Sat.Oct 10, 2020 - Fri.Oct 16, 2020

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Frugal Innovation Practices for Associations with Tight Budgets

WBT Systems

Frugal Innovation Practices for Associations with Tight Budgets. Read more about Frugal Innovation Practices for Associations with Tight Budgets.

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Why your membership organization needs super users

Association Success

Every membership organization has members who go above and beyond. . They’re the people who show up early to every panel, share every social media post and bring something extra to the table. They’re your biggest fans, advocates, and ambassadors. . But as much as you might appreciate your organization’s super users, it’s not always clear how to bring them into your overall strategy. .

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The Ultimate Guide to Year-End Giving

Wild Apricot

Follow these steps to make your year-end giving campaign the best yet, as well as getting inspired by three great examples.

Examples 476
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Going Virtual: What We’ve Learned Supporting 2000+ Virtual Events in 6 Months Part I

Blue Sky eLearn

Recently, Blue Sky eLearn’s Senior Sales Director, Lance Simon, sat down with Emilio Alonso-Mendoza, CEO of AG Bell Association for the Deaf and Hard of Hearing, David Ditker, CEO of the Assistive Technology Industry Association, and Dan Streeter, Vice Presid e nt of Learning Strategy and Development at Blue Sky eLearn. . The four sat down to discuss what has been learned hosting virtual events over the past six months.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Adding Member Value in Time of COVID-19

MemberClicks

This is unchartered territory we’re all in right now — trying to navigate COVID-19 and how it’s not only impacting us, but our key constituents as well. For you, that’s your members.

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4 Crucial Tips for Improving Your Association’s Website

Wild Apricot

Your association’s website is the main touchpoint for members and prospects. Make sure it’s providing the right experience with these easy-to-implement strategies.

Tips 375
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Want to Grow Non-Dues Revenue? Try a New Email Promotion Strategy

Higher Logic

The post Want to Grow Non-Dues Revenue? Try a New Email Promotion Strategy appeared first on Higher Logic. Adopting a new email promotion strategy can help your association boost revenue from virtual events, webinars, online courses, and other paid opportunities. The post Want to Grow Non-Dues Revenue? Try a New Email Promotion Strategy appeared first on Higher Logic.

Revenue 194
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How to increase engagement and inclusivity in your organization

Association Success

Starting with eight ways to increase engagement, and wrapping up with embracing change and failures, this week’s Friday Five shows association professionals are looking into changing their cultures for the better. . Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. How do we come up with this list?

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Gardian of the Month: Charlotte Muylaert

Aaron Wolowiec

Charlotte Muylaert, Marketing Leader for Billhighway is our Gardian of the Month.

Charlotte 246
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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How Recreation Software Can Save You 20+ Hours Weekly

Wild Apricot

Learn how you can spend more time out in nature and less time managing your organization with recreation software.

Software 239
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7 Best Practices for Online Community Moderation

Higher Logic

The post 7 Best Practices for Online Community Moderation appeared first on Higher Logic. Community moderation is a skill, first and foremost. Take these seven steps to effectively moderate your community. The post 7 Best Practices for Online Community Moderation appeared first on Higher Logic.

Strategy 177
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3 ways to generate non-dues revenue

Association Success

The American Society of Association Executives (ASAE) Foundation regularly reports on association sources and ratios. According to a November 2016 report , revenues from membership dues were down to 45% of total revenue for trade associations and a meager 30% for professional associations. Advances in technology have opened new doors of opportunity to drive non-dues revenue.

Revenue 148
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Google Analytics for Associations: The 4 Analytics Goals Every Association Must Track

Association Adviser

Setting up Google Analytics goals gives you insight into your association's audiences, your website performance, and your performance as a marketer. Here's how. The post Google Analytics for Associations: The 4 Analytics Goals Every Association Must Track appeared first on Association Adviser.

Marketing 148
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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Are You Addressing Member’s Top Worry Today?

Smooth The Path

Unless you work for a kayak seller, or a flour producer, or a toilet paper manufacturer, you are probably wondering how stable your livelihood is. Finances and job stability are many people’s number one worries right now. Business owners are wondering how to keep their businesses afloat, organization leaders are wondering if they can keep their full staff employed, employees are wondering how long they will have a job, and freelancers are wondering where their next project is coming from.

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Expos Don’t Work Well in a Virtual Environment

Velvet Chainsaw

Virtual Expo Truths. Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. I’ve got bad news for you. Virtual expos will never be able to come close to replacing the revenue generated from your face-to-face expo. Here’s some of our learnings: 1. Corporate Booth.

Revenue 126
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Why organizations should invest in their employees’ failures

Association Success

For the past six months, we’ve been focused on surviving the pandemic, juggling a remote office, educating our children and staying on top of our responsibilities. But many of us have not taken the necessary step of making sure we are okay. Having these responsibilities piled on top of each other can be an overwhelming and stressful experience, one that is understandable and sometimes expected.

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The Importance of Being a Team Player (On and Off the Field)

Virtual

In this episode of Five Minutes with Andy, we are joined by Gustavo Rodriguez, an operations manager at Virtual, Inc. to discuss two of Andy’s favorite things - baseball and business. Join Gustavo and Andy as they talk about the similarities between being a team player in baseball and at work. We also get to hear about Gustavo’s father, an MLL baseball player.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Virtual Management Quick Tips and Best Practices

Achurch

Let’s be real: managing teams virtually is not the same as managing teams in person. Managing virtually requires leaders to reassess their mindsets, practices, and approaches to working with their teams. For example, in person, leaders can initiate impromptu meetings in the break room, or they can “pop into” someone’s office to ask a question. Once casual project “touch bases” now require more detailed planning and intentional conversations.

Tips 94
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In-Person Conference Conventions Don’t Work Online

Smooth The Path

Engagement is the next big hurdle for virtual conferences. People are registering, but they are not engaging. Why? Lately, I’ve been attending many virtual meetings to dissect what works and what doesn’t. Yesterday I attended two very different meetings, each with the same number of attendees, and hosted on Zoom. The first meeting was what I’d call a webinar plus-style presentation.

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How to use active listening to improve your organizational culture

Association Success

In a healthy workplace, there is a culture of collaboration where people are friendly with each other and leadership understands exactly what each employee needs to do their best work. . That kind of understanding and solid relationship-building can only happen in an organization where people listen to one another. The employees’ concerns, feelings, and ideas need to be heard by their leaders and co-workers. .

How To 148
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The Importance of Being a Team Player (On and Off the Field)

Virtual

In this episode of Five Minutes with Andy, we are joined by Gustavo Rodriguez, an operations manager at Virtual, Inc. to discuss two of Andy’s favorite things - baseball and business. Join Gustavo and Andy as they talk about the similarities between being a team player in baseball and at work. We also get to hear about Gustavo’s father, an MLL baseball player.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Virtual Event Planning Resource Round-Up

MemberClicks

Are you planning on hosting a virtual event or virtual conference in the next several months? Maybe you’ve already hosted one, but you know you’ll need to host another down the road. Or, maybe you’re still planning on hosting an in-person event, but you’re considering adding in a virtual component (what many are now referring to as a ‘ hybrid event ’).

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Start your career: New community management program for recent college graduates

Ungrated

Millions of college graduates continue to face uncertainty as they attempt to enter a workforce that’s been dramatically impacted by the COVID-19 pandemic. While many sectors of the global economy have been hard hit, community association management continues to be a profession in high demand. CAI launched the Community Management Training and Certification Program in September for 2020 college graduates.

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Struggling to manage change? These 4 strategies can help your association adapt and evolve

Association Success

Change is an unavoidable part of life. . Some changes are positive, like a brilliant executive taking the helm or a sudden flood of funding transforming your association’s capabilities. Others can be difficult, like an economic downturn that prompts layoffs. And other changes are more mundane but no less monumental, such as the emergence of technology or shifts in language. .

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Learning Strategies for New Members: Microcredentialing

CommPartners

This is a guest post written by Tracy King, CAE. As CEO of InspirEd, Tracy King leverages her more than 20 years in workforce development consulting with organizations on education strategy and learning design. Tracy is the author of Competitive Advantage: Create Continuing Education that is Profitable, Sustainable and Impactful, and she advises on how to […].

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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8 Easy Ways to Add Fall Fun at Your Events

Eplys

When planning an in-person or virtual event, attendee engagement should always be top-of-mind. Any activities you plan should be a little bit strategic, moving you closer to the goal for hosting the event in the first place — that said, you want to make them FUN of course! One easy way to engage your attendees is leaning into any timely holidays or traditions.

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How To Enjoy The Holidays WIth Family During Social Distancing

AMG

Sadly, this year may inhibit family and friends from gathering in large gatherings due to the pandemic. Most states are wearing masks and still practicing social distancing. In the past, a family would drive across the country to get to a family member's home for Thanksgiving or Christmas dinner and celebrations. This year may look slightly different.

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Association Revenue Resilience: Build a Foundation with Content Pillars

Protech

Guest Post from Refactored . 2020 has delivered a significant financial impact across industries, and associations and nonprofits have been hit by the disruptions in every possible way. We’ve seen reductions in revenue from all sources, including giving, grants, services, and events. To ensure financial resilience, associations are taking quick, decisive and creative actions to expand outside their traditional revenue streams.

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