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It costs up to 25 times more to find and convince a new member to join than to keep your current members engaged. Here's a list of actually practical tips to retain your members.
Reach more job seekers with the power of social networking. Technology doesn’t just change how we do our jobs; it redefines the skills needed to do them. Technology also makes it increasingly more difficult to find the most qualified job applicants. Consider that, according to scientists, the age of smartphones has left you and me with such a short attention span even a goldfish holds a thought longer.
With all the information available at our fingertips through the internet, connecting us globally with people who share our interests, society is progressively interacting more and more online. Just think of the last time you did a Google search for information. I bet one or more of the top results came from a message board or discussion forum for an online community, where someone else was seeking answers from their peers on a similar topic?
It’s hard to believe it’s been half a decade since Steve Jobs’ passing. Many of us early adopters still remember his live announcement/unveiling of the iPhone and the immediate, burning desire to own one. His legacy is still felt around the world every time someone looks at an iPhone.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Ok, name the first social media influencer who comes to mind. Got it? You probably thought of a Kardashian or Jenner. They’re all over the news and social media, and even if you don’t pay attention, it’s hard to avoid them. And companies definitely take notice -- one tweet or Instagram post from a Kardashian or Jenner can make or break a product (and can cost tons of money).
I’d like to share some sobering statistics about higher education and employment: In the United States, students graduate from college with an average debt load of nearly $29,000. Total student debt in the U.S. is $1.23 trillion and rising. 47% of college-educated workers under 25 work in jobs. that do not require a college degree. Worldwide, 73.3 million people under the age of 25 are unemployed, representing 36.7% of total global unemployment.
I’d like to share some sobering statistics about higher education and employment: In the United States, students graduate from college with an average debt load of nearly $29,000. Total student debt in the U.S. is $1.23 trillion and rising. 47% of college-educated workers under 25 work in jobs. that do not require a college degree. Worldwide, 73.3 million people under the age of 25 are unemployed, representing 36.7% of total global unemployment.
If you’ve been following this blog for the past five years (heck….even the past year), you know I’m a communications nut. Seriously. It’s the center of everything I do – from my personal life to my professional life. Without communication, both internally and externally, there’s no content, no strategy. Nothing. But not everyone knows how to communicate, at least not effectively.
Does everyone have a cup of coffee and a maple-glazed donut? No? Just me? No matter, it’s time to review the many learning opportunities scheduled for next week. Then, you know the drill, select and register for one and add it to your schedule. Make time to invest in your future. Now, if your association or business hosts webinars or if you’re one of those smarty pants who regularly shares your expertise via webinars, this week’s list includes two items especially for you.
I delivered an e-newsletter workshop recently for a client. One of the activities I took the group through was looking at other membership organisation’s e-newsletters. This version from the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) was a favourite among the participants. I wanted to share my thoughts on why I think it works well.
While charitable giving has actually increased 10% in the last year, so has the amount of effort it takes to get a donation. So, here is a list of 20 ways to help your organization capture the attention of donors on the go and increase donations.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
In this post, I’ll show you exactly how Frank, the membership manager of a sailing club, uses software to save him 20 hours worth of administrative tasks every week.
A few years ago, Sarah Rintamaki noticed her two-year-old struggling to speak. Sarah’s long and lonely search for help inspired her to found Connecting for Kids, an organization devoted to helping mothers like her quickly find the education and support they need. Although Sarah had no experience building a nonprofit, she did have one thing that helped her grow Connecting for Kids over 300% from 2012 to 2015.
In 2012, Kim Elliot discovered that a check she’d written never got cashed. This discovery would inspire her to take over an association that was struggling and turn it around, tripling its membership within the first two years.
If you’re sending emails to your contact list, asking for volunteers, but not getting a lot of response, it’s likely that your emails are getting lost in your recipients’ inboxes. Here's one simple thing you can do to get your emails to stand out.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
The story of how one executive director managed to turn around a failing growth strategy with a software solution, hitting 25% growth in six months. Based on The Tech Effect webinar, which runs each month at Wild Apricot.
If your organization is struggling to fill events, looking for #givingtuesday tips, or building a corporate sponsorship strategy, this month’s free nonprofit webinars can give you a hand.
Are you finding it harder to get volunteers these days? Why not use Facebook? That’s what one Wild Apricot customer, Patty Foley, the Membership Chairperson of Newington Community Television, did to find her latest volunteer.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Read the story of David, an event manager, who was able to maximize his annual conference's registrations and attendance using membership management software.
It’s important to keep track of the right member information, because you can analyze it to develop growth, retention, or engagement strategies for your organization. From our experience, here are the 10 mandatory membership fields to track.
Everything when connecting with memorable learning experiences. Leading learning is loving learning. I was stumped preparing a brief speech to deliver at a recent association education conference organized by Tagoras, an industry analyst firm guiding organizations in the business of lifelong learning. This conference brings together top education leaders from associations.
Yes. you are handing over your association members to the competition. Now, you may not believe me, but it’s true. Associations are handing over their entire membership base to competitors and don’t even know it! That’s because your competition doesn’t look familiar. It’s not another association, non-profit, society or organization. These competitors, […].
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Start 2017 with a boost to your professional skill set with some free education. Each month we compile a list of the best free nonprofit webinars for you to attend. This month's webinars feature online fundraising best practices, software training, and how to find new donors this year.
Accessibility and diversity are about accommodating everyone, not just people with disabilities or people who are from minority groups. You want to make volunteering as welcoming to the widest number of people possible.
Over the years, we’ve gathered tips from hundreds of board members who have all been through succession planning themselves. Right now, his is the biggest list of tips for succession planning on the internet!
Should your organization build a membership management solution? Or buy one? If you're a membership manager, you will eventually face this question. I put this post together to help guide you through the process of making the right decision for your organization.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
To find out how your database management processes stack up against the top nonprofits, take this short quiz that Wes Trochlil (Founder of Effective Database Management) helped us put together. This quiz is designed to help you identify areas to improve, and give you expert tips. At the bottom of the quiz, compare your score against others.
If your association targets recent graduates, young professionals, and those looking to gain more employable credentials (or would like to), you may be familiar with the current educational landscape.
Dramatic changes have occurred in how learning is recognized, accredited and validated. Digital Badges are a part of these changes and are set to make a big impact on education and certification programs in 2017. A flexible, structured Digital Badge Strategy applied to your planned and existing online learning programs will help to validate your badging initiative – ensuring that you meet your learning and organisational goals.
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