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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.

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Association Brain Food: 10.11.24

Reid All About it

. – Guru 2024: The World’s Largest Virtual Email Marketing Conference An email marketing conference designed to help you exceed your current strategies with actionable advice you can deploy same-day, informed by a deep pool of real-time user data. More info/register. More info/register. More info/register.

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Nonprofit Email Marketing: Tips, Advice, and Resources

Nonprofit Marketing Guide

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. It’s a great tool especially when you connect your email engagement work to your nonprofit’s big mission goals. But nonprofit email marketing can be complicated!

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Association Brain Food: 2.21.25

Reid All About it

Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. How to Build Social Media Buzz for Your Event Creating excitement and engagement around your event on social media is crucial for its success. 1 CAE credit. 1 CMP credit.

Arlington 258
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Is Email More Inspiring Than Social Media?

Nonprofit Marketing Guide

This surprised me as our Nonprofit Communications Trends Surveys usually has nonprofit communicators ranking social media as more important than email. Here is what the report says: 26% of donors worldwide say that email is the communication tool that most inspires them to give with social media coming in a close second at 25%.

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

Email marketing software. Social media platforms. The idea is that all members— including those who are email-reliant, social media-reliant, or even devoted website visitors— receive updates about your association with plenty of time to act accordingly. Social Media Networks.

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Association Brain Food Weekly: 1.4.19

Reid All About it

Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Host: National Institute for Social Media. Presenter: Tim Johnson, owner of Positive Light Media. I’ll be happy to feature it as long as it’s not product-centric. CAE credit.