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Two associations share their strategies for supporting their members and the larger affected communities. By Saturday it had a beta version up and running, and by Monday had refined it to the point where it could share the site on social media and through a pressrelease.
The weekly list of free educational events and resources for the association community… Generative AI. AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. by Doug Lemov, Education Next On a visit to the Cathedral at Chartres. | IYKYK) | by B. But how do they do it?
(ISC)² is planning a major expansion of its online education efforts, including the addition of new staff, as a way to help cybersecurity pros keep up with the latest trends. The offering will be free to (ISC)²’s members and associates, according to an association pressrelease.
The weekly list of free educational events and resources for the association community… On my calendar. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Peterson, Tenenbaum Law Group PLLC Are pressreleases still relevant? build ships?
These reports, issued with a frequency appropriate for your association, allowing you to: identify cost benefits such as how many individuals attended discounted educational programs, the number of free briefings received, etc. 3. Take advantage of pressreleases. 4. Plan ahead with your social strategy.
As quoted in our pressrelease, “this significant addition makes YourMembership the leading engagement platform for organizations, delivering upon their mission of helping associations, organizations, publishers and other companies succeed by improving personalized user interactions across the web, social and mobile channels.”.
Link building is an essential part of any SEO strategy. A nonprofit’s link building strategy should incorporate the following aspects to ensure it’s both timely and effective. Websites with a.gov domain are reserved for government institutions, while sites with.edu domains are reserved for higher education institutions.
The American Lung Association’s new INDEPTH training program is designed to help schools fight the surging popularity of vaping among teens, emphasizing education over penalties like school suspension. The post Lung Association Boosts Anti-Vaping Education for Teens appeared first on Associations Now.
Education + Alumni. News + Press. You can control your pressrelease content and branding (from a visual standpoint) but anything more than that you’re at the mercy of your customers, community members, employees and others who are commenting on and reviewing your services and offerings. Education + Alumni.
The weekly list of free educational events and resources for the association community… In a recent post, the American Alliance of Museums asks, “ Is ‘tax-exempt’ becoming a dirty word? Email is the overlooked backbone of successful content marketing and SEO strategies. to 6:15 p.m.* – PCMA Education Conference Live Online.
“Many girls—too many—are not aware of IT careers that they could find interesting,” said GSUSA STEM Strategy Lead Suzanne Harper. “We To that end, GSUSA will collaborate with Palo Alto Networks to create the cybersecurity badges and the accompanying education and skills requirements needed to obtain the badges. .
In response, meeting planners have continued to increase the number of ways in which they deliver conference materials to attendees,” said Jonny Popp, Omnipress general manager, in a pressrelease. What improvements are you making to your conference content strategy? Where Associations Are Succeeding.
First, we aimed to support organizations and social movements combatting racism that need to know where and how they can find the resources to fund their strategies and maximize their impact. We began tracking grants and pledges based on pressreleases and public announcements to tell a real-time story. . a major part of the?recent
My Brain Robbie, a new educational campaign put together by groups focused on brain health and Alzheimer’s disease, aims to reach an audience often left out of brain-health discussions: kids. According to a pressrelease, the campaign aims to fill what’s seen as a gap in dementia prevention among young children.
Still, associations use them for all sorts of reasons, including to share articles and pressreleases. If this describes your content strategy, here’s a plea to change your approach. I’ve run into thousands of PDFs that serve no purpose other than to echo a pressrelease that could just as easily be a web page.
After the FBI exposed college admissions cheats, the Independent Educational Consultants Association helped members stay ahead of any potential fallout. They were worried, this is what people would think that college education consultants do: they funnel bribes.”. The focus on educational consultants didn’t come until the second day.
What are the organization’s key strategies for making this happen? Rather than spending time writing a meaningless pressrelease, take some time to curate your profile page and ensure that you’re teaching the media about who you are and what you do. What are the organization’s capabilities for doing this?
Is the future of continuing education moving toward virtual reality for many associations? Virtual reality is nothing new for the airline industry, of course—flight simulators are one of the best-known VR uses—but VR in ground operations training is a new strategy.
Here’s how I define content marketing for nonprofits: Content marketing for nonprofits is creating and sharing relevant and valuable content that attracts, educates, motivates, and inspires your participants, supporters, and influencers so that they can help you achieve your mission. We also call this “spray and pray.”
On April 24, the trade group sent out a pressrelease from its new Manhattan headquarters about its new name and tagline—The Toy Association: Inspiring Generations of Play. Another recent initiative—the Genius of Play —is directed toward consumers and educates them about how play is critical to a child’s development.
Its strategy includes creating advocacy programs focused on higher-education partnerships and building a massive public relations campaign to strengthen “the fraternity brand.” In its pressrelease, NIC emphasized the goal of the organization’s reforms is to “instill trust and confidence in fraternities.”
Content marketing for nonprofits is creating and sharing relevant and valuable content that attracts, educates, motivates, and inspires your participants and supporters so that they can help you achieve your mission. All that stuff you’ve been creating for years – newsletter articles, direct mail letters, pressreleases – is content.
According to “A View From Meeting Planners: Winning Strategies in Destination Marketing,” a recent report by Development Counsellors International, 55 percent of meeting planners surveyed said that dealing with safety and security caused them more stress than any other issue. Here’s a look at three tools worth checking out.
In addition to networking and education, legislative efforts are incredibly important. Like many associations, MHEDA boasts a tight-knit membership, and these types of networking and education—where members learn from each other’s successes and mistakes—make the association much more powerful than any other information source.
A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1. But they like to be educated about new things. It’s more than a photo. Then, a N.J.
It’s crucial for healthcare organizations and medical practices to adjust accordingly and shift away from traditional marketing strategies and fully embrace digital marketing to locate, engage with and satisfy patients needs effectively. But where should you begin? Consider the approach taken by Vein Specialist Centers (VSC).
“Studies demonstrate that companies gain a competitive advantage when decision making comes from diverse perspectives that align the companies’ strategy with their changing consumer bases. With Latino purchasing power at $1.7
EDUCATION FOUNDATION OF PALM BEACH COUNTY – TEXT-TO-GIVE . It is no secret that Achieve is a big fan of the Education Foundation of Palm Beach County*, not to mention the. In response to this unforeseen need, the Education Foundation launched a COVID-19 Emergency Response Fund that has raised over $124,000 so far. .
in a pressrelease. It takes a lot to deliver an amazing event: Finding speakers, planning workshops & creating content that inspires and educates. Event Manager Blog breaks down email invitation strategies to improve RSVP rates. Kagin, Ph.D., president of Kagin’s, Inc., Extending the Event Life Span.
A recent study finds that more than 90 percent of educational institutions are offering credentials and digital badges, in part, to serve their millennial students, who favor badging and certificates to traditional degrees. What lessons can associations learn from the study? And one-in-five institutions offer badges.
We regurgitate old pressreleases and repurpose the same templates for our annual reports and donor communications. There, in the Motor City’s Brightmoor neighborhood, the foundation has spent years working to improve early-childhood education. So we take shortcuts. and Marjorie S. Fisher Foundation in Detroit.
But it’s not impossible — especially if they are willing to do more than pepper news editors with pressreleases. As the communications manager for a small education nonprofit in Bethesda, Md., Juliana Avery has sent her share of releases to the media in Washington and Baltimore — with little success.
Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Your association publications are the stars of your member communications strategy.
Convention and visitor bureaus are making diversity and inclusion efforts an integral part of their strategy. The planner conducted visual-awareness training for these leaders, who then went back and educated their members,” Richards said. Here’s how and why. Recent Efforts. According to a blog post announcing DMAC, its objectives are.
college students asked them what they think education will look like in the years to come. What they had to say could affect your association’s meetings and educationstrategy when it comes to attracting these next-generation attendees. A new study of U.S. Yeah, we know, we know: More and more is happening online.
The resource, Access and Inclusion in the Digital Age , is freely available and outlines what local governments can do to improve access to high-speed internet, such as first steps, strategies and models for developing a program , finding funding sources, and working with partners.
I usually spend the majority of this blog discussing how associations help educate their members and prospects through in-person meetings and events. But, as you are well aware, that’s not the only way associations deliver education. According to Association Learning + Technology 2016 , published earlier this month by Tagoras, Inc.,
The study, which was conducted by the Virtual Edge Institute (VEI) and commissioned by Freeman , was released earlier this week. Engaging people using online meeting and event technology has never been more important,” said VEI’s Executive Director Michael Doyle in a pressrelease. The bottom line counts.
Your attendees will expect those same type of personalized recommendations when it comes to education sessions, networking events, and other social activities. The good news is that some associations have already gotten into the personalization game when it comes to email, publications, websites, and education.
Effective communication strategy, planning, and execution are sound principles worth reinforcing in government communication—principles that can be reinforced without across-the-board and indiscriminate actions that limit public access to timely, accurate, and relevant information about their government,” the statement says.
Chesterfield Arts, a local nonprofit, focuses on providing programming and outreach in visual, performing, literary arts and art education. Not just paint it but make it a free, community-based piece of outdoor art, and to use the levee as a great art education project at the same time. A pressrelease about the project.
“Amongst those who already attend and organize a meeting and the meetings and events organizers of the future, face-to-face communication is most preferred because it allows people to read facial expressions [and] increases interaction and understanding of the message,” said Emma Boynton, Imago’s head of sales and marketing, in a pressrelease.
It’s crucial for healthcare organizations and medical practices to adjust accordingly and shift away from traditional marketing strategies and fully embrace digital marketing to locate, engage with and satisfy patients needs effectively. But where should you begin? Consider the approach taken by Vein Specialist Centers (VSC).
Most publications are facing declining advertising revenue, increased competition from other print and digital products, and readers with different content-consumption habits that requires different strategy. These were just some of the issues addressed during last week’s Newspaper Association of America’s mediaXchange 2015 meeting.
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