUNE 15, 2022
You owe it to your members to develop a thought leadership-driven culture at your association. According to the Community Brands Association Trends Study , members in their mid and late careers rank insightful industry information as their top association priority. For early careerist members, compelling content is in their top five priorities. When you take the time to develop well-researched thought leadership content, you’ll boost organizational awareness and increase member retention.
Advertisement
Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
AssociationChat
JUNE 15, 2022
FOR IMMEDIATE RELEASE . June 15, 2022. ANGELA KISSKEYS NAMED ASSOCIATIONS NORTH PRESIDENT. 15-year association veteran to lead the association community’s professional organization in the upper Midwest. MINNEAPOLIS – Associations North, the leading trade association for non-profit associations in the upper Midwest, announced today that Angela Kisskeys has been promoted to President of the organization.
PROPEL
JUNE 16, 2022
Remember that great leader that you worked for that had zero sense of who they were and was completely unaware of the impact they were having on others at the office? Yeah, me neither. If you created a venn diagram with two circles, one of which was “great leaders” and the other was “people who know themselves well,” the great leaders circle would be entirely inside the people who know themselves.
Association Freak
JUNE 17, 2022
Reading Time: 4 minutes What if you could gain hundreds or even thousands of members at a time? Sound too good to be true? Not if you do group memberships right. Why “Group” Membership Don’t Work Many associations have “group” memberships, which usually amount to a volume discount, sometimes with a single invoice. The idea is that companies will … Continue reading "Do Groups Right for Quantum Growth in Membership".
CMA Solutions
JUNE 16, 2022
Search engine optimization (SEO) moves your brand forward. If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. It should be your No. 1 thought—not an afterthought—because It is a highly cost-effective tactic that gets results. Let’s look at the research: a search engine, such as Google, Yahoo or Bing, is the first step in the majority ( 68% ) of online experiences, so it shouldn’t be a surprise that organic search a
Advertisement
Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
AssociationChat
JUNE 15, 2022
MASAE is excited to announce a new interactive program for members who serve as a chief staff position for their organization. Our new Virtual Executive Peer group was created to provide a forum for members to engage with MASAE and each other and provide a platform for member-generated content. . The one-hour peer groups will be held on five Thursdays in the summer: July 14, 2022 at 12:00 p.m.
Colorado HOA Law
JUNE 15, 2022
Community managers are invited to join us on June 29 at 1:00 to learn about House Bill 1137, what it says, what it doesn’t say, and what you need to know to take care of your communities. Register in advance for this class; it’s sure to ruin your day, but we promise to make it as painless as possible!
Association Freak
JUNE 17, 2022
Reading Time: 4 minutes What if you could gain hundreds or even thousands of members at a time? You can with the right group membership. Why “Group” Membership Doesn’t Work Many associations have “group” membership, which usually amount to a volume discount, sometimes with a single invoice. The idea is that companies will want to pay for more employees’ … Continue reading "The Right Way To Do Group Membership For Real Growth".
Ungrated
JUNE 13, 2022
On the first International Community Association Managers Day, CAI celebrates and recognizes the more than 55,000 community association managers in the U.S. and thousands more worldwide. As the professional backbone of homeowners associations and condominium communities, community managers have a special set of skills and expertise that are essential to successful operations and governance.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
AssociationChat
JUNE 15, 2022
June 14, 2022. FOR IMMEDIATE RELEASE. Twelve Association Scholars Named to ASAE’s 2022-2024 DELP 2.0 Class. WASHINGTON — ASAE has announced the selection of 12 scholars for the 2022-2024 Diversity Executive Leadership Program (DELP) , the first class since the DELP program was redesigned to better align with ASAE’s new strategic framework and Conscious Inclusion strategy.
Effective Database
JUNE 15, 2022
Have you shopped yourself? I've always been fascinated by the "secret shopper" concept. (Maybe it's because I worked retail through high school and college). The concept is simple: Have someone "secretly" shop at your place of business, so you can experience exactly what your customers experience. My sense is that not many associations do this, and … Have you shopped yourself?
Association Freak
JUNE 17, 2022
Reading Time: 4 minutes What if you could gain hundreds or even thousands of members at a time? You can with the right group membership. Why “Group” Membership Doesn’t Work Many associations have “group” membership, which usually amount to a volume discount, sometimes with a single invoice. The idea is that companies will want to pay for more employees’ … Continue reading "Group Membership: The Key to Supercharge Growth".
Reid All About it
JUNE 17, 2022
The weekly list of free educational events and resources for the association community…. Declining conference registrations. WBT Systems suggests strategies to reverse the decline in virtual and in-person conference registrations that many associations are experiencing right now. They describe the reasons behind this decline and offer solutions to overcome those barriers or engage the person elsewhere.
Advertisement
The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
Expert insights. Personalized for you.
98 
Let's personalize your content