Higher Logic

AUGUST 2, 2018

When revealed, it’s actually quite a useful way to give members a more personalized, tailored, helpful experience. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer. This is key to providing an excellent member experience.

Marketing 184

Marketing Member Experience Software Email Marketing 184

.orgSource

DECEMBER 17, 2024

By tailoring content and interactions, associations can enhance member satisfaction, increase retention, and boost event participation, leading to a more vibrant and active membership. However, many associations struggle to engage members on a deeper level due to resource constraints or legacy systems. The result?

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Higher Logic

OCTOBER 25, 2018

However, if improving the member experience is what’s behind your perceived need to update your AMS, you’re focusing your efforts in the wrong place – updating your database isn’t going to accomplish this. Rather, you should look to adopting the best member experience product to achieve your specific objective.

Tools 176

Tools Member Experience Software Marketing 176

Reid All About it

MAY 3, 2019

Tech Tools to Make You Immediately More Productive. Hear about 20+ helpful freemium, low-cost, and game-changing solutions out there to make your job easier—tools that can automate your workday and make connecting online easier. These tools are powerful ways to share the difference you’re making in the world. Tue 5/7 at 1 p.m.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. In addition, the report revealed email relevancy is top of mind for subscribers.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. In addition, the report revealed email relevancy is top of mind for subscribers.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Reid All About it

SEPTEMBER 13, 2024

Member experience. For their 2024 State of Associations Member Experience (MX) report , Forj surveyed over 1000 association members about membership expectations and experiences. Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Host: American Marketing Association. Sat 5/8 at 12 p.m.

Technology 370

Technology Strategy St. Louis System 370

Nimble AMS

MARCH 30, 2023

Customer relationship management (CRM) software is a data driven tool that streamlines your customer relationships. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. What is customer relationship management ( CRM ) ?

Software 131

Software Member Experience Association Management Technology 131

Reid All About it

NOVEMBER 2, 2018

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); Recharge your Member Experience. Chapter Tech Tools You Can’t Live Without.

Chicago 38

Chicago DC Tools LMS 38

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Software Email Marketing Social Media 159

Reid All About it

OCTOBER 21, 2022

Member Journey Maps: Your Association’s Secret Weapon to Driving Adoption, Engagement and New Revenue Initiatives. Learn how to leverage various association technologies to create a winning member journey map, to understand members, solve problems, influence decisions, and create member value. Thu 10/27 at 1 p.m. –

Revenue 45

Revenue Email Marketing Education Review 45

Reid All About it

AUGUST 19, 2016

Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Increase Engagement and Drive Revenue with Marketing Automation. 1 CMP credit. More info/register.

Price 150

Price Social Media Email Marketing Case Study 150

Protech

FEBRUARY 26, 2025

Membership management software is designed to communicate with members, track member engagement, manage payments, and deliver member benefits. This technology allows busy association staff to provide the best member experiences possible without spending excessive time and effort on the program.

Membership Management 52

Membership Management Software Directory Price 52

Higher Logic

DECEMBER 19, 2019

If you’re automating your email marketing communications, you’re using AI. By building it into our tools, like marketing automation , for example. If you aren’t sure where to begin, ask your tech provider for deeper guidance on your tools. This comes from the idea that we’re collecting a lot of data (e.g.

Tips 156

Tips System Tools Technology 156

Reid All About it

MAY 14, 2021

Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe. Learn about the evolving intricacies of email deliverability, including the latest email data trends, the current email deliverability landscape, and common email deliverability myths.

Technology 341

Technology Strategy St. Louis Tips 341

Reid All About it

MAY 29, 2020

Acquire “mind tools” for boosting focus, productivity, and momentum in any environment. Hear about the tools and best practices you’ll need to effectively create, shoot, edit, and publish videos and podcasts on a shoestring budget. Personalization vs. Control in Email Marketing Content. More info/register. 1 CMP credit.

San Diego 259

San Diego Strategy Conference eBook 259

Socious

DECEMBER 14, 2016

Gartner , the IT, marketing, and supply chain consulting powerhouse, even predicts that: “By 2018, organizations that have fully invested in all types of personalization will outsell companies that have not by 20%.”. Luckily, you already have the tools you need to personalize the member experience.

Software 100

Software How To Tips Member Experience 100

Reid All About it

NOVEMBER 8, 2019

Five Plays for Click-Worthy Email Marketing. From subject lines to segmentation to deliverability, hear about the top five plays to send your email performance through the roof. Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Arj Devadas, VP of Sales & Marketing, ACGI Software.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Tool implementation. What do you do when employees are begging for new timesaving tools or want to adopt modern systems to replace under-performing ones? That’s why marketing often falls prey to the classic spray and pray model.

Chicago 207

Chicago Education Revenue Newsletter 207

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. 1 CAE credit. More info/register.

Survey 264

Survey Strategy Project Education 264

GrowthZone

JUNE 21, 2021

Chamber Nation provides AMS software geared toward chambers of commerce and other member-based associations and delivers full-service economic development tools for members and staff. Email marketing. Email marketing. E-business tools support multiple revenue streams. Member directories.

System 148

System Software Directory Membership Management 148

Reid All About it

OCTOBER 5, 2018

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); How to Fuel Exceptional New Member Experiences. Lunch provided. CAE credit.

DC 170

DC Washington Tools Certificate 170

Reid All About it

NOVEMBER 9, 2018

Gretchen Steenstra at DelCor describes what people, policies, talents and tools should be in the project management backpack. and how to get the right statistics to prevent national and chapter level members from leaving. Learn three ways you can use Google to attract and engage more members. Been there! Lunch provided.

Chicago 175

Chicago DC Washington Software 175

Nimble AMS

SEPTEMBER 6, 2024

Many associations choose a CRM platform and an AMS to track member interactions, streamline membership processes and payments, gain insights on membership trends, and enhance the member experience. User-friendly reporting All organizations need powerful data tools to predict member behavior and prevent churn.

Software 97

Software Member Experience Innovation System 97

MemberClicks

FEBRUARY 9, 2023

But creating a membership marketing strategy from scratch can be a daunting task. That’s why we’ve put together this guide to walk you through the benefits, the tools you’ll need, and ways to engage prospects. Use a scheduling tool like Buffer or Hootsuite to prepare your social posts ahead of time.

Strategy 98

Strategy Marketing Tips Email Marketing 98

Reid All About it

JULY 7, 2023

Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered. That’s why marketing often falls prey to the classic spray and pray model. More info/register. More info/register.

Education 195

Education Tools Chicago Technology 195

Higher Logic

JANUARY 31, 2019

Instead of relying on data from time-consuming methods like paid surveys, multiple interviews, focus or consulting groups, seek ways to harvest the data that members are willing to provide to you with clicks.

Communications 184

Communications millennials Tips Software 184

Reid All About it

JULY 14, 2023

. – Marketing Artificial Intelligence in Action Learn about low-lift, low-cost AI tools you can begin experimenting with right away at your organization, which are specific to the marketing, membership, and communications functions. More info/register. Tue 7/18 at 1 p.m. 1 CAE credit. . – 1 CAE credit.

Education 39

Education Price Tools Revenue 39

Higher Logic

AUGUST 14, 2018

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Improving the [Specific] Member Experience. Community Data Results.

Case Study 120

Case Study Analysis System Member Engagement 120

MemberClicks

SEPTEMBER 27, 2023

You may want to use a tool like BrowserStack to test your page. Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%. Customizable.

Tools 52

Tools Tips How To Software 52

Reid All About it

SEPTEMBER 30, 2022

They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange.

Blended Learning 41

Blended Learning Education Software Marketing 41

Reid All About it

FEBRUARY 25, 2022

Learn the do’s and don’ts of building the right model for your association by choosing the right activities (for individuals or organizations), assigning weights appropriately, understanding key principles of engagement scoring, and how to get started today – no expensive tools required. 1 CAE credit. More info/register. 1 CAE credit.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

MARCH 4, 2022

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. 1 CAE credit. More info/register.

Certificate 195

Certificate Class Content Committee 195

MemberClicks

NOVEMBER 1, 2024

Members have a wealth of information at their fingertips, and engaging them requires a focused, strategic approach. This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members.

Content 52

Content Marketing Social Media Newsletter 52

GrowthZone

NOVEMBER 23, 2020

They offer two systems: Atlas, which is suited for member management of chambers and trade associations, and Oasis, which is suited for professional associations. Email marketing. Email marketing. E-business tools support multiple revenue streams. Member directories. Self-serve member portal.

Membership Management 78

Membership Management Software Directory System 78

EventMobi: Association Events

SEPTEMBER 28, 2023

Helping members grow their business For professionals and businesses, being part of a member directory can widen their network and lead to new opportunities—whether it’s obtaining a business partner or getting new customers. This will ultimately help their business grow and thrive, and improve their member experience.

Directory 147

Directory Organization How To Social Media 147