Nonprofit Marketing Guide

APRIL 19, 2012

Today, we are going to take a look at email marketing and fundraising using data from these reports: Sage Nonprofit Solutions Email Marketing Report 2012 (Sage). 2012 Online Marketing Nonprofit Benchmark Index Study (Convio). Email Goals and Results. Email Evaluation. Email Marketing Challenges.

Email Marketing 78

Email Marketing Marketing Newsletter Social Media 78

Associations Now

JULY 25, 2017

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? And its model, if it holds up, could be attractive to small-scale marketers as well.

Email Marketing 79

Email Marketing Price Marketing Cost 79

Higher Logic

MAY 13, 2020

You can maximize their membership value by providing members with the connections and resources they care about the most, year-round. With tools like online community and marketing automation , you recreate the best parts of your association online. The best way to do this?

Tools 296

Tools Communications Email Marketing Recruiting 296

Reid All About it

MAY 21, 2021

The weekly list of free educational events and resources for the association community…. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

San Jose 369

San Jose Email Marketing millennials Strategy 369

Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Providing resources to chapter leaders. Tony Rossell at Marketing General Inc.

Washington 285

Washington Video Social Media DC 285

Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history.

Email Marketing 196

Email Marketing Guidelines Resources Process 196

Reid All About it

OCTOBER 4, 2024

The weekly list of free educational events and resources for the association community… “ As long as autumn lasts, I won’t have enough hands, canvas or colors to paint the beautiful things that I see.” Hear the latest digital trends, email best practices and emerging tools you’ll need to step up your email marketing performance.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

FEBRUARY 7, 2025

The weekly list of free educational events and resources for the association community The voice of beauty speaks softly; it creeps only into the most fully awakened souls. Make social and educational events more conducive to conversationplenty of online resources offer advice on facilitating interaction and connection.

Chicago 275

Chicago Revenue Education Member Engagement 275

Reid All About it

FEBRUARY 21, 2025

The weekly list of free educational events and resources for the association community Life cannot be delegated. Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. Lewis Mumford New member onboarding. 1 CAE credit. More info/register.

Arlington 258

Arlington Education DC Social Media 258

Higher Logic

JUNE 4, 2019

Because learners often assume the resources will always be there for them, so there’s no rush to engage. Resource: 6 Key Features of the Best Learning Management Systems. Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Why is this? Enter: Virtual events.

Learning Management System 214

Learning Management System Content Course Resources 214

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. Resource: What is an Online Community?

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

MAY 20, 2020

Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. Webinars serve as an easy way to dive deeper into all the resources you offer, encourage them to participate in educational and networking webinars, and answer any questions they may have.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

JANUARY 10, 2025

The weekly list of free educational events and resources for the association community New member onboarding. Go beyond connecting job seekers to employers by delivering career insights, resources, advice and a career path tool. Clowder explains how to improve new member onboarding with your association’s membership app.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

.orgSource

DECEMBER 17, 2024

However, many associations struggle to engage members on a deeper level due to resource constraints or legacy systems. AI bridges this gap, providing the tools to engage each member individually without straining internal resources. The result? More meaningful connections, a higher likelihood of renewal, and increased member loyalty.

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Association Adviser

APRIL 22, 2016

When was the last time your association took a close look at how your email marketing campaigns are performing? We offer 5 tips to make them more efficient. The post 5 Steps You Should Take Today to. For more about this topic, click on the headline.

Email Marketing 60

Email Marketing Marketing Tips Resources 60

.orgSource

NOVEMBER 11, 2024

From using basic digital tools like email marketing platforms and CRM systems to understanding how AI and data analytics work, your team needs to be proficient in the technologies that power your association. Here are the key skills that will help your team stay ahead of the curve: 1.

Tools 88

Tools Technology Strategy Innovation 88

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Or, a person who just got a demo of your system shouldn’t receive a generic email explaining what you do.

Email Marketing 150

Email Marketing Learning Management System Tips Content 150

Higher Logic

JANUARY 27, 2020

With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, email marketing, and customer support. Resource: Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew.

Software 317

Software Strategy Industry Social Media 317

Reid All About it

DECEMBER 6, 2024

The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. Luke Burgis [A revealing one to ponder.] Tax reform threat. 1 CAE credit. More info/register. Host: ASAE Moderator: Paul Borawski Thu 12/12 at 10 a.m.

Content 213

Content Strategy Education Revenue 213

Reid All About it

NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Davis, CAE, who works at the American Association of Pharmaceutical Scientists, said: “I need to operate now and look forward, not try to claw may way back to ‘normal.’ The ‘normal’ we know is history. 1 CMP credit.

Certificate 370

Certificate System Dallas Recruiting 370

Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care?

Sample 130

Sample Email Marketing eBook Discount 130

WBT Systems

JULY 25, 2017

Familiarity with education technology : How familiar people are with online learning, MOOCs, digital badges, Khan Academy, and other online educational resources. Their interest in learning is low, especially online learning— only 1% of them are aware of online educational resources and only 6% have taken an online course.

LMS 218

LMS Mooc Course Education 218

Higher Logic

JUNE 14, 2018

In today’s digital world it can be hard to know which resources to rely on, especially when there’s new stuff coming out all the time, and there’s so much pressure to constantly consume. And of course, the resources out there are always evolving, so feel free to share your favorite resources with us in the contact form below.

Marketing 116

Marketing Social Media Houston Resources 116

Higher Logic

FEBRUARY 4, 2020

Mobile-friendly access : Mobile-friendly access to educational resources and membership benefits is important to younger members, who will want 24/7 access to your learning programs from whichever device they choose. Resource: Integrate for Success: 3 Sweet Results of AMS Integrations. #4.

Communications 287

Communications Tips Member Engagement Tools 287

Reid All About it

DECEMBER 21, 2018

The weekly list of free educational events and resources for the association community… Reading and learning may be the last things on your mind right now. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. What were the hot topics this year in association online learning ?

Email Marketing 175

Email Marketing Social Media Library millennials 175

Higher Logic

MAY 29, 2020

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Your online community is a fantastic resource to encourage those who haven’t registered for the event to register sooner, rather than later. Use community to reach future members. Objection 2: Social Media.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Higher Logic

SEPTEMBER 20, 2017

That data becomes even more powerful when combined with data from other systems, like an AMS/CRM, email marketing, marketing automation platform or Google Analytics. Budgeting well means accounting for more than just the price tag; it includes the total cost, from implementation to staffing resources and long-term maintenance.

How To 197

How To Cost Price Project 197

Higher Logic

DECEMBER 5, 2019

Here’s why you shouldn’t use link shorteners in your email marketing content: Third-party link shorteners (services like bit.ly Link shorteners will hurt your email delivery. Learn all about Email Marketing vs. Marketing Automation here. and tinyurl.com) are typically blacklisted.

Email Marketing 156

Email Marketing Tips Marketing Content 156

Higher Logic

AUGUST 2, 2018

Like the Wizard of Oz, marketing automation isn’t a mysterious or creepy force , but just a marketer pulling some metaphorical levers and gears behind a curtain. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer.

Marketing 184

Marketing Member Experience Software Email Marketing 184

.orgSource

FEBRUARY 4, 2025

Limited Integration Between Systems : If your CRM, email marketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement. Signs to Look For : Reliance on Manual Data Entry : Are your staff members still manually inputting data that could be automated?

Technology 88

Technology Member Engagement Tools System 88

Nonprofit Marketing Guide

OCTOBER 20, 2021

I am sure a lot of you have heard that Apple’s new privacy policy will be just awful for us email marketers. Considering that the various Apple email clients (iOS Mail, macOS Mail, iPadOS Mail) had over 46% of combined email opens in 2020 , it is definitely something we need to pay attention to. Not up to speed?

Email Marketing 116

Email Marketing Newsletter Marketing Software 116

Reid All About it

OCTOBER 21, 2022

The weekly list of free educational events and resources for the association community…. Launching a podcast isn’t as intimidating as it used to be, thanks to the resources and people who can help you get started. Survey invite. This duty requires a different type of board member. How will you identify and prepare them for this role?

Revenue 45

Revenue Email Marketing Education Review 45

Blue Sky eLearn

MARCH 21, 2018

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Email Marketing – still one of the best ways to reach your audience, especially if you are using automation tools to share only what is the most relevant to them – like the webinar content!

How To 179

How To Social Media Price Discount 179

Higher Logic

OCTOBER 25, 2018

However, we’ve seen far too many associations waste valuable time and resources on a switch, only to run into similar dissatisfaction with their new database down the road. Check out the resource below for where to start, and keep reading for more details on each tool: 3 Questions to Ask Yourself Before Purchasing New Association Technology.

Tools 176

Tools Member Experience Software Marketing 176

Reid All About it

FEBRUARY 12, 2021

The weekly list of free educational events and resources for the association community…. While this isn’t CAE credit eligible, we guarantee you’ll walk away with new resources, tools, ideas and peers in the CRVM space. Email Marketing Workshop. Accepting reality. More info/register. Tue 2/16 at 12:30 p.m.

Revenue 370

Revenue North Carolina Leadership Technology 370