Association Success

OCTOBER 8, 2020

From new technologies to social movements, associations face the monumental challenge of improving their processes to keep pace with the times. . Although change is constant, continuous process improvement is no small feat. These processes are important, and part of why many associations have existed for more than a century. .

How To 148

How To Proposal Process Analysis 148

Reid All About it

DECEMBER 6, 2024

Their guide covers the RFP planning process, necessary components of an RFP, factors to keep in mind when selecting an AMS partner, and advice from some of the most experienced AMS selection consultants in the association community. BackPocket Agency explains why you need a content strategy and how to create one. Content strategy.

Content 213

Content Strategy Education Revenue 213

Reid All About it

FEBRUARY 21, 2025

Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group. GrowthZone explains how to drive members to your community platform. Online community.

Arlington 258

Arlington Education DC Social Media 258

Reid All About it

OCTOBER 4, 2024

Learn how to create high-quality text, image, video, and other content through hands-on time in class. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not. Association AI. Content strategy.

NJ 258

NJ Email Marketing System Education 258

Higher Logic

OCTOBER 11, 2018

If you’re an email marketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best. Where Should You Start with Email Authentication?

eBook 176

eBook Email Marketing Report Tools 176

.orgSource

FEBRUARY 4, 2025

Here are three signs to watch for and tips on how to turn things around. Outdated Technology and Manual Processes In todays digital-first world, outdated systems and manual processes are often the first red flags. This slows down operations and increases the risk of errors.

Technology 88

Technology Member Engagement Tools System 88

Higher Logic

FEBRUARY 4, 2020

Your systems should be working together for you, not against you, in an effort to streamline communications and processes across departments. You could automatically move those people into your marketing automation platform and target them with a customized series of emails gauging their interest in the program.

Communications 287

Communications Tips Member Engagement Tools 287

EventMobi: Association Events

SEPTEMBER 28, 2023

How Do I Create a Member Directory? Ready to learn how to create a member directory for your organization? Create a process for new members to join the directory and update their information. You may also want to create a tutorial for members on how to use the directory. Contact us to learn more!

Directory 147

Directory Organization How To Social Media 147

Reid All About it

NOVEMBER 20, 2020

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Certificate 370

Certificate System Dallas Recruitment 370

Nimble AMS

SEPTEMBER 20, 2021

But it’s really all about using digital technologies to create or modify business processes and customer experiences to meet changing business and market requirements. Let’s start with the concept of digital transformation. Digital transformation” is a bit of a trendy term these days. Sound familiar?

How To 101

How To Email Marketing Software System 101

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

GrowthZone

NOVEMBER 8, 2022

The first blog post in the series featured competition entries sharing how using the GrowthZone solution increases member engagement. The following highlights responses relating to streamlined processes from using GrowthZone. “We have streamlined processes and increased staff connection. Learn more.

Process 78

Process Directory Software Revenue 78

Higher Logic

JUNE 26, 2020

Professionals Australia used Communications, a sophisticated email marketing automation solution , to look comprehensively at their audience’s behavior and set up automated, responsive email workflows based on that data. New members receive a series of emails from them over their first six months of membership.

Recruiting 156

Recruiting Recruitment Email Marketing Member Engagement 156

Reid All About it

OCTOBER 28, 2022

Leading Learning’s new guide (sponsored by WBT Systems) helps you understand why and how to enhance or add blended learning offerings to your association’s portfolio. Achurch Consulting shares their three-step budgeting process for hybrid workplaces , plus the factors you should consider while budgeting and areas that need special attention.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Reid All About it

OCTOBER 21, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. She explains how the request for proposal (RFP) has become a vehicle for the misappropriation of someone else’s work.

Revenue 45

Revenue Email Marketing Education Review 45

Higher Logic

DECEMBER 5, 2019

There are various reasons why you shouldn’t send emails to purchased lists: No permission. Read 4 Tips for Maximizing Deliverability for guidance on how to monitor your open rate, review your bounces, know and segment your audience , and keep your lists engaged. Link shorteners will hurt your email delivery. Poor delivery rates.

Email Marketing 156

Email Marketing Tips Marketing Content 156

EventMobi: Association Events

OCTOBER 19, 2023

How Do I Create a Membership Drive? Here’s how to organize and execute your campaign in 9 simple steps! Try using software like: Member management software to process dues payments, create membership registration forms, upload member information in a database, and more. PST spot !

How To 130

How To Discount Social Media Software 130

Forj

MARCH 8, 2017

In order to start doing this right now, I did a little test on how to kickstart a video campaign myself, resulting in this blog. Simplest Process for Quick and Easy Videos. Once you have the tools above, follow the below process to kickstart your first video campaign. Step 1: Follow marketing best practices.

Video 70

Video Process Certificate Course 70

Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care?

Sample 130

Sample Email Marketing eBook Discount 130

Reid All About it

JANUARY 26, 2024

They explain how these educational programs attract young professionals who want to develop in-demand skills and build relationships with peers. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 264

Survey Strategy Project Education 264

Reid All About it

SEPTEMBER 13, 2024

He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Product ideas.

LMS 270

LMS Revenue Certificate Content 270

.orgSource

DECEMBER 17, 2024

It can even understand written feedback and questions from members, thanks to its ability to process human language. Select the Right AI Tools : Explore platforms that align with your objectives, from automated marketing software to chatbots and data analytics tools.

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Reid All About it

MARCH 25, 2016

Here’s your chance to find out how to develop your knowledgeable SMEs into star trainers and educators. Learn how to understand your audience, simplify and organize content, and design memorable and engaging presentations and handouts. Host: ASAE Marketing Section. More info. (1 1 CAE credit). Wed 3/30 at 1 p.m. –

LMS 170

LMS Pennsylvania Committee Texas 170

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Software Email Marketing Social Media 159

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. The same is true of email marketing communications.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

MAY 20, 2020

Tip: Sign up for Higher Logic's Super Series to see examples of virtual events as well as learn how to bring more engagement to your organization. Set up an automated “welcome” campaign that includes your recorded webinar to make the process even smoother. Want to learn more about automating your email communications ?

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Association Success

MARCH 27, 2017

How to Hire a Freelancer for Your Association. Also keep in mind how they communicated to you throughout the process. How to Compensate a Freelancer. For instance, if you hire a freelance marketer to manage email marketing, agree to pay them $1000-2000 per month. The more specific the better.

How To 76

How To New York City DC United States 76

Reid All About it

JULY 13, 2018

Two good articles about LinkedIn: Chuck Hester, a LinkedIn expert, explains how to use the platform for content marketing. Callie Walker at MemberClicks wrote a step-by-step guide for association professionals on how to advertise on LinkedIn. A really good list of email marketing best practices. TechCrunch ).

DC 37

DC Washington Member Engagement System 37

Reid All About it

SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio.

LMS 264

LMS Revenue Certificate Content 264

Higher Logic

OCTOBER 4, 2018

Basecamp : We’ve got another project management/collaboration-type software on the list since we’re all a little different in how we process information. For your analytical needs: Google Analytics : Do you know how to check where your website visitors came from? Or how long they stayed on your site?

Tools 233

Tools Marketing Social Media Software 233

Higher Logic

JANUARY 27, 2020

How Jennifer is movin’ and shakin’ in the community industry: One word: data. Jennifer is using 2020 to dive into AAAE's (the world's largest professional organization for airport executives) rich community data – focusing on how to analyze it, how to best present it, and how they can use it to engage members based on their preferences.

Software 317

Software Strategy Industry Social Media 317

Reid All About it

MARCH 25, 2016

Here’s your chance to find out how to develop your knowledgeable SMEs into star trainers and educators. Learn how to understand your audience, simplify and organize content, and design memorable and engaging presentations and handouts. Host: ASAE Marketing Section. More info. (1 1 CAE credit). Wed 3/30 at 1 p.m. –

LMS 150

LMS Pennsylvania Committee Texas 150

Nonprofit Marketing Guide

APRIL 2, 2019

Boost Your Email Marketing with Google Analytics If you are only using Google Analytics to track website visitors, you are missing out. This week’s webinar will show you how GA can give you the insights you need to take your email list growth and engagement to the next level. Eastern (10 – 11 a.m.

How To 68

How To Email Marketing Social Media Tools 68

Aptify

JUNE 6, 2024

Look for software that provides enterprise-level product modules that are specific for each function of your organization – such as membership, marketing, and accounting. A configurable, scalable platform As your organization grows and processes become more complex, your software needs to keep up.

Membership Management 136

Membership Management Software Organization Tips 136

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. State of the association industry. More info/register. 1 CAE credit.

Chicago 201

Chicago Mooc Education Newsletter 201

Association Success

SEPTEMBER 23, 2020

This recognition can in turn attract even more attention to the American Booksellers Association, raising awareness of its role in the bookselling space — and winning qualified leads in the process. Creating a guide that walks readers through a new process that aligns with your association’s core purpose. Download our worksheet.

Content 78

Content How To Newsletter eBook 78